Vera Bradley (VRA) Gross Margin (2010 - 2026)
Vera Bradley (VRA) posted Gross Margin of 51.76% for Q2 2026, up 8.26% on a QoQ basis from 47.81% in Q1 2026, and up 768.0% year-over-year from 5.96% in Q2 2025.
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Vera Bradley (VRA) Gross Margin (2010 - 2026) Analysis & Trends
Vera Bradley has reported Gross Margin for 17 years, with the latest figure at 51.76% in Q2 2026.
- On a quarterly basis, Gross Margin rose 768.0% year-over-year to 51.76% in Q2 2026; TTM through May 2026 was 47.9%, a 88.0% decrease from a year earlier, with the FY2026 full-year figure at 46.37%, down 345.0% from the prior year.
- Gross Margin was 51.76% for Q2 2026 at Vera Bradley, up from 47.81% in the prior quarter.
- The five-year high for Gross Margin was 56.19% in Q3 2023, with the low at 37.22% in Q1 2024.
- Average Gross Margin over 5 years is 49.09%, with a median of 50.1% recorded in 2024.
- The sharpest annual moves came in 2023 and 2025: Gross Margin jumped 977 bps in 2023, then sank 1244 bps in 2025.
- Over 5 years, Gross Margin stood at 53.11% in 2022, then rose by 3 bps to 54.79% in 2023, then dropped by 1 bps to 54.51% in 2024, then declined by 23 bps to 42.06% in 2025, then rose by 23 bps to 51.76% in 2026.
- The last three Gross Margin figures came in at 51.76% (Q2 2026), 47.81% (Q1 2026), and 42.06% (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Lululemon Athletica | 10.72 Bn | 9.33 Bn | 1.46 Bn | 60.52% |
| 2 | Gildan Activewear | 8.17 Bn | 7.91 Bn | 459.76 Mn | 29.05% |
| 3 | Levi Strauss | 8.13 Bn | 7.15 Bn | 979.10 Mn | 62.68% |
| 4 | V F | 5.28 Bn | 4.61 Bn | 917.04 Mn | 54.93% |
| 5 | Kontoor Brands | 4.02 Bn | 3.96 Bn | 328.26 Mn | 56.18% |
| 6 | Pvh | 3.43 Bn | 2.46 Bn | 1.32 Bn | 63.03% |
| 7 | Warby Parker | 3.00 Bn | 2.71 Bn | 136.46 Mn | 57.94% |
| 8 | Columbia Sportswear | 2.95 Bn | 2.33 Bn | 358.43 Mn | 58.34% |
| 9 | Figs | 2.27 Bn | 1.97 Bn | 147.86 Mn | 75.20% |
| 10 | Vera Bradley | 95.27 Mn | 82.76 Mn | 28.83 Mn | 51.76% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| May 2, 2026 | 51.76% |
| Jan 31, 2026 | 47.81% |
| Nov 1, 2025 | 42.06% |
| Aug 2, 2025 | 50.10% |
| May 3, 2025 | 44.08% |
| Feb 1, 2025 | 45.94% |
| Nov 2, 2024 | 54.51% |
| Aug 3, 2024 | 49.69% |
| May 4, 2024 | 50.10% |
| Feb 3, 2024 | 37.22% |
| Oct 28, 2023 | 54.79% |
| Jul 29, 2023 | 56.19% |
| Apr 29, 2023 | 54.84% |
| Jan 28, 2023 | 40.82% |
| Oct 29, 2022 | 53.11% |
| Jul 30, 2022 | 46.42% |
| Apr 30, 2022 | 53.34% |
| Jan 29, 2022 | 50.90% |
| Oct 30, 2021 | 53.64% |
| Jul 31, 2021 | 54.65% |