Able View Global Inc. (NASDAQ: ABLV)

Able View Global Inc. operates as a comprehensive brand management partner for international beauty and personal care brands in China. The company specializes in helping global brands enter, grow, and succeed in the Chinese market by managing all segments of the brand management value chain, including strategy, branding, digital and social marketing, omni-channel sales, customer service, overseas logistics, warehouse, and fulfillment. Able View Global Inc. enjoys a significant market share in beauty and personal care cross-border brand management and functional beauty and personal care brand management in China.

The company generates revenue primarily through the sales of cross-border products from various global brand owners to Chinese consumers. Able View Global Inc. acts as a distributor and seller of these products, either directly through online e-commerce stores or offline counters operated by the company, or indirectly through distribution channels that include mainstream horizontal online marketplaces, vertical online marketplaces, social e-commerce platforms, and a wide variety of online and offline distributors, dealers, and agents. The company's primary products are beauty and personal care items, with a particular focus on functional products such as dermo-cosmetics and functional personal care products. The customer base consists of Chinese consumers who are increasingly interested in beauty and personal care products, particularly those with functional benefits.

• Brand Management: Able View Global Inc. provides comprehensive brand management services, including strategy, branding, digital and social marketing, omni-channel sales, customer service, overseas logistics, warehouse, and fulfillment. The company manages well-known international brands such as Clarins and PAT, catering to the beauty and personal care segments in the Chinese market.

• E-commerce and Distribution: The company operates 16 online flagship e-stores on mainstream horizontal marketplaces like Tmall, Pinduoduo, and JD.com. It also maintains close relationships with massive, horizontal, logistics-driven online marketplaces such as Tmall and JD.com, as well as specialized vertical online marketplaces like Ali Health and Vipshop. Additionally, Able View Global Inc. engages with social e-commerce channels like Douyin, Kuaishou, Xiaohongshu, and WeChat, and collaborates with various offline channels such as shopping mall counters and beauty chain stores including KKV and Harmay.

• Marketing and Customer Service: Able View Global Inc. offers comprehensive marketing capabilities, including digital and traditional marketing, social marketing, and content management. The company also provides pre-sales and post-sales customer services to ensure a seamless experience for consumers.

• Supply Chain Management: The company manages a robust logistics network and warehousing capacity, coordinating with several leading third-party logistics service providers to ensure reliable delivery experiences.

Able View Global Inc. holds a leading position in China's cross-border brand management for beauty and personal care products. The company's comprehensive capabilities and omni-channel distribution set it apart from competitors, allowing it to help brand owners enter the Chinese market while managing reasonable risks and costs. Able View Global Inc. also benefits from strong relationships with category-leading global brand owners, which enhances its market presence and operational efficiency. The company's experienced and insightful management team further strengthens its competitive advantages, enabling it to navigate the complex and ever-evolving consumer market in China effectively.

The company's customer base primarily consists of Chinese consumers who are increasingly interested in beauty and personal care products, particularly those with functional benefits. Able View Global Inc. serves a diverse range of consumers through its extensive network of online and offline channels, ensuring broad market reach and accessibility. The company's focus on functional products, such as dermo-cosmetics and functional personal care items, aligns with the growing demand for such products in the Chinese market.