Newell Brands NWL Revenue Breakdown

NASDAQ NWL
$5.73 +0.17 (+3.06%)
At close: Oct 22, 2026 · 4:00 PM EDT
Annual revenue breakdowns for Newell Brands, fiscal 2009 to 2025, as reported in its filings.
Annual history

Newell Brands Revenue by Segment

Years FY 2009–2025
Lines 3
FY 2025 Total $7.20B

Home & Commercial Solutions was Newell Brands’s largest segment in fiscal 2025, bringing in $3.77B of $7.20B (52%).

Newell Brands revenue by segment, fiscal 2009 to 2025
Segment FY 2009 FY 2010 FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
Home & Commercial Solutions $5.19B $4.43B $4.07B $3.77B
Learning & Development $2.95B $2.71B $2.72B $2.69B
Outdoor & Recreation $1.32B $999.00M $794.00M $741.00M
Total $9.46B $8.13B $7.58B $7.20B
Totals include 23 discontinued lines from earlier reporting.

Newell Brands revenue by segment: what the figures show

Newell Brands brought in $7.20B from its three segments in fiscal 2025, the year ended December 31, 2025. That was down 5.0% from $7.58B in fiscal 2024. Home & Commercial Solutions was the largest at $3.77B (52.4%), ahead of Learning & Development at $2.69B (37.4%) and Outdoor & Recreation at $741.00M (10.3%).

Compared with fiscal 2024, every segment above 2% of revenue shrank. Learning & Development held up best, down 1.0% to $2.69B, and Home & Commercial Solutions fell the most, down 7.3% to $3.77B. From fiscal 2022 to 2025, combined revenue from these segments fell from $9.46B to $7.20B, a compound annual decline of 8.7%. Home & Commercial Solutions' share of the total fell from 54.9% to 52.4%.

Annual history

Newell Brands Revenue by Geography

Years FY 2009–2025
Lines 5
FY 2025 Total $7.20B

United States was Newell Brands’s largest region in fiscal 2025, bringing in $4.41B of $7.20B (61%).

Newell Brands revenue by geography, fiscal 2009 to 2025
Geography FY 2009 FY 2010 FY 2011 FY 2012 FY 2013 FY 2014 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
United States $6.14B $5.13B $4.73B $4.41B
Europe, Middle East & Africa $1.41B $1.28B $1.19B $1.19B
Latin America $837.00M $863.00M $831.00M $809.00M
Asia Pacific $695.00M $545.00M $506.00M $488.00M
Canada $375.00M $313.00M $319.00M $308.00M
Total $9.46B $8.13B $7.58B $7.20B
Totals include 1 discontinued line from earlier reporting.

Newell Brands revenue by geography: what the figures show

Newell Brands brought in $7.20B from its five regions in fiscal 2025, the year ended December 31, 2025. That was down 5.0% from $7.58B in fiscal 2024. United States was the largest at $4.41B (61.2%), ahead of Europe, Middle East & Africa at $1.19B (16.5%) and Latin America at $809.00M (11.2%). The other two regions brought in $796.00M combined.

Compared with fiscal 2024, every region above 2% of revenue shrank. Europe, Middle East & Africa held up best, down 0.2% to $1.19B, and United States fell the most, down 6.9% to $4.41B. From fiscal 2022 to 2025, combined revenue from these regions fell from $9.46B to $7.20B, a compound annual decline of 8.7%. United States' share of the total fell from 65.0% to 61.2%.

Annual history

Newell Brands Revenue by Product & Service

Years FY 2015–2019
Lines 8
FY 2019 Total $9.72B

Writing was Newell Brands’s largest product and service line in fiscal 2019, bringing in $1.85B of $9.72B (19%).

Newell Brands revenue by product and service, fiscal 2015 to 2019
Product and Service FY 2015 FY 2016 FY 2017 FY 2018 FY 2019
Writing $1.97B $1.98B $1.85B $1.85B
Commercial — $1.62B $1.52B $1.40B
Outdoor & Recreation $1.26B $1.70B $1.52B $1.41B
Baby $1.14B — — $1.11B
Home Fragrance $776.60M $1.06B $1.05B $1.03B
Connected Home Security — — $377.00M $377.00M
Home Appliances — — — $1.50B
Food $958.20M $914.10M $881.00M $1.03B
Total $13.26B $11.17B $10.15B $9.72B
Totals include 11 discontinued lines from earlier reporting.

Newell Brands revenue by product and service: what the figures show

Newell Brands brought in $9.72B from its eight product and service lines in fiscal 2019, the year ended December 31, 2019. Newell Brands regrouped these lines after fiscal 2018, so the total does not compare directly with that year's $10.15B. Writing was the largest at $1.85B (19.0%), ahead of Home Appliances at $1.50B (15.4%) and Outdoor & Recreation at $1.41B (14.5%). The other five lines brought in $4.96B combined.

Compared with fiscal 2018, Food grew fastest, up 17.4% to $1.03B, while Commercial fell the most, down 7.9% to $1.40B.

Newell Brands began breaking out Commercial in fiscal 2017, Connected Home Security in fiscal 2018 and Home Appliances in fiscal 2019. Newell Brands stopped reporting Other Products ($1.91B in fiscal 2016), Appliances & Cookware ($1.82B in fiscal 2018), Consumer & Commercial Solutions ($1.56B in fiscal 2016) and eight others as separate lines.

Questions

Newell Brands Revenue Breakdown FAQ

How does Newell Brands make money?

Newell Brands (NWL) reports its revenue by segment, by geography and by product and service. In fiscal 2025, Home & Commercial Solutions was its largest segment, bringing in $3.77B (52.4% of the total), followed by Learning & Development at $2.69B (37.4%).

What is Newell Brands' largest segment?

Home & Commercial Solutions was Newell Brands' largest segment in fiscal 2025, bringing in $3.77B, or 52.4% of the $7.20B total across its three segments.

What is Newell Brands' largest region?

United States was Newell Brands' largest region in fiscal 2025, bringing in $4.41B, or 61.2% of the $7.20B total across its five regions.

What is Newell Brands' largest product and service line?

Writing was Newell Brands' largest product and service line in fiscal 2019, bringing in $1.85B, or 19.0% of the $9.72B total across its eight product and service lines.

Where does this revenue breakdown data come from?

Every figure comes from Newell Brands' annual financial filings, as reported. Each line keeps the name Newell Brands gives it, and years follow its fiscal calendar.

How far back does Newell Brands' revenue breakdown go?

Newell Brands' revenue by segment goes back to fiscal 2009, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.