PodcastOne, Inc. (NASDAQ: PODC)

PodcastOne, Inc. is a leading podcast platform and publisher that makes its content available via all major podcast distribution platforms, including its own website, Apple Podcasts, Spotify, Amazon Music and others. The company produces vodcasts, branded podcasts, merchandise and live events for its talent and clients. It offers a 360 degree advertiser solution that delivers millions of monthly impressions, 6,000,000 monthly unique listeners and 17,000,000 IAB monthly downloads across verticals such as sports, entertainment, true crime, business, audio dramas and self growth.

PodcastOne generates revenue primarily from the sale of embedded host read ads, dynamic ads, segment sponsorships and programmatic monetization channels. It also earns income from branded podcast series that give advertisers 100 percent share of voice, from live tours, merchandise sales and intellectual property ownership for original programming. Additionally, the LaunchpadOne platform monetizes its audience through ad insertion technology, providing another revenue stream.

The company operates through the following segments:

• Ad Supported Service: This segment generates revenue from the sale of audio, video and social advertising delivered through advertising impressions, including embedded host read ads, dynamic ads, segment sponsorships and programmatic monetization, and it also supports branded podcast series, live events and merchandise offerings.

• LaunchpadOne: This segment provides a free self publishing podcast hosting, distribution and monetization platform for independent podcasters, offering end to end tools and serving as a talent pool for the company to discover new shows and creators.

PodcastOne holds a leading position in the podcast industry, having been ranked as high as number eight on the list of Top Podcast Publishers by Podtrac. It operates one of the largest independent podcast networks with over 200 exclusive shows that produce more than 300 episodes weekly and reach more than 6,000,000 monthly unique listeners in the United States and 17,000,000 global streams and downloads. Competitive advantages include an in house sales, production, marketing and technology team, a proprietary content management system that rivals paid platforms, and deep rooted relationships with talent, advertisers and distribution platforms that enable white glove service and customized share of voice opportunities.

The company serves advertisers ranging from advertising agencies to direct brands, with notable customers including Microsoft and MotorTrend, and it works with measurement partners such as Podsights, Chartable, Claritas, Artsai, Podtrac and Extreme Reach. Through LaunchpadOne it also provides a platform for independent podcasters seeking free hosting, distribution and monetization tools.