Gartner Inc (NYSE: IT)

Gartner Inc delivers actionable, objective business and technology insights that drive smarter decisions and stronger performance on an organization's mission-critical priorities. The company operates in the information technology and business advisory services industry, providing a range of products and services designed to help enterprises navigate complex business environments. Gartner serves as a trusted advisor to over 13,000 enterprises across approximately 90 countries and territories, catering to every major function, geography, industry, and sector.

Gartner generates revenue through three primary segments: Business and Technology Insights, Conferences, and Consulting. The company's revenue model is built on subscription services, conference attendance, and consulting engagements. Gartner's customer base is diverse, encompassing executives and their teams from various industries and functional areas, including technology, human resources, supply chain, finance, and marketing. The company's insights are delivered through a combination of published reports, interactive tools, facilitated peer networking, briefings, and direct communications with executives and their teams.

• Business and Technology Insights: This segment equips executives and their teams with actionable, objective insights, guidance, and tools. Gartner's experts deliver proprietary insights informed by thoroughly vetted practitioner-sourced and data-driven research. The segment includes Global Technology Sales (GTS), which sells products and services to users and providers of technology, and Global Business Sales (GBS), which caters to functional leaders such as human resources, supply chain, finance, and marketing. The segment provides on-demand access to published content, data, benchmarks, and direct access to a network of over 2,400 business and technology experts globally. Clients typically sign subscription contracts that provide access to content and advisory services for individual users over a defined period, with a minimum contract period of twelve months and 77% of contracts being multi-year.

• Conferences: Gartner's conferences provide executives and teams with opportunities to learn, share, and network. The company offers a range of conferences, including the Gartner Symposium/Xpo series, industry-leading conferences focused on specific business roles and topics, and peer-driven sessions. These events enable attendees to experience the best of Gartner insights and guidance. In 2025, Gartner successfully held 53 in-person conferences with more than 83,000 attendees, including 12 Symposiums/Xpos. Additionally, the company hosted over 100 peer networking meetings and 380+ exclusive local C-level meetings.

• Consulting: Gartner Consulting serves senior executives leading technology-driven strategic initiatives. The segment leverages the power of Gartner's actionable, objective insights to provide custom analysis and on-the-ground support. This enables optimized technology investments and stronger performance on clients' mission-critical priorities. Consulting solutions capitalize on Gartner's extensive insights, market independence, and market-leading benchmarking capabilities to provide actionable solutions for various IT-related priorities, including IT cost optimization, digital transformation, and IT sourcing optimization.

Gartner holds a strong position within the industry, differentiated by several key factors. The company's superior content is created through an independent operating model and research analysis, generating unbiased insights that are timely, thought-provoking, comprehensive, and actionable. Gartner's leading brand name has been established for over 40 years, and its global footprint includes clients in approximately 90 countries and territories. The company's insights create connections through a global community of experts, analysts, and peers, helping clients stay ahead of the curve. Gartner's experienced management team, comprised of insights veterans and experienced industry executives, further strengthens its competitive position. The company's business model allows for substantial operating leverage, enabling the distribution of intellectual property and expertise across multiple platforms to derive incremental revenue and profitability. Additionally, Gartner's vast network of business and technology experts and consultants, totaling over 2,400 experts and 920 consultants located around the world, enhances its ability to cover vast aspects of business and technology on a global basis.

Gartner's customer base is extensive and diverse, serving over 13,000 enterprises across approximately 90 countries and territories. The company's clients span every major function, geography, industry, and sector, reflecting its broad appeal and relevance in the business and technology advisory services market.