Roku (ROKU) Return on Sales [ROS] (2016 - 2026)
Roku's Return on Sales [ROS] came in at 10.92% for Q3 2026, up 10.14 percentage points from 0.78% a year earlier and up 0.13 percentage points from the prior quarter.
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Analysis
Roku (ROKU) Return on Sales [ROS] (2016 - 2026) Analysis & Trends
Over the trailing twelve months to Sep 30, 2026, Roku reported Return on Sales [ROS] of 7.78%, up 10.22 percentage points year-over-year; for FY2025, it was -0.12%, up 5.19 percentage points from FY2024.
- Return on Sales [ROS] carries a five-year change of +1.02 percentage points (FY2020 to FY2025).
- Going back by year, Return on Sales [ROS] was -5.30% in FY2024 (+17.43 pp), -22.74% in FY2023 (-5.76 pp), -16.98% in FY2022 (-25.48 pp) and 8.50% in FY2021 (+9.64 pp).
- The Q3 2026 figure represents the highest quarterly Return on Sales [ROS] since Q1 2021.
- Year-over-year, Return on Sales [ROS] has increased for 12 consecutive quarters, with an average year-over-year change of +7.51 percentage points over the last eight quarters.
- The fastest year-over-year change in Return on Sales [ROS] over five years came in Q3 2024 (a gain of 34.99 percentage points), and the weakest in Q4 2022 (a drop of 31.29 percentage points).
- Business Quant data shows ROKU's Return on Sales [ROS] at 10.79% (Q2 2026), 4.15% (Q1 2026) and 4.73% (Q4 2025) in the three quarters before Q3 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROS (Qtr) |
|---|---|---|---|---|---|
| 1 | Palo Alto Networks | 235.00 Bn | 220.07 Bn | 2.30 Bn | 5.04% |
| 2 | CrowdStrike Holdings | 221.18 Bn | 201.58 Bn | 1.10 Bn | -2.26% |
| 3 | Snowflake | 96.49 Bn | 83.81 Bn | 1.04 Bn | -17.00% |
| 4 | Fortinet | 87.26 Bn | 71.51 Bn | 1.64 Bn | 33.89% |
| 5 | Datadog | 64.27 Bn | 44.82 Bn | 959.92 Mn | 6.24% |
| 6 | Zscaler | 31.67 Bn | 17.82 Bn | 689.22 Mn | -1.72% |
| 7 | Okta | 29.42 Bn | 19.51 Bn | 641.00 Mn | 13.29% |
| 8 | Axon Enterprise | 25.30 Bn | 19.82 Bn | 546.45 Mn | 5.17% |
| 9 | MongoDB | 25.20 Bn | 15.67 Bn | 569.77 Mn | 3.68% |
| 10 | Roku | 23.89 Bn | 13.92 Bn | 648.52 Mn | 10.92% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 10.92% |
| Jun 30, 2026 | 10.79% |
| Mar 31, 2026 | 4.15% |
| Dec 31, 2025 | 4.73% |
| Sep 30, 2025 | 0.78% |
| Jun 30, 2025 | -2.10% |
| Mar 31, 2025 | -5.66% |
| Dec 31, 2024 | -3.26% |
| Sep 30, 2024 | -3.37% |
| Jun 30, 2024 | -7.36% |
| Mar 31, 2024 | -8.17% |
| Dec 31, 2023 | -10.58% |
| Sep 30, 2023 | -38.35% |
| Jun 30, 2023 | -14.87% |
| Mar 31, 2023 | -28.67% |
| Dec 31, 2022 | -28.82% |
| Sep 30, 2022 | -19.31% |
| Jun 30, 2022 | -14.46% |
| Mar 31, 2022 | -3.20% |
| Dec 31, 2021 | 2.47% |
API Access
Roku Return on Sales [ROS] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=ROKU&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-sales-[ros]", "ticker": "ROKU", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=ROKU&period=max&api_key=YOUR_API_KEY");
const data = await res.json();