Vital Farms, Inc. (VITL) Insider Ownership

Historic Insider Ownership Trends

VITL's three largest insider shareholders as of March 23, 2026 are Russell Diez-Canseco (President, Ceo Exec. Chair, 722.24K shares), Karl Khoury (Director, 119.79K shares), Peter Nicholas Pappas (Cso And President, Eggs, 84.00K shares).

Top Direct Holders

Insider ownership data is derived from the last 60 months of Form 4 SEC filings.
Holder Position Shares (Direct) Shares (Indirect) Report Date
Matthew Ohayer 6,326,720 0 06 Mar, 2026
Matthew Ohayer Executive Chairman 0 2,600,000 11 Jun, 2021
Russell Diez-Canseco President, Ceo Exec. Chair 705,560 0 16 Mar, 2026
Peter Nicholas Pappas Cso And President, Eggs 81,669 0 16 Mar, 2026
Thilo Wrede Chief Financial Officer 75,477 0 18 Mar, 2026
Stephanie Coon Chief Strategy Officer 56,419 0 16 Mar, 2026
Joanne Bal Clo, Secy. Head Of Impact 55,343 0 16 Mar, 2026
Kathryn Mckeon Cmo And Gm, Butter 49,671 0 16 Mar, 2026
Denny Marie Post 16,312 0 18 Aug, 2025
William B. Cyr 7,794 0 04 Mar, 2026

* Please note that the shares above only reflect shares from the fund portfolio and the institutional portfolio. Shares from the personal portfolio are excluded from this Institutional Ownership Page. See these insiders' latest transactions here on Insider Page.

Recent Insider Transactions

Detailed insider trading activity based on Form 4 SEC filings.
Download Data
Transaction Date Insider Name Security Class Transaction Type Shares Traded Price Shares Remaining Ownership Code
18 Mar, 2026 Thilo Wrede Common Stock D 3,192 $15.70 75,477 D F
12 Mar, 2026 Russell Diez-Canseco Common Stock D 11,886 $17.62 710,358 D F
12 Mar, 2026 Kathryn Mckeon Common Stock D 1,683 $17.62 50,599 D F
12 Mar, 2026 Stephanie Coon Common Stock D 1,625 $17.62 57,347 D F
12 Mar, 2026 Joanne Bal Common Stock D 1,586 $17.62 56,404 D F
12 Mar, 2026 Peter Nicholas Pappas Common Stock D 1,402 $17.62 82,597 D F
12 Mar, 2026 Thilo Wrede Common Stock D 2,240 $17.62 78,669 D F
16 Mar, 2026 Stephanie Coon Common Stock D 928 $17.21 56,419 D F
16 Mar, 2026 Russell Diez-Canseco Common Stock D 4,798 $17.21 705,560 D F
16 Mar, 2026 Peter Nicholas Pappas Common Stock D 928 $17.21 81,669 D F
16 Mar, 2026 Kathryn Mckeon Common Stock D 928 $17.21 49,671 D F
16 Mar, 2026 Joanne Bal Common Stock D 1,061 $17.21 55,343 D F
02 Mar, 2026 Matthew Ohayer Common Stock D 15,000 $20.33 6,326,190 D S
04 Mar, 2026 Stephanie Coon Common Stock D 745 $20.30 45,297 D F
04 Mar, 2026 Russell Diez-Canseco Common Stock D 2,855 $20.30 646,829 D F
04 Mar, 2026 Peter Nicholas Pappas Common Stock D 1,019 $20.30 64,441 D F
04 Mar, 2026 Thilo Wrede Common Stock D 1,769 $20.30 55,771 D F
04 Mar, 2026 Joanne Bal Common Stock D 784 $20.30 42,806 D F
04 Mar, 2026 Kathryn Mckeon Common Stock D 784 $20.30 37,098 D F
05 Mar, 2026 Matthew Ohayer Common Stock A 5,530 $0.00 6,326,720 D A