FuboTV Inc. (FUBO) Stock Analysis and Metrics

FuboTV

NYSE: FUBO

$8.78 ▲ +0.45 (+5.40%)

At close: Jul 27, 2026 · 3:10 PM UTC

Financial Ratios

Market Cap254.55 Mn

P/E-0.98

P/S0.08

Div. Yield0.00

ROIC (Qtr)0.01

Total Debt (Qtr)144.77 Mn

Revenue Growth (1y) (Qtr)153.63

Add ratio to table…

About

FuboTV Inc. is a sports-first live TV streaming platform offering subscribers access to tens of thousands of live sporting events annually along with leading news and entertainment content both live and on demand. The company operates as an over-the-top (OTT) service designed to replace traditional Pay TV by delivering linear video content through streaming devices, Smart TVs, mobile phones, tablets, and computers. FuboTV’s platform is built on proprietary technology tailored for live TV and sports viewership, leveraging first-party data to enhance user experience, content discovery, and advertising capabilities. The service empowers customers to customize their viewing experience through flexible subscription packages and optional features known as Attachments. FuboTV monetizes its audience primarily through subscription fees and digital advertising sales in the United States, Canada, Spain, and France.

FuboTV generates revenue from two primary sources: subscription services and digital advertising. Subscription revenue comes from the sale of its live TV streaming packages, including Fubo Essential, Pro, Elite, and other tiers, which provide access to a broad mix of Nielsen-ranked channels across sports, news, and entertainment. Customers can further enhance their experience by purchasing Attachments such as Cloud DVR Plus for additional storage or Family Share for more simultaneous streams. Advertising revenue is derived from selling unskippable ad inventory within its live TV streaming platform to brands seeking to reach engaged audiences of sports, news, and entertainment fans. The company leverages its data analytics to deliver targeted and measurable advertising campaigns, improving return on investment for advertisers. In 2022, 2023, and 2024, the majority of FuboTV’s revenue was generated from these two streams in the United States, with additional contributions from its operations in Canada, Spain, and France.

The company operates through the following segments:

• FuboTV North America. This segment includes the live TV streaming service offered to subscribers in the United States and Canada. It encompasses subscription sales, Attachment upgrades, and advertising revenue generated from users in these regions. The North America segment benefits from a strong sports-first value proposition, high engagement levels, and a growing base of paid subscribers, which stood at approximately 1.7 million as of December 31, 2024. Revenue from this segment is driven by ARPU expansion through price increases, Attachment sales, and advertising growth.

• FuboTV Rest of World. This segment comprises the live TV streaming service provided to subscribers in Spain and France, including the Molotov platform acquired in 2021. It includes subscription revenue, Attachment offerings, and advertising sales tailored to regional audiences. As of December 31, 2024, the Rest of World segment had approximately 362,000 paid subscribers. The company continues to invest in this segment to expand internationally, leveraging its technology and data capabilities to optimize content mix and user engagement in these markets.

FuboTV operates in a highly competitive live TV streaming market where it contends with both traditional Pay TV operators and other virtual multichannel video programming distributors (vMVPDs). Key competitors include DirecTV, Comcast, Cox, and Altice in the traditional Pay TV space, as well as YouTube TV, Hulu + Live TV, DirecTV Stream, Philo, and Sling TV in the vMVPD arena. The company also faces indirect competition from network-operated direct-to-consumer services such as Peacock, Paramount+, and ESPN+. FuboTV differentiates itself through its sports-first approach, proprietary technology platform built for live sports viewership, and its ability to leverage first-party data to personalize content discovery, enhance user engagement, and improve advertising effectiveness. Its focus on live sports and news, combined with interactive features like MultiView, positions it as a compelling alternative to traditional Pay TV for cord-cutters seeking a flexible, personalized streaming experience.

FuboTV serves individual consumers who subscribe to its live TV streaming service for access to sports, news, and entertainment content. The customer base includes sports fans seeking live games from major leagues, news viewers looking for real-time coverage, and entertainment enthusiasts accessing on-demand and live programming. Subscribers are located across the United States, Canada, Spain, and France, with the majority concentrated in North America. The company does not disclose specific individual customer names in its public filings, as its business model is direct-to-consumer, relying on mass-market subscriber acquisition rather than enterprise or institutional clients.

Investment Thesis

▲ Bull case

Fubo’s integration of its ad tech into Disney’s ad server is positioned to unlock double‑digit improvements in CPM and fill rates, which will directly lift advertising revenue without proportionally increasing cost structure, as the combined inventory will be sold alongside Disney+, ESPN+ and Hulu, giving advertisers access to a broader, more engaged audience and creating a scalable monetization engine that can drive sustained top‑line growth beyond the current quarter’s 6% pro forma revenue increase.
The agreement to place Fubo Sports within ESPN’s commerce flow provides a low‑cost acquisition channel to hundreds of millions of U.S. adults who engage with ESPN’s digital and social properties, allowing Fubo to market its sports‑first offering at a fraction of traditional customer acquisition costs while simultaneously boosting retention through the ESPN‑branded ecosystem, a catalyst that management highlighted as a key driver for future subscriber expansion and improved blended SAC metrics.
Fubo’s Latino segment delivered record‑high subscribers in Q1 FY26, and the launch of Hulu Live’s Spanish language bundle adds a second plan option within the combined ecosystem, positioning the company to capture a growing, underserved demographic that values affordable, culturally relevant content and could contribute incremental ARPU growth as the company upsells higher‑tier bundles to this base.
The company’s focus on content cost efficiencies through market‑based pricing as distribution agreements renew leverages its increased scale post‑merger, allowing Fubo to negotiate better terms with suppliers and shift toward a more flexible pricing architecture that supports affordable packages while protecting margins, a structural shift that could turn past content cost pressures into a sustainable advantage.
Fubo Sports, positioned as a linear version of the legacy Fubo package at a promotional price of $44.99‑$45.99, is showing trial conversion rates and retention approximately 30% above the legacy plan, indicating a resilient, value‑driven product that can grow independently of NBCUniversal content and serve as a stable foundation for subscriber base expansion even if certain entertainment channels are lost.

Fubo’s integration of its ad tech into Disney’s ad server is positioned to unlock double‑digit improvements in CPM and fill rates, which will directly lift advertising revenue without proportionally increasing cost structure, as the combined inventory will be sold alongside Disney+, ESPN+ and Hulu, giving advertisers access to a broader, more engaged audience and creating a scalable monetization engine that can drive sustained top‑line growth beyond the current quarter’s 6% pro forma revenue increase.
The agreement to place Fubo Sports within ESPN’s commerce flow provides a low‑cost acquisition channel to hundreds of millions of U.S. adults who engage with ESPN’s digital and social properties, allowing Fubo to market its sports‑first offering at a fraction of traditional customer acquisition costs while simultaneously boosting retention through the ESPN‑branded ecosystem, a catalyst that management highlighted as a key driver for future subscriber expansion and improved blended SAC metrics.
Fubo’s Latino segment delivered record‑high subscribers in Q1 FY26, and the launch of Hulu Live’s Spanish language bundle adds a second plan option within the combined ecosystem, positioning the company to capture a growing, underserved demographic that values affordable, culturally relevant content and could contribute incremental ARPU growth as the company upsells higher‑tier bundles to this base.
The company’s focus on content cost efficiencies through market‑based pricing as distribution agreements renew leverages its increased scale post‑merger, allowing Fubo to negotiate better terms with suppliers and shift toward a more flexible pricing architecture that supports affordable packages while protecting margins, a structural shift that could turn past content cost pressures into a sustainable advantage.
Fubo Sports, positioned as a linear version of the legacy Fubo package at a promotional price of $44.99‑$45.99, is showing trial conversion rates and retention approximately 30% above the legacy plan, indicating a resilient, value‑driven product that can grow independently of NBCUniversal content and serve as a stable foundation for subscriber base expansion even if certain entertainment channels are lost.

▼ Bear case

Fubo’s ongoing dispute with NBCUniversal, where Comcast has ceased renewal discussions and signaled satisfaction with its existing Hulu Live arrangement, poses a material risk to the entertainment component of the bundle; although subscriber impact has been modest to date, any prolonged loss of NBC content could erode the perceived value of the core package and increase churn, especially among viewers who prioritize local broadcast and news programming.
The company’s revenue growth remains heavily dependent on the successful execution of ad sales through Disney’s ad server; if integration delays occur, or if Disney prioritizes its own inventory over Fubo’s, the anticipated double‑digit CPM and fill‑rate uplift may be delayed or diminished, leaving Fubo exposed to the cyclical nature of the advertising market without a diversified revenue base.
While synergies of $120 million-plus were cited in the prior guidance, management acknowledged that these benefits will flow in over time and are not front‑loaded, meaning that near‑term earnings may continue to reflect integration costs, restructuring expenses and the drag of aligning disparate technology stacks, which could keep adjusted EBITDA margins modest for several quarters despite optimistic long‑term targets.
Fubo’s reliance on sports‑centric content makes it vulnerable to fluctuations in sports rights pricing and availability; major leagues are increasingly distributing games directly to consumers or through competing streaming platforms, and any loss of key sports rights—such as NFL, NBA or MLB packages—could undermine the differentiator that drives both subscriber acquisition and retention, particularly for the Fubo Sports offering.
The Latino segment’s strong performance may be partially driven by promotional pricing and limited competition, and as rivals such as YouTube TV and Hulu Live expand their Spanish‑language offerings, Fubo could face intensified competition that pressures its ability to maintain premium pricing and sustain the current subscriber growth trajectory in that demographic.

Fubo’s ongoing dispute with NBCUniversal, where Comcast has ceased renewal discussions and signaled satisfaction with its existing Hulu Live arrangement, poses a material risk to the entertainment component of the bundle; although subscriber impact has been modest to date, any prolonged loss of NBC content could erode the perceived value of the core package and increase churn, especially among viewers who prioritize local broadcast and news programming.
The company’s revenue growth remains heavily dependent on the successful execution of ad sales through Disney’s ad server; if integration delays occur, or if Disney prioritizes its own inventory over Fubo’s, the anticipated double‑digit CPM and fill‑rate uplift may be delayed or diminished, leaving Fubo exposed to the cyclical nature of the advertising market without a diversified revenue base.
While synergies of $120 million-plus were cited in the prior guidance, management acknowledged that these benefits will flow in over time and are not front‑loaded, meaning that near‑term earnings may continue to reflect integration costs, restructuring expenses and the drag of aligning disparate technology stacks, which could keep adjusted EBITDA margins modest for several quarters despite optimistic long‑term targets.
Fubo’s reliance on sports‑centric content makes it vulnerable to fluctuations in sports rights pricing and availability; major leagues are increasingly distributing games directly to consumers or through competing streaming platforms, and any loss of key sports rights—such as NFL, NBA or MLB packages—could undermine the differentiator that drives both subscriber acquisition and retention, particularly for the Fubo Sports offering.
The Latino segment’s strong performance may be partially driven by promotional pricing and limited competition, and as rivals such as YouTube TV and Hulu Live expand their Spanish‑language offerings, Fubo could face intensified competition that pressures its ability to maintain premium pricing and sustain the current subscriber growth trajectory in that demographic.

Segments Breakdown of Revenue (2024)

Peer Comparison

Companies in the Broadcasting

S.No.	Ticker	Company	Market Cap	P/E	P/S	Total Debt (Qtr)
1	NXST	Nexstar Media Group, Inc.	5.67 Bn	31.31	1.11	12.15 Bn
2	NMAX	Newsmax Inc.	0.84 Bn	-8.47	5.84	0.03 Bn
3	IHRT	iHeartMedia, Inc.	0.56 Bn	-1.97	0.14	5.04 Bn
4	GTN	Gray Media, Inc	0.39 Bn	-2.62	0.13	5.75 Bn
5	SSP	E.W. SCRIPPS Co	0.27 Bn	-1.67	0.13	2.55 Bn
6	FUBO	FuboTV Inc.	0.25 Bn	-0.98	0.08	0.14 Bn
7	CURI	CuriosityStream Inc.	0.14 Bn	-21.94	1.96	-
8	MDIA	Mediaco Holding Inc.	0.08 Bn	-1.19	0.60	0.07 Bn

Research Tools

Developers

About

Investment Thesis

Product and Service Breakdown of Revenue (2024)

Segments Breakdown of Revenue (2024)

Peer Comparison

Research Tools

Developers

About

Investment Thesis

Product and Service Breakdown of Revenue (2024)

Segments Breakdown of Revenue (2024)

Peer Comparison

Create an account

Sign In

Reset Password