Local was Groupon’s largest segment in fiscal 2025, bringing in $366.79M of $389.91M (94%).
| Segment | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Service | — | — | — | — | ||||||
| Product | — | — | — | — | ||||||
| Local | $390.45M | $346.96M | $350.88M | $366.79M | ||||||
| Service, Local | — | — | — | — | ||||||
| Goods | $28.79M | $18.44M | $10.99M | $9.56M | ||||||
| Service, Goods | — | — | — | — | ||||||
| Travel | $17.04M | $14.55M | $14.21M | $13.56M | ||||||
| Service, Travel | — | — | — | — | ||||||
| Total | $436.27M | $379.95M | $376.07M | $389.91M |
Groupon brought in $389.91M from its three segments in fiscal 2025, the year ended December 31, 2025. That is less than the $464.29M it reports by statement business segments, so these segments do not cover all of its revenue. Local was the largest at $366.79M (94.1%), ahead of Travel at $13.56M (3.5%) and Goods at $9.56M (2.5%).
Compared with fiscal 2024, Local grew fastest, up 4.5% to $366.79M, while Goods fell the most, down 13.0% to $9.56M.
North America was Groupon’s largest segment in fiscal 2025, bringing in $366.79M of $464.29M (79%).
| Statement Business Segments | FY 2012 | FY 2013 | FY 2014 | FY 2016 | FY 2017 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| United States | — | — | — | — | ||||||||
| Switzerland | — | — | — | — | ||||||||
| North America | $390.45M | $346.96M | $350.88M | $366.79M | ||||||||
| International | $128.30M | $111.54M | $99.33M | $97.51M | ||||||||
| Emea | — | — | — | — | ||||||||
| Row | — | — | — | — | ||||||||
| Total | $518.74M | $458.51M | $450.21M | $464.29M |
Groupon brought in $464.29M from its two segments in fiscal 2025, the year ended December 31, 2025. That was up 3.1% from $450.21M in fiscal 2024. North America was the largest at $366.79M (79.0%), ahead of International at $97.51M (21.0%).
Compared with fiscal 2024, North America grew 4.5% to $366.79M, while International fell 1.8% to $97.51M. From fiscal 2022 to 2025, combined revenue from these segments fell from $518.74M to $464.29M, a compound annual decline of 3.6%. North America's share of the total rose from 75.3% to 79.0%.
Local was Groupon’s largest revenue line in fiscal 2018, bringing in $1.06B of $1.93B (55%).
| Category | FY 2012 | FY 2013 | FY 2014 | FY 2016 | FY 2017 | FY 2018 |
|---|---|---|---|---|---|---|
| Local | $762.31M | $825.58M | $1.06B | |||
| Goods | $1.30B | $993.33M | $796.39M | |||
| Travel | $82.58M | $78.50M | $71.86M | |||
| Total | $2.14B | $1.90B | $1.93B |
Groupon brought in $1.93B from its three revenue lines in fiscal 2018, the year ended December 31, 2018. That was up 1.6% from $1.90B in fiscal 2017. Local was the largest at $1.06B (55.0%), ahead of Goods at $796.39M (41.3%) and Travel at $71.86M (3.7%).
Compared with fiscal 2017, Local grew fastest, up 28.3% to $1.06B, while Goods fell the most, down 19.8% to $796.39M. From fiscal 2016 to 2018, combined revenue from these revenue lines fell from $2.14B to $1.93B, a compound annual decline of 5.1%. Local's share of the total rose from 35.6% to 55.0%.
Groupon (GRPN) reports its revenue by segment, by statement business segments and by category. In fiscal 2025, Local was its largest segment, bringing in $366.79M (94.1% of the total), followed by Travel at $13.56M (3.5%).
Local was Groupon's largest segment in fiscal 2025, bringing in $366.79M, or 94.1% of the $389.91M total across its three segments.
Local was Groupon's largest revenue line in fiscal 2018, bringing in $1.06B, or 55.0% of the $1.93B total across its three revenue lines.
Among Groupon's segments that make up at least 2% of revenue, Local grew fastest in fiscal 2025, up 4.5% from $350.88M to $366.79M.
Every figure comes from Groupon's annual financial filings, as reported. Each line keeps the name Groupon gives it, and years follow its fiscal calendar.
Groupon's revenue by segment goes back to fiscal 2016, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.