GoPro GPRO Insider Ownership

NASDAQ GPRO
$1.04 -0.01 (-0.95%)
At close: Oct 19, 2026 · 4:00 PM EDT

Insider Holdings by Owner

43.24Mn Shares

Insider Ownership Statistics

as of 30 Sep, 2026
Insider Ownership
23.92%
▼-0.0011% pp QoQ
Shares Held by Insiders
43.50Mn
filed for Sep 2026
▼0.00% QoQ
Shares Outstanding
181.85Mn
181,850,546 shares
Direct Holdings
17.33Mn
Indirect: 26.17Mn
Net Shares Traded (QoQ)
-2.08K
net selling in Sep 2026
Insiders Holding Shares
23
with Form 4 holdings on file

Shares Owned by Insiders

Shares held % of outstanding
Latest —
Average ownership —
Peak ownership —

Shares Purchased/Sold by Insiders

Bought Sold
Latest quarter —
Net over range —
Buying quarters —

Insider Ownership Summary

Over the past 12 months, GoPro insiders sold $244,035 of stock on the open market (243.02K shares) and made no open-market purchases.

Form 4 Holdings

Insiders Holding GPRO

Insiders 23
Shares held 43.24Mn
Of outstanding 23.78%
# Insider Position Direct Indirect Total Share of Insiders Last Filed
1 Nicholas Woodman Ceo, Chairman Of The Board 792,059 25,036,070 25,828,129 59.7% 19 Feb, 2026
2 William George Brumder TenPercentOwner 10,838,000 0 10,838,000 25.1% 26 Sep, 2025
3 Brian Mcgee President And Coo 947,123 0 947,123 2.2% 22 May, 2026
4 Dean Jahnke Svp, Global Sales, Cm, Re 807,334 0 807,334 1.9% 19 May, 2026
5 Vincent G. Nakayama Svp, Engineering 735,932 0 735,932 1.7% 19 Nov, 2025
6 Susan M Lyne Director 449,100 0 449,100 1.0% 04 Jun, 2026
7 Shaz Kahng Director 424,455 0 424,455 1.0% 04 Jun, 2026
8 Jason Christopher Stephen Svp, General Counsel 380,007 0 380,007 0.9% 19 Aug, 2026
9 Tyrone Ahmad-Taylor Director 363,645 0 363,645 0.8% 04 Jun, 2026
10 Brian Robert Tratt Svp, Chief Financial Officer 332,769 0 332,769 0.8% 19 Aug, 2026
11 Eve T. Saltman Svp, Corp/Bus Dev, Clo, Sec 288,895 0 288,895 0.7% 19 May, 2025
12 Miguel A Lopez Director 278,180 0 278,180 0.6% 04 Jun, 2026
13 S Aimee Lapic Svp, Chf. Digital Mktg. Off 276,062 0 276,062 0.6% 18 May, 2022
14 Michael C. Dennison Director 237,539 0 237,539 0.5% 04 Jun, 2026
15 Hogue Emily S. Culp Director 237,539 0 237,539 0.5% 04 Jun, 2026
16 Peter C Gotcher Director 209,840 0 209,840 0.5% 06 Jun, 2024
17 Charles Lafrades Chief Accounting Officer 161,556 0 161,556 0.4% 19 Aug, 2026
18 Kevin Hinge Svp, Chief Supply Chain Off. 133,197 0 133,197 0.3% 17 May, 2023
19 Kenneth A Goldman Director 86,660 0 86,660 0.2% 06 Jun, 2024
20 Alexander J Lurie Director 80,992 0 80,992 0.2% 06 Jun, 2024
21 Lauren Zalaznick Director 77,053 0 77,053 0.2% 08 Jun, 2023
22 Frederic Welts Director 45,134 0 45,134 0.1% 08 Jun, 2023
23 James Lanzone Director 23,459 0 23,459 0.1% 09 Jun, 2022

Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.

Form 4 Filings

1,100 Insider Transactions

Source SEC Form 4
Latest quarter Sep 2026
Download Data
Date Insider Position Transaction Shares Price Value Shares Held After Ownership
17 Aug, 2026 Jason Christopher Stephen Svp, General Counsel Disposed F 1,317 $0.61 $809 380,007 Direct
17 Aug, 2026 Charles Lafrades Chief Accounting Officer Disposed F 2,894 $0.61 $1.78K 161,556 Direct
17 Aug, 2026 Brian Robert Tratt Svp, Chief Financial Officer Disposed F 2,871 $0.61 $1.76K 332,769 Direct
09 Jul, 2026 Nicholas Woodman Ceo, Chairman Of The Board Acquired P 19,280,205 $0.00 $0 19,280,205 Indirect
02 Jun, 2026 Miguel A Lopez Director Acquired A 110,181 $0.00 $0 278,180 Direct
02 Jun, 2026 Michael C. Dennison Director Acquired A 110,181 $0.00 $0 237,539 Direct
02 Jun, 2026 Tyrone Ahmad-Taylor Director Acquired A 110,181 $0.00 $0 363,645 Direct
02 Jun, 2026 Shaz Kahng Director Acquired A 110,181 $0.00 $0 424,455 Direct
02 Jun, 2026 Susan M Lyne Director Acquired A 110,181 $0.00 $0 449,100 Direct
02 Jun, 2026 Hogue Emily S. Culp Director Acquired A 110,181 $0.00 $0 237,539 Direct
20 May, 2026 Brian Mcgee President And Coo Disposed S 130,631 $0.97 $127.09K 947,123 Direct
15 May, 2026 Brian Robert Tratt Chief Financial Officer Acquired A 25,799 $0.00 $0 125,049 Direct
15 May, 2026 Brian Mcgee President And Coo Acquired A 432,432 $0.00 $0 1,121,078 Direct
15 May, 2026 Charles Lafrades Chief Accounting Officer Acquired A 30,042 $0.00 $0 151,643 Direct
15 May, 2026 Dean Jahnke Svp, Global Sales, Cm, Re Acquired A 270,270 $0.00 $0 833,164 Direct
15 May, 2026 Jason Christopher Stephen Svp, General Counsel Acquired A 7,405 $0.00 $0 141,947 Direct
15 May, 2026 Dean Jahnke Svp, Global Sales, Cm, Re Disposed F 25,830 $1.11 $28.67K 807,334 Direct
15 May, 2026 Jason Christopher Stephen Svp, General Counsel Acquired A 270,270 $0.00 $0 412,217 Direct
15 May, 2026 Brian Robert Tratt Chief Financial Officer Acquired A 216,216 $0.00 $0 341,265 Direct
15 May, 2026 Charles Lafrades Chief Accounting Officer Acquired A 25,000 $0.00 $0 176,643 Direct