Yelp Insider Ownership

Updated Oct 8, 2026

Over the past year, YELP insiders sold $17.47 million of stock (631.57K shares) on the open market and bought none.

• Behind YELP's open-market sales in the past 12 months were 9 insiders, and no insider bought.
• Jeremy Stoppelman (Chief Executive Officer) led open-market sales of YELP stock over the past 12 months with $11.81 million (426.2K shares), most recently on February 5, 2026.
• The newest open-market trade among YELP insiders came on October 1, 2026, when Carmen Amara (Chief People Officer) made a sale of 500 shares for $9,300.
• Beyond open-market trades, insiders at YELP received 715.25K shares in stock awards, acquired 439.52K shares through option exercises and conversions and gave up 325.64K shares to cover taxes or exercise prices in the last 12 months.
• Business Quant data puts insider holdings in YELP at 4.43Mn shares across insiders' latest Form 4 filings, or 8.01% of the 55.3Mn shares outstanding; that total is down 1.14% from 4.48Mn shares at the end of Q2 2026 and up 9.76% from 4.04Mn shares at the end of Q3 2025.
• Direct holdings account for 2.36Mn shares (53.30%) of YELP's insider total, and indirect holdings through trusts, partnerships and family members for 2.07Mn shares (46.70%).
• The insider holdings in YELP belong to 15 insiders who have reported on Form 4 within the past two years.
• YELP's three largest insider shareholders, per their latest Form 4 filings, are Jeremy Stoppelman (Chief Executive Officer, 2.97Mn shares), Craig Saldanha (Chief Product Officer, 260.89K shares) and Joseph R. Nachman (Chief Operating Officer, 250.99K shares).
• The holding of Jeremy Stoppelman makes up 66.97% of all shares held by YELP insiders.
• Over the trailing 12 months, 15 insiders reported transactions in YELP stock across 88 Form 4 filings.
• Insider figures for YELP include Form 4 filings through October 5, 2026.