CLX vs REYN vs MMM Stock Comparison

Clorox, Reynolds Consumer Products and 3M Prices as of Oct 27, 2026 Peers: Industry group
CLX Clorox Co /De/
$87.37 +4.3% 1M -24.4% 1Y
Market cap
$10.52B
P/E
17.9x
Revenue (TTM)
$6.72B
Div. yield
0.06%
Household Products Consumer Staples
2 wins
MMM 3M Co
$171.62 +1.2% 1M +1.9% 1Y
Market cap
$89.35B
P/E
25.3x
Revenue (TTM)
$25.25B
Div. yield
0.02%
Industrial Machinery Industrials
6 wins

Head to Head

12 decided of 12

3M leads on 6 of the 12 questions below (3M 6, Reynolds Consumer Products 4, Clorox 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCLXREYNMMMLeader
Larger companyMarket capitalisation $10.52B $4.84B $89.35B MMM
Cheaper on earningsLower P/E, profitable companies only 17.9x 14.1x 25.3x REYN
Cheaper on forward earningsLower price / next fiscal year consensus EPS 14.7x 13.8x 19.3x REYN
Faster revenue growthRevenue growth, trailing twelve months -5.4% +2.7% +1.7% REYN
More profitableNet margin, trailing twelve months 8.7% 9.1% 14.0% MMM
Better return on capitalReturn on invested capital 26.6% 11.1% 22.0% CLX
Less leveragedLower net debt / EBITDA 2.6x 2.1x 1.6x MMM
Higher dividend yieldTrailing dividend yield 0.06% 0.00% 0.02% CLX
Better 1-year returnPrice return, last 12 months -24.4% -2.9% +1.9% MMM
Better 5-year returnAnnualised price return, 5 years -11.6%/yr -3.3%/yr +2.7%/yr MMM
Less volatileAnnualised volatility, 1 year 32.7% 26.3% 25.6% MMM
Higher overall scoreMean of the five percentile scores vs peers 52/100 69/100 49/100 REYN

Percentile Scorecard

CLXREYNMMM

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCLXREYNMMM
Valuation 67 #18 of 52 78 #12 of 52 37 #128 of 203
Growth 37 #32 of 50 63 #19 of 50 59 #77 of 188
Profitability 80 #10 of 45 73 #13 of 45 89 #21 of 183
Financial Health 18 #46 of 56 56 #25 of 56 19 #177 of 217
Shareholder Returns 57 #14 of 31 77 #8 of 31 42 #89 of 153
Overall 52 69 49
  • CLX ranked among 60 companies in Household and Personal Products
  • REYN ranked among 60 companies in Household and Personal Products
  • MMM ranked among 222 companies in Machinery

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCLXREYNMMMSPY
1 month +4.3%+6.0%+1.2% -0.2%
3 months -12.9%-11.0%-5.9% +3.9%
6 months -9.6%+9.8%+17.5% +8.2%
Year to date -13.3%+0.3%+7.2% +12.9%
1 year -24.4%-2.9%+1.9% +12.3%
3 years -25.9%-8.0%+134.5% +87.4%
3 years, per year -9.5%-2.7%+32.9% +23.3%
5 years -46.0%-15.3%+14.1% +67.9%
5 years, per year -11.6%-3.3%+2.7% +10.9%
10 years -25.9%—+23.8% +261.1%
10 years, per year -3.0%—+2.2% +13.7%

Risk

MeasureCLXREYNMMMSPY
Volatility, 1Y 32.7%26.3%25.6% 12.7%
Downside volatility, 1Y 35.9%25.5%24.6% 12.7%
Beta vs S&P 500, 1Y 0.290.180.69 1.00
Return / volatility, 1Y -0.74-0.110.07 0.97
Max drawdown, 5Y -56.9%-36.7%-53.4% -25.4%
From 52-week high -31.3%-15.5%-6.6% -1.2%
52-week high $127.16$27.18$183.81 $779.14
52-week low $80.38$20.56$141.20 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCLXREYNMMM
P/E now vs peer median 18.1xmedian 18.5x 14.1xmedian 18.5x 25.2xmedian 25.2x
P/S now vs peer median 1.6xmedian 1.6x 1.3xmedian 1.6x 3.5xmedian 1.9x
EV/EBITDA now vs peer median 8.1xmedian 12.9x 9.2xmedian 12.9x 16.0xmedian 14.0x
P/FCF now vs peer median 26.1xmedian 18.6x 15.1xmedian 18.6x 33.1xmedian 21.7x
P/B now vs peer median 41.9xmedian 2.2x 2.1xmedian 2.2x 21.3xmedian 2.3x
PEG now vs peer median 0.31median 0.97 1.09median 0.97 0.70median 1.32

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCLXREYNMMM
Revenue $6.72B $3.79B $25.25B
Gross profit $2.84B $951.00M $9.98B
Operating income $1.66B $554.00M $4.74B
Net income $601.00M $344.00M $3.58B
Free cash flow $405.00M $320.00M $2.68B
R&D $116.00M – $1.21B
EPS (diluted) $4.81 $1.62 $6.77
Cash & equivalents $143.00M $66.00M $4.84B
Total debt $5.07B $1.53B $15.00B
Shares (diluted) 122.13M 211.90M 522.60M
Enterprise value $8.80B $4.51B $70.79B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCLXREYNMMM
P/E 18.1x 14.1x 25.2x
P/FCF 26.1x 15.1x 33.1x
P/Operating cash flow 17.3x 9.6x 24.4x
P/S 1.6x 1.3x 3.5x
P/B 41.9x 2.1x 21.3x
P/Tangible book -29.8x 3.5x 41.9x
EV/EBITDA 8.1x 9.2x 16.0x
EV/EBIT 9.3x 11.4x 20.8x
EV/Revenue 2.3x 1.7x 3.9x
EV/FCF 38.2x 19.7x 36.8x
EV/Operating cash flow 25.3x 12.5x 27.2x
PEG (3Y EPS CAGR) 0.31 1.09 0.70

Growth

14 metrics
MetricCLXREYNMMM
Revenue growth (1Y) -5.4% 2.7% 1.7%
Revenue CAGR (3Y) -3.1% -0.7% 10.7%
Gross profit growth (1Y) -11.5% 1.8% -1.8%
Gross profit CAGR (3Y) -0.7% 5.6% 17.0%
Operating income growth (1Y) -15.5% 3.9% -3.7%
Operating income CAGR (3Y) 1.6% 8.9% 33.4%
Net income growth (1Y) -27.1% 10.6% 4.8%
Net income CAGR (3Y) 53.6% 13.2% 35.4%
EPS growth (1Y) -26.3% 9.8% 7.1%
EPS CAGR (3Y) 58.8% 12.9% 35.8%
Operating cash flow growth (1Y) -37.6% 11.0% 42.8%
Operating cash flow CAGR (3Y) -19.1% 15.7% -18.1%
Free cash flow growth (1Y) -46.8% 6.0% 68.6%
Free cash flow CAGR (3Y) -24.2% 16.6% -18.0%

Profitability

14 metrics
MetricCLXREYNMMM
Gross margin 42.3% 25.1% 39.5%
EBITDA margin 28.4% 18.2% 24.4%
Operating margin 24.7% 14.6% 18.8%
Pretax margin 11.8% 11.8% 17.5%
Net margin 8.7% 9.1% 14.0%
FCF margin 6.0% 8.5% 10.6%
Operating cash flow margin 9.1% 13.3% 14.4%
Return on equity 349.4% 23.4% 101.3%
Return on assets 8.4% 10.7% 9.8%
Return on invested capital 26.6% 11.1% 22.0%
Return on capital employed 38.3% 12.8% 18.7%
Asset turnover 0.9x 0.8x 0.7x
Cash conversion (OCF / net income) 1.0x 1.5x 1.0x
Stock comp / revenue 0.7% 0.5% 0.8%

Financial Health

11 metrics
MetricCLXREYNMMM
Debt / assets 65.0% 30.1% 37.9%
Debt / equity 20.1x 0.7x 3.6x
Net debt / EBITDA 2.6x 2.1x 1.6x
Debt / FCF 12.5x 4.8x 5.6x
Liabilities / assets 96.8% 54.5% 89.5%
Equity / assets 3.2% 45.5% 10.5%
Interest coverage 12.8x 6.4x –
Current ratio 0.7x 1.8x 1.4x
Quick ratio 0.3x 0.6x 0.8x
Cash ratio 0.1x 0.1x 0.4x
Altman Z-score 2.33 2.51 4.09

Shareholder Returns

7 metrics
MetricCLXREYNMMM
Dividend yield 4.3% 4.0% 1.8%
Net buyback yield 2.6% – 3.1%
Shareholder yield 6.9% 4.0% 4.9%
Payout ratio (earnings) 100.2% – 44.8%
Payout ratio (FCF) 148.6% – 59.9%
Dividend growth (1Y) 0.0% – 3.2%
Dividend CAGR (3Y) 1.1% – -21.4%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCLXREYNMMM
Forward P/E 14.7xFY2027 13.8xFY2026 19.3xFY2026
EPS, next fiscal year $5.94FY2027 $1.66FY2026 $8.88FY2026
EPS growth, next FY +7.4%FY2027 +1.2%FY2026 +10.2%FY2026
EPS growth, the year after -1.3% -3.0% +16.7%
Revenue, next fiscal year $8.09BFY2027 $3.93BFY2026 $23.87BFY2026
Revenue growth, next FY +20.4%FY2027 +6.3%FY2026 -1.8%FY2026
Revenue growth, the year after -8.6% -4.3% +17.6%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCLXREYNMMM
Held by institutions 85.6% 31.1% 74.5%
Institutions holding 1,053 295 2,209
Change in shares held, QoQ +4.2% +6.3% +0.8%
Institutions buying 542 182 915
Institutions selling 353 89 837
Buyers to sellers 1.54 2.04 1.09

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CLXREYNMMM
CLX 1.00 0.47 0.40
REYN 0.47 1.00 0.35
MMM 0.40 0.35 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CLX, REYN and MMM?

3M (MMM) is the largest by market capitalisation: Clorox (CLX) $10.52B, Reynolds Consumer Products (REYN) $4.84B, 3M (MMM) $89.35B.

Which stock is cheaper, CLX, REYN and MMM?

Reynolds Consumer Products (REYN) trades on the lowest price-to-earnings ratio (Clorox (CLX) 17.9x, Reynolds Consumer Products (REYN) 14.1x, 3M (MMM) 25.3x). On next year's consensus earnings, Reynolds Consumer Products (REYN) is cheapest (Clorox (CLX) 14.7x, Reynolds Consumer Products (REYN) 13.8x, 3M (MMM) 19.3x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Reynolds Consumer Products (REYN) grew revenue fastest over the trailing twelve months: Clorox (CLX) -5.4%, Reynolds Consumer Products (REYN) +2.7%, 3M (MMM) +1.7%.

Which company is more profitable?

3M (MMM) has the highest net margin (Clorox (CLX) 8.7%, Reynolds Consumer Products (REYN) 9.1%, 3M (MMM) 14.0%). On return on invested capital, Clorox (CLX) leads (Clorox (CLX) 26.6%, Reynolds Consumer Products (REYN) 11.1%, 3M (MMM) 22.0%).

Which stock has performed better?

Over the past year 3M (MMM) returned the most: Clorox (CLX) -24.4%, Reynolds Consumer Products (REYN) -2.9%, 3M (MMM) +1.9%. Over five years, 3M (MMM) compounded fastest (Clorox (CLX) -11.6%/yr, Reynolds Consumer Products (REYN) -3.3%/yr, 3M (MMM) +2.7%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Clorox (CLX) has the highest dividend yield: Clorox (CLX) 0.06%, Reynolds Consumer Products (REYN) 0.00%, 3M (MMM) 0.02%. Reynolds Consumer Products (REYN) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, 3M (MMM) has been the steadiest (Clorox (CLX) 32.7%, Reynolds Consumer Products (REYN) 26.3%, 3M (MMM) 25.6%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, CLX, REYN and MMM?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, 3M (MMM) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.