Vital Farms (VITL) Goodwill (2019 - 2026)
Vital Farms' Goodwill was $3.86 million in Q2 2026, unchanged from $3.86 million a year earlier and unchanged from the prior quarter.
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Analysis
Vital Farms (VITL) Goodwill (2019 - 2026) Analysis & Trends
From Q4 2019 onward, Vital Farms has reported Goodwill for 22 quarters.
- Goodwill shows a five-year compound annual growth rate of 0.0% (FY2020 to FY2025).
- In earlier years, Goodwill was $3.86 million in FY2024 (unchanged), $3.86 million in FY2023 (unchanged), $3.86 million in FY2022 (unchanged) and $3.86 million in FY2021 (unchanged).
- Per Business Quant data, VITL's Goodwill in the three quarters before Q2 2026 was $3.86 million (Q1 2026), $3.86 million (Q4 2025) and $3.86 million (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Unilever | 136.33 Bn | 111.70 Bn | - |
| 2 | Mondelez International | 76.81 Bn | 70.13 Bn | 3.99 Bn |
| 3 | Hershey | 33.25 Bn | 29.49 Bn | 1.26 Bn |
| 4 | Kraft Heinz | 27.93 Bn | 14.46 Bn | 2.03 Bn |
| 5 | General Mills | 17.97 Bn | 15.62 Bn | 1.49 Bn |
| 6 | Mccormick | 13.05 Bn | 12.93 Bn | 778.20 Mn |
| 7 | J M Smucker | 12.89 Bn | 12.67 Bn | 979.60 Mn |
| 8 | Hormel Foods | 10.99 Bn | 7.67 Bn | 471.52 Mn |
| 9 | Chewy | 7.48 Bn | 4.77 Bn | 1.01 Bn |
| 10 | Vital Farms | 415.11 Mn | 214.62 Mn | 10.93 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 28, 2026 | 3.86 Mn |
| Mar 29, 2026 | 3.86 Mn |
| Dec 28, 2025 | 3.86 Mn |
| Sep 28, 2025 | 3.86 Mn |
| Jun 29, 2025 | 3.86 Mn |
| Mar 30, 2025 | 3.86 Mn |
| Dec 29, 2024 | 3.86 Mn |
| Sep 29, 2024 | 3.86 Mn |
| Jun 30, 2024 | 3.86 Mn |
| Dec 31, 2023 | 3.86 Mn |
| Dec 25, 2022 | 3.86 Mn |
| Sep 25, 2022 | 3.86 Mn |
| Jun 26, 2022 | 3.86 Mn |
| Mar 27, 2022 | 3.86 Mn |
| Dec 26, 2021 | 3.86 Mn |
| Sep 26, 2021 | 3.86 Mn |
| Jun 27, 2021 | 3.86 Mn |
| Mar 28, 2021 | 3.86 Mn |
| Dec 27, 2020 | 3.86 Mn |
| Sep 27, 2020 | 3.86 Mn |
API Access
Vital Farms Goodwill API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill&ticker=VITL&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill", "ticker": "VITL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill&ticker=VITL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();