Upbound UPBD Revenue Breakdown

NASDAQ UPBD
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At close: Oct 20, 2026 · 4:00 PM EDT
Annual revenue breakdowns for Upbound, fiscal 2011 to 2025, as reported in its filings.
Annual history

Upbound Revenue by Segment

Years FY 2011–2025
Lines 4
FY 2025 Total $4.70B

Acima was Upbound’s largest segment in fiscal 2025, bringing in $2.51B of $4.70B (54%).

Upbound revenue by segment, fiscal 2011 to 2025
Segment FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
Rent-A-Center $1.95B $1.99B $1.98B $1.90B
Acima $2.11B $1.93B $2.26B $2.51B
Brigit — — — $206.02M
Mexico $64.88M $74.63M $78.73M $79.39M
Total $4.25B $3.99B $4.32B $4.70B
Totals include 8 discontinued lines from earlier reporting.

Upbound revenue by segment: what the figures show

Upbound brought in $4.70B from its four segments in fiscal 2025, the year ended December 31, 2025. Upbound regrouped these segments after fiscal 2024, so the total does not compare directly with that year's $4.32B. Acima was the largest at $2.51B (53.5%), ahead of Rent-A-Center at $1.90B (40.4%) and Brigit at $206.02M (4.4%). The remaining segment, Mexico, brought in $79.39M.

Compared with fiscal 2024, Acima grew 11.1% to $2.51B, while Rent-A-Center fell 4.2% to $1.90B.

Upbound began breaking out Brigit in fiscal 2025, when it brought in $206.02M. Upbound stopped reporting Franchising as a separate segment after fiscal 2022, when it brought in $120.33M.

Annual history

Upbound Revenue by Geography

Years FY 2011–2025
Lines 2
FY 2025 Total $4.70B

United States was Upbound’s largest region in fiscal 2025, bringing in $4.62B of $4.70B (98%).

Upbound revenue by geography, fiscal 2011 to 2025
Geography FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
United States $4.18B $3.92B $4.24B $4.62B
Mexico $64.88M $74.63M $78.73M $79.39M
Total $4.25B $3.99B $4.32B $4.70B
Totals include 1 discontinued line from earlier reporting.

Upbound revenue by geography: what the figures show

Upbound brought in $4.70B from its two regions in fiscal 2025, the year ended December 31, 2025. That was up 8.7% from $4.32B in fiscal 2024. United States was the largest at $4.62B (98.3%), ahead of Mexico at $79.39M (1.7%).

From fiscal 2022 to 2025, combined revenue from these regions grew from $4.25B to $4.70B, a compound annual growth rate of 3.4%. United States' share held steady at about 98.3%.

Annual history

Upbound Revenue by Scenario

Years FY 2012
Lines 2
FY 2012 Total $3.08B

Scenario, Previously Reported was Upbound’s largest revenue line in fiscal 2012, bringing in $3.08B of $3.08B (100%).

Upbound revenue by scenario, fiscal 2012 to 2012
Scenario FY 2012
Scenario, Previously Reported $3.08B
Restatement Adjustment -$6.98M
Total $3.08B

Upbound revenue by scenario: what the figures show

Upbound brought in $3.08B from its two revenue lines in fiscal 2012, the year ended December 31, 2012. Scenario, Previously Reported was the largest at $3.08B (100.2%).

The total is net of Restatement Adjustment, which took $6.98M off revenue in fiscal 2012.

Questions

Upbound Revenue Breakdown FAQ

How does Upbound make money?

Upbound (UPBD) reports its revenue by segment, by geography and by scenario. In fiscal 2025, Acima was its largest segment, bringing in $2.51B (53.5% of the total), followed by Rent-A-Center at $1.90B (40.4%).

What is Upbound's largest segment?

Acima was Upbound's largest segment in fiscal 2025, bringing in $2.51B, or 53.5% of the $4.70B total across its four segments.

What is Upbound's largest region?

United States was Upbound's largest region in fiscal 2025, bringing in $4.62B, or 98.3% of the $4.70B total across its two regions.

What is Upbound's largest revenue line?

Scenario, Previously Reported was Upbound's largest revenue line in fiscal 2012, bringing in $3.08B, or 100.2% of the $3.08B total across its two revenue lines.

Where does this revenue breakdown data come from?

Every figure comes from Upbound's annual financial filings, as reported. Each line keeps the name Upbound gives it, and years follow its fiscal calendar.

How far back does Upbound's revenue breakdown go?

Upbound's revenue by segment goes back to fiscal 2011, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.