AAPL vs ZBRA vs META Stock Comparison

Apple, Zebra Technologies and Meta Platforms Prices as of Oct 23, 2026 Peers: Industry group
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AAPL Apple Inc.
$347.73 +3.2% 1M +34.0% 1Y
Market cap
$5.04T
P/E
39.1x
Revenue (TTM)
$466.82B
Div. yield
–
Smartphones and Wearables Technology
5 wins
ZBRA Zebra Technologies Corp
$386.45 +4.2% 1M +23.1% 1Y
Market cap
$18.31B
P/E
34.0x
Revenue (TTM)
$5.85B
Div. yield
–
Electronic Components Technology
2 wins
META Meta Platforms, Inc.
$642.62 -13.6% 1M -12.4% 1Y
Market cap
$1.60T
P/E
23.5x
Revenue (TTM)
$228.25B
Div. yield
–
Social Media Technology
4 wins

Head to Head

11 decided of 12

Apple leads on 5 of the 12 questions below (Apple 5, Meta Platforms 4, Zebra Technologies 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionAAPLZBRAMETALeader
Larger companyMarket capitalisation $5.04T $18.31B $1.60T AAPL
Cheaper on earningsLower P/E, profitable companies only 39.1x 34.0x 23.5x META
Cheaper on forward earningsLower price / next fiscal year consensus EPS 37.7x 17.1x 22.2x ZBRA
Faster revenue growthRevenue growth, trailing twelve months +14.2% +12.7% +27.7% META
More profitableNet margin, trailing twelve months 27.6% 9.2% 29.8% META
Better return on capitalReturn on invested capital 66.9% 10.6% 20.9% AAPL
Less leveragedLower net debt / EBITDA 0.1x 2.4x -0.1x META
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +34.0% +23.1% -12.4% AAPL
Better 5-year returnAnnualised price return, 5 years +18.5%/yr -6.1%/yr +14.6%/yr AAPL
Less volatileAnnualised volatility, 1 year 24.2% 47.2% 42.9% AAPL
Higher overall scoreMean of the five percentile scores vs peers 54/100 61/100 59/100 ZBRA

Percentile Scorecard

AAPLZBRAMETA

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisAAPLZBRAMETA
Valuation 23 #86 of 112 63 #42 of 112 39 #102 of 167
Growth 65 #39 of 109 48 #57 of 109 69 #48 of 153
Profitability 95 #6 of 105 85 #17 of 105 93 #12 of 153
Financial Health 33 #79 of 117 17 #97 of 117 66 #61 of 179
Shareholder Returns 53 #39 of 82 93 #7 of 82 29 #67 of 94
Overall 54 61 59
  • AAPL ranked among 122 companies in Computer Hardware
  • ZBRA ranked among 122 companies in Computer Hardware
  • META ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodAAPLZBRAMETASPY
1 month +3.2%+4.2%-13.6% -1.0%
3 months +4.4%+48.7%+8.0% +2.9%
6 months +28.3%+69.7%-4.8% +6.4%
Year to date +27.9%+59.2%-2.6% +11.4%
1 year +34.0%+23.1%-12.4% +13.1%
3 years +100.5%+87.7%+105.6% +79.4%
3 years, per year +26.1%+23.4%+27.2% +21.5%
5 years +133.9%-26.8%+98.0% +67.7%
5 years, per year +18.5%-6.1%+14.6% +10.9%
10 years +1,092.9%+497.3%+386.6% +255.2%
10 years, per year +28.1%+19.6%+17.1% +13.5%

Risk

MeasureAAPLZBRAMETASPY
Volatility, 1Y 24.2%47.2%42.9% 12.7%
Downside volatility, 1Y 24.9%42.0%43.3% 12.7%
Beta vs S&P 500, 1Y 0.571.671.54 1.00
Return / volatility, 1Y 1.400.49-0.29 1.03
Max drawdown, 5Y -33.4%-67.8%-74.4% -25.4%
From 52-week high -0.1%-1.2%-17.4% -2.5%
52-week high $348.22$391.00$777.59 $779.14
52-week low $246.63$199.30$525.72 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleAAPLZBRAMETA
P/E now vs peer median 39.5xmedian 31.3x 34.2xmedian 31.3x 24.0xmedian 17.5x
P/S now vs peer median 10.9xmedian 2.6x 3.1xmedian 2.6x 7.2xmedian 1.4x
EV/EBITDA now vs peer median 30.4xmedian 19.6x 19.5xmedian 19.6x 14.9xmedian 14.9x
P/FCF now vs peer median 37.2xmedian 28.3x 20.2xmedian 28.3x 40.0xmedian 11.2x
P/B now vs peer median 47.2xmedian 2.9x 5.3xmedian 2.9x 6.3xmedian 1.7x
PEG now vs peer median 2.95median 1.15 -9.05median 1.15 0.53median 0.42

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsAAPLZBRAMETA
Revenue $466.82B $5.85B $228.25B
Gross profit $227.12B $2.90B $186.59B
Operating income $154.86B $858.00M $86.93B
Net income $128.93B $539.00M $68.10B
Free cash flow $136.68B $904.00M $40.98B
R&D $42.90B $622.00M $71.63B
EPS (diluted) $8.76 $11.20 $26.54
Cash & equivalents $39.54B $157.00M $15.46B
Total debt $84.34B $2.77B $83.66B
Shares (diluted) 14.71B 48.13M 2.57B
Enterprise value $4.79T $16.87B $1.30T

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricAAPLZBRAMETA
P/E 39.5x 34.2x 24.0x
P/FCF 37.2x 20.2x 40.0x
P/Operating cash flow 34.6x 18.7x 12.6x
P/S 10.9x 3.1x 7.2x
P/B 47.2x 5.3x 6.3x
P/Tangible book 61.9x 6.7x 6.3x
EV/EBITDA 30.4x 19.5x 14.9x
EV/EBIT 32.9x 24.4x 18.8x
EV/Revenue 10.9x 3.6x 7.1x
EV/FCF 37.3x 23.1x 39.8x
EV/Operating cash flow 34.8x 21.3x 12.5x
PEG (3Y EPS CAGR) 2.95 -9.05 0.53

Growth

14 metrics
MetricAAPLZBRAMETA
Revenue growth (1Y) 14.2% 12.7% 27.7%
Revenue CAGR (3Y) 6.7% 2.1% 23.7%
Gross profit growth (1Y) 19.1% 14.9% 27.3%
Gross profit CAGR (3Y) 10.8% 4.2% 25.5%
Operating income growth (1Y) 18.9% 8.1% 10.4%
Operating income CAGR (3Y) 11.3% -0.9% 44.7%
Net income growth (1Y) 29.9% -1.6% -4.8%
Net income CAGR (3Y) 10.8% -6.1% 44.6%
EPS growth (1Y) 31.9% 4.8% -4.6%
EPS CAGR (3Y) 13.4% -3.8% 45.4%
Operating cash flow growth (1Y) 35.1% 5.8% 27.4%
Operating cash flow CAGR (3Y) 9.1% 63.5% 32.9%
Free cash flow growth (1Y) 42.1% 6.0% -18.3%
Free cash flow CAGR (3Y) 10.6% 83.6% 18.9%

Profitability

14 metrics
MetricAAPLZBRAMETA
Gross margin 48.7% 49.6% 81.7%
EBITDA margin 36.0% 18.3% 48.0%
Operating margin 33.2% 14.7% 38.1%
Pretax margin 33.4% 12.1% 38.3%
Net margin 27.6% 9.2% 29.8%
FCF margin 29.3% 15.5% 18.0%
Operating cash flow margin 31.4% 16.7% 57.1%
Return on equity 120.5% 15.6% 27.0%
Return on assets 34.2% 6.4% 16.1%
Return on invested capital 66.9% 10.6% 20.9%
Return on capital employed 68.0% 19.1% 23.7%
Asset turnover 1.2x 0.7x 0.5x
Cash conversion (OCF / net income) 1.1x 1.8x 1.9x
Stock comp / revenue 2.9% 3.0% 11.0%

Financial Health

11 metrics
MetricAAPLZBRAMETA
Debt / assets 22.0% 32.0% 18.6%
Debt / equity 0.8x 0.8x 0.3x
Net debt / EBITDA 0.1x 2.4x -0.1x
Debt / FCF 0.6x 3.1x 2.0x
Liabilities / assets 71.9% 60.2% 41.9%
Equity / assets 28.1% 39.8% 58.1%
Interest coverage – – –
Current ratio 1.0x 0.5x 2.2x
Quick ratio 0.8x 0.3x 2.0x
Cash ratio 0.4x 0.0x 1.6x
Altman Z-score 13.65 3.76 7.03

Shareholder Returns

7 metrics
MetricAAPLZBRAMETA
Dividend yield 0.3% – 0.3%
Net buyback yield 1.6% 4.9% 0.2%
Shareholder yield 1.9% 4.9% 0.5%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusAAPLZBRAMETA
Forward P/E 37.7xFY2026 17.1xFY2026 22.2xFY2026
EPS, next fiscal year $9.22FY2026 $22.59FY2026 $28.91FY2026
EPS growth, next FY +23.6%FY2026 +42.6%FY2026 +23.1%FY2026
EPS growth, the year after +9.0% -4.5% +24.5%
Revenue, next fiscal year $464.03BFY2026 $6.35BFY2026 $260.76BFY2026
Revenue growth, next FY +11.5%FY2026 +17.7%FY2026 +29.8%FY2026
Revenue growth, the year after +18.2% +1.2% +23.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersAAPLZBRAMETA
Held by institutions 66.0% 100.0% 77.0%
Institutions holding 6,126 644 5,030
Change in shares held, QoQ +3.6% +4.5% +3.6%
Institutions buying 2,797 309 2,679
Institutions selling 2,926 242 1,896
Buyers to sellers 0.96 1.28 1.41

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

AAPLZBRAMETA
AAPL 1.00 0.15 0.11
ZBRA 0.15 1.00 0.16
META 0.11 0.16 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, AAPL, ZBRA and META?

Apple (AAPL) is the largest by market capitalisation: Apple (AAPL) $5.04T, Zebra Technologies (ZBRA) $18.31B, Meta Platforms (META) $1.60T.

Which stock is cheaper, AAPL, ZBRA and META?

Meta Platforms (META) trades on the lowest price-to-earnings ratio (Apple (AAPL) 39.1x, Zebra Technologies (ZBRA) 34.0x, Meta Platforms (META) 23.5x). On next year's consensus earnings, Zebra Technologies (ZBRA) is cheapest (Apple (AAPL) 37.7x, Zebra Technologies (ZBRA) 17.1x, Meta Platforms (META) 22.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Meta Platforms (META) grew revenue fastest over the trailing twelve months: Apple (AAPL) +14.2%, Zebra Technologies (ZBRA) +12.7%, Meta Platforms (META) +27.7%.

Which company is more profitable?

Meta Platforms (META) has the highest net margin (Apple (AAPL) 27.6%, Zebra Technologies (ZBRA) 9.2%, Meta Platforms (META) 29.8%). On return on invested capital, Apple (AAPL) leads (Apple (AAPL) 66.9%, Zebra Technologies (ZBRA) 10.6%, Meta Platforms (META) 20.9%).

Which stock has performed better?

Over the past year Apple (AAPL) returned the most: Apple (AAPL) +34.0%, Zebra Technologies (ZBRA) +23.1%, Meta Platforms (META) -12.4%. Over five years, Apple (AAPL) compounded fastest (Apple (AAPL) +18.5%/yr, Zebra Technologies (ZBRA) -6.1%/yr, Meta Platforms (META) +14.6%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Apple (AAPL) has been the steadiest (Apple (AAPL) 24.2%, Zebra Technologies (ZBRA) 47.2%, Meta Platforms (META) 42.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, AAPL, ZBRA and META?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Apple (AAPL) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.