Magic Software Enterprises Ltd (OTC: RMTHF)

Magic Software Enterprises Ltd is a global provider of software services and IT outsourcing proprietary application development and business process integration platforms selected packaged vertical software solutions and cloud-based services for end-to-end digital transformation.

Magic Software Enterprises Ltd generates revenue through software sales maintenance and technical support and consulting services serving corporate IT departments independent software vendors system integrators distributors resellers and consulting partners across more than 50 countries.

The company operates through the following segments: Software Services and IT Outsourcing Application Development and Business Process Integration Platforms Packaged Vertical Software Solutions and Cloud-Based Services for Digital Transformation.

• The Software Services and IT Outsourcing segment provides infrastructure design and delivery application development technology consulting planning and implementation integration projects project management software testing and quality assurance engineering consulting support services cloud cyber digital data and DevOps services to customers mainly in Israel and North America.

• The Application Development and Business Process Integration Platforms segment offers Magic xpa Application Platform AppBuilder Application Platform Magic xpi Integration Platform Magic xpi Cloud Native Magic SmartUX and Magic Data Management and Analytics Platform enabling low-code development deployment and integration of business applications across on-premise mobile and cloud environments.

• The Packaged Vertical Software Solutions segment includes Clicks for medical record information management Hermes Cargo for air cargo ground handling HR Pulse for human capital management MBS Solution for TV broadcast channel management Nativ for rehabilitation center management and Mobisale for sales and distribution field activities for consumer goods manufacturers and wholesalers.

• The Cloud-Based Services for Digital Transformation segment provides FactoryEye a pre-packaged cloud-based platform for manufacturers enabling Industry 4.0 smart factories with real-time factory floor visibility and optimization and end-to-end data management platforms for all verticals supporting digital transformation and business intelligence.

Magic Software Enterprises Ltd competes in the low-code application platform and integration platform markets against larger vendors such as Microsoft Salesforce.com ServiceNow OutSystems Appian Pegasystems Mendix IBM Informatica TIBCO MuleSoft Talend Dell–Boomi Scribe and Software AG maintaining a competitive advantage through its unified metadata-driven toolset ease of integration low total cost of ownership and strong professional services and customer support.

Magic Software Enterprises Ltd serves a diverse customer base including oil and gas companies telecommunications groups financial institutions healthcare providers industrial companies public institutions international agencies Fortune 1000 companies and major global telecoms OEMs engineering furnish and installation service companies.