VPR Brands (VPRB) Operating Margin (2020 - 2026)
VPR Brands (VPRB) recorded quarterly Operating Margin of 80.07% in Q1 2026, down 32.77% on a QoQ basis from 60.31% in Q4 2025, and down 5055.0% year-over-year from 1.62% in Q1 2025.
VPR Brands (VPRB) Operating Margin (2020 - 2026) Analysis & Trends
VPR Brands has disclosed Operating Margin across 7 years of filings, most recently posting 80.07% for Q1 2026.
- Quarterly Operating Margin fell 5055.0% year-over-year to 80.07% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 50.53% (down 2155.0% YoY) and the FY2025 annual result came in at 40.37%, down 1623.0% from the prior year.
- Operating Margin declined to 80.07% in Q1 2026, from 60.31% in the prior quarter.
- Over five years, Operating Margin peaked at 68.84% in Q3 2023 and troughed at 80.07% in Q1 2026.
- A 5-year average of 18.23% and a median of 12.96% in 2024 frame the typical range for Operating Margin.
- Annual changes were most pronounced in 2023 — Operating Margin surged 6827 bps — and 2024, when it slumped 9824 bps.
- Tracing VPRB's Operating Margin over 5 years: stood at 0.89% in 2022, then slumped by 4380 bps to 39.85% in 2023, then tumbled by 45 bps to 57.81% in 2024, then slipped by 4 bps to 60.31% in 2025, then tumbled by 33 bps to 80.07% in 2026.
- Business Quant data shows VPRB's Operating Margin at 80.07% in Q1 2026, 60.31% in Q4 2025, and 49.6% in Q3 2025.
Powered by 
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Operating Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 277.78 Bn | 274.30 Bn | 6.91 Bn | 38.37% |
| 2 | Altria | 120.77 Bn | 117.29 Bn | 3.51 Bn | 54.46% |
| 3 | British American Tobacco p.l.c | 45.84 Bn | 40.53 Bn | - | - |
| 4 | Turning Point Brands | 1.66 Bn | 1.49 Bn | 68.30 Mn | 10.05% |
| 5 | Universal | 1.35 Bn | 1.30 Bn | 98.47 Mn | -2.09% |
| 6 | RLX Technology | 355.86 Mn | -269.04 Mn | 73.10 Mn | 15.43% |
| 7 | Ispire Technology | 97.40 Mn | 79.11 Mn | 1.99 Mn | -50.75% |
| 8 | Rythm | 54.37 Mn | 21.11 Mn | 10.40 Mn | -30.36% |
| 9 | Greenlane Holdings | 11.69 Mn | -26.54 Mn | 217,000.00 | -1,243.75% |
| 10 | VPR Brands | - | - | 138,574.00 | -80.07% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | -80.07% |
| Dec 31, 2025 | -60.31% |
| Sep 30, 2025 | -49.60% |
| Jun 30, 2025 | -26.58% |
| Mar 31, 2025 | -29.52% |
| Dec 31, 2024 | -57.81% |
| Sep 30, 2024 | -29.40% |
| Jun 30, 2024 | -12.96% |
| Mar 31, 2024 | -11.19% |
| Dec 31, 2023 | -39.85% |
| Sep 30, 2023 | 68.84% |
| Jun 30, 2023 | 33.63% |
| Mar 31, 2023 | 3.86% |
| Dec 31, 2022 | -0.89% |
| Sep 30, 2022 | 0.57% |
| Jun 30, 2022 | -10.09% |
| Mar 31, 2022 | -8.47% |
| Dec 31, 2021 | -11.54% |
| Sep 30, 2021 | 2.90% |
| Jun 30, 2021 | 19.65% |