Bloomin' Brands, Inc. (NASDAQ: BLMN)

Bloomin’ Brands, Inc. is one of the largest casual dining restaurant companies in the world, operating a portfolio of differentiated restaurant concepts including Outback Steakhouse, Carrabba’s Italian Grill, Bonefish Grill and Fleming’s Prime Steakhouse & Wine Bar. The company’s concepts range from casual to polished casual and fine dining, offering diverse menus centered on steaks, seafood, Italian cuisine and specialty dishes. As of December 28, 2025, it owned and operated 967 restaurants and franchised 493 locations across 46 states, Guam and 12 countries.

Bloomin’ Brands generates revenue primarily through sales at its company owned restaurants and through franchise related income, including initial franchise fees, ongoing royalties and advertising fees from its franchised outlets. Company owned restaurants contribute the majority of revenue via food and beverage sales, while franchised locations pay royalties based on a percentage of gross sales, typically ranging from 3.5% to 5.75% in the U. S. and 2.75% to 5.0% internationally, along with initial fees that vary by market.

The company operates through the following reportable segments: U. S. and International Franchise.

• U. S. segment: This segment encompasses all company owned and franchised Outback Steakhouse, Carrabba’s Italian Grill, Bonefish Grill and Fleming’s Prime Steakhouse & Wine Bar locations in the United States, offering casual to fine dining experiences centered on steaks, Italian fare, seafood and wine.

• International Franchise segment: This segment consists of franchised Outback Steakhouse, Carrabba’s Italian Grill (branded as Abbraccio) and other concepts operating in 11 countries and Guam, providing localized menus while retaining core brand offerings.

Bloomin’ Brands holds a strong position among casual dining operators due to its diversified brand portfolio that spans multiple price points and dining styles, which helps attract a broad customer base. The company competes with national chains such as Texas Roadhouse, Olive Garden and Red Lobster, as well as supermarkets offering prepared meals and quick service and fast casual concepts that emphasize convenience. Its competitive advantages include well known proprietary menu items like the Bloomin’ Onion, a robust franchising system, and ongoing investments in restaurant remodels and digital initiatives to enhance guest experience.

The company serves individual consumers, families and groups seeking casual to fine dining experiences across its various brands, ranging from price sensitive diners at Outback Steakhouse to affluent patrons at Fleming’s Prime Steakhouse & Wine Bar.