BuzzFeed, Inc. (NASDAQ: BZFD)

BuzzFeed, Inc. (BZFD) is a prominent digital media company that operates in various industries such as entertainment, news, food, pop culture, and commerce. The company's mission is to disseminate truth, joy, and creativity on the internet by providing trusted, high-quality, and brand-safe entertainment and news content.

BuzzFeed's primary products and services include its flagship brand, HuffPost, Tasty, First We Feast, and Complex Networks. These brands cater to a diverse audience of Gen Z and Millennials, offering a range of content formats, including articles, lists, quizzes, videos, and original series.

The company generates revenue through advertising, content, and commerce, and other sources. Advertising revenues come from payments received from advertisers for ads distributed across BuzzFeed's owned and operated properties, as well as third-party platforms. Content revenues are generated from custom assets, including long-form and short-form content, feature films, and content licensing. Commerce revenues come from affiliate commissions earned on transactions initiated from BuzzFeed's editorial shopping content, as well as product licensing.

BuzzFeed's strength lies in its ability to adapt its business model to the evolving digital landscape. Founded in 2006, the company has grown into a large-scale, global media company with a strong presence in the entertainment, news, and food industries. Its data-driven approach to content creation and distribution enables it to attract and retain large, engaged audiences, making it a trusted partner for advertisers.

The company's competitive advantages include its engagement, brand safety, AI-powered tech stack, and rich first-party data. BuzzFeed outperforms its peers in terms of audience engagement, with audiences spending more time consuming its content than that of any other company in its competitive set, according to Comscore.

BuzzFeed's customers include U.S.-based and global corporations across various industries, including media and entertainment, consumer packaged goods, and retail, financial services, insurance, and technology. The company offers a range of advertising, content, and commerce solutions to its customers, including display, programmatic, and video advertising inventory, as well as customized promotional content and affiliate programs.

In terms of human capital resources, BuzzFeed considers the management of its global talent to be essential to its ongoing success. As of December 31, 2023, the company had 925 employees located across seven countries. BuzzFeed is committed to supporting its employees across the full employee lifecycle, from recruitment to onboarding through ongoing development, and has implemented programs designed to support both career satisfaction and overall wellness.

The company's culture is built on the values of openness and collaboration, experimentation and growth, and diversity and equality. BuzzFeed is committed to demonstrating diversity of thought, background, and experience across all functions and levels, and to supporting the wellness of its employees and their dependents.

BuzzFeed's brand portfolio includes BuzzFeed, HuffPost, Tasty, First We Feast, and Complex Networks, among others. These brands have become household names, known for their engaging and informative content.

Regulatory matters are an essential aspect of BuzzFeed's operations, with the company subject to many laws and regulations in various jurisdictions, including those related to contracts, securities, privacy, data protection, content regulation, intellectual property, consumer protection, e-commerce, marketing, advertising, messaging, rights of publicity, libel and defamation, health and safety, employment and labor, bribery and corruption, economic and trade sanctions, product liability, accessibility, competition, and taxation.