United States was Xpel’s largest region in fiscal 2025, bringing in $265.76M of $476.20M (56%).
| Geography | FY 2018 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|
| United States | $224.84M | $240.57M | $265.76M | |
| Eu, Uk, & Africa | $48.81M | $53.98M | $64.10M | |
| Canada | $43.51M | $52.14M | $49.55M | |
| China | $41.58M | $24.15M | $39.92M | |
| India & Middle East | $16.78M | $21.07M | $24.98M | |
| Asia Other | $11.94M | $16.83M | $20.90M | |
| Latin America | $8.84M | $11.66M | $11.00M | |
| Continental Europe | — | — | — | |
| Middle East/Africa | — | — | — | |
| Asia Pacific | — | — | — | |
| United Kingdom | — | — | — | |
| Other | — | — | — | |
| Total | $396.29M | $420.40M | $476.20M |
Xpel brought in $476.20M from its seven regions in fiscal 2025, the year ended December 31, 2025. That was up 13.3% from $420.40M in fiscal 2024. United States was the largest at $265.76M (55.8%), ahead of Eu, Uk, & Africa at $64.10M (13.5%) and Canada at $49.55M (10.4%). The other four regions brought in $96.80M combined.
Compared with fiscal 2024, China grew fastest, up 65.3% to $39.92M, while Latin America fell the most, down 5.7% to $11.00M. From fiscal 2023 to 2025, combined revenue from these regions grew from $396.29M to $476.20M, a compound annual growth rate of 9.6%. United States' share of the total fell from 56.7% to 55.8%.
Paint Protection Film was Xpel’s largest product and service line in fiscal 2025, bringing in $249.40M of $460.29M (54%).
| Product and Service | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|
| Paint Protection Film | $192.37M | $229.88M | $226.71M | $249.40M | ||||
| Window Film | $54.37M | $67.95M | $77.67M | $94.54M | ||||
| Installation Labor | $42.83M | $58.48M | $74.48M | $87.05M | ||||
| Cutbank Credits | $16.32M | $17.63M | $17.02M | $16.53M | ||||
| Other | $11.43M | $2.27M | $2.00M | $4.04M | ||||
| Software | $5.21M | $6.52M | $8.06M | $8.73M | ||||
| Training & Other | $1.46M | — | — | — | ||||
| Training | — | — | — | — | ||||
| Total | $323.99M | $382.72M | $405.93M | $460.29M |
Xpel brought in $460.29M from its six product and service lines in fiscal 2025, the year ended December 31, 2025. That was up 13.4% from $405.93M in fiscal 2024. Paint Protection Film was the largest at $249.40M (54.2%), ahead of Window Film at $94.54M (20.5%) and Installation Labor at $87.05M (18.9%). The other three lines brought in $29.30M combined.
Compared with fiscal 2024, Window Film grew fastest, up 21.7% to $94.54M, while Cutbank Credits fell the most, down 2.9% to $16.53M.
Xpel stopped reporting Training & Other as a separate line after fiscal 2022, when it brought in $1.46M.
Xpel (XPEL) reports its revenue by geography and by product and service. In fiscal 2025, United States was its largest region, bringing in $265.76M (55.8% of the total), followed by Eu, Uk, & Africa at $64.10M (13.5%).
United States was Xpel's largest region in fiscal 2025, bringing in $265.76M, or 55.8% of the $476.20M total across its seven regions.
Paint Protection Film was Xpel's largest product and service line in fiscal 2025, bringing in $249.40M, or 54.2% of the $460.29M total across its six product and service lines.
Among Xpel's regions that make up at least 2% of revenue, China grew fastest in fiscal 2025, up 65.3% from $24.15M to $39.92M.
Every figure comes from Xpel's annual financial filings, as reported. Each line keeps the name Xpel gives it, and years follow its fiscal calendar.
Xpel's revenue by geography goes back to fiscal 2018, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.