VPR Brands (VPRB) Operating Margin (2015 - 2026)
VPR Brands' (VPRB) quarterly Operating Margin came in at 80.07% in Q1 2026, down 5055.0% YoY from 1.62% in Q1 2025, and down 32.77% on a QoQ basis from 60.31% in Q4 2025.
VPR Brands (VPRB) Operating Margin (2015 - 2026) Analysis & Trends
VPR Brands (VPRB) has 9 years of Operating Margin data on file, last reported at 80.07% in Q1 2026.
- Quarterly Operating Margin fell 5055.0% year-over-year to 80.07% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 50.53% (down 2155.0% YoY) and the FY2025 annual result came in at 40.37%, down 1623.0% from the prior year.
- Operating Margin retreated to 80.07% in Q1 2026, from 60.31% in the prior quarter.
- In the past five years, Operating Margin ranged from a high of 68.84% in Q3 2023 to a low of 80.07% in Q1 2026.
- A 5-year average of 18.23% and a median of 12.96% in 2024 frame the typical range for Operating Margin.
- Annual changes were most pronounced in 2023 — Operating Margin surged 6827 bps — and 2024, when it slumped 9824 bps.
- Tracing VPRB's Operating Margin over 5 years: stood at 0.89% in 2022, then plunged by 4380 bps to 39.85% in 2023, then sank by 45 bps to 57.81% in 2024, then retreated by 4 bps to 60.31% in 2025, then sank by 33 bps to 80.07% in 2026.
- The last three Operating Margin figures came in at 80.07% (Q1 2026), 60.31% (Q4 2025), and 49.6% (Q3 2025), per Business Quant data.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Operating Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 298.83 Bn | 292.83 Bn | 7.66 Bn | 40.48% |
| 2 | British American Tobacco p.l.c | 122.98 Bn | 119.29 Bn | - | - |
| 3 | Altria | 111.97 Bn | 109.61 Bn | 3.82 Bn | 51.32% |
| 4 | RLX Technology | 2.22 Bn | 1.48 Bn | 52.74 Mn | 12.90% |
| 5 | Turning Point Brands | 1.73 Bn | 1.46 Bn | 93.70 Mn | 11.69% |
| 6 | Universal | 1.15 Bn | 869.50 Mn | 83.09 Mn | 0.44% |
| 7 | Ispire Technology | 87.09 Mn | 67.86 Mn | 1.99 Mn | -50.75% |
| 8 | Rythm | 45.53 Mn | 3.62 Mn | 18.54 Mn | 8.41% |
| 9 | Greenlane Holdings | 14.10 Mn | -10.40 Mn | 32,000.00 | -4,004.88% |
| 10 | VPR Brands | 9.14 Mn | 6.80 Mn | 161,075.00 | -47.25% |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | -47.25% |
| Mar 31, 2026 | -80.07% |
| Dec 31, 2025 | -60.31% |
| Sep 30, 2025 | -49.60% |
| Jun 30, 2025 | -26.58% |
| Mar 31, 2025 | -29.52% |
| Dec 31, 2024 | -57.81% |
| Sep 30, 2024 | -29.40% |
| Jun 30, 2024 | -12.96% |
| Mar 31, 2024 | -11.19% |
| Dec 31, 2023 | -39.85% |
| Sep 30, 2023 | 68.84% |
| Jun 30, 2023 | 33.63% |
| Mar 31, 2023 | 3.86% |
| Dec 31, 2022 | -0.89% |
| Sep 30, 2022 | 0.57% |
| Jun 30, 2022 | -10.09% |
| Mar 31, 2022 | -8.47% |
| Dec 31, 2021 | -11.54% |
| Sep 30, 2021 | 2.90% |