RLX Technology (RLX) Price to Sales (2021 - 2026)
RLX Technology's (RLX) quarterly Price to Sales came in at 19.76 in Q2 2026, down 29.09% on a YoY basis from 27.87 in Q2 2025, and up 33.32% quarter-over-quarter from 14.82 in Q1 2026.
Analysis
RLX Technology (RLX) Price to Sales (2021 - 2026) Analysis & Trends
RLX Technology (RLX) has reported Price to Sales for 6 consecutive years, with 19.76 the latest figure, recorded in Q2 2026.
- For the quarter ending Q2 2026, Price to Sales fell 29.09% year-over-year to 19.76; the trailing twelve-month figure through Jun 2026 stood at 4.2 (down 44.36% YoY), and the FY2025 full-year result was 6.38, down 28.25% from the prior year.
- Price to Sales climbed to 19.76 in Q2 2026 per RLX's latest filing, from 14.82 in the prior quarter.
- Across five years, Price to Sales topped out at 165.63 in Q1 2023 and bottomed at 10.0 in Q2 2022.
- Historically, Price to Sales has averaged 37.38 across 5 years, with a median of 27.12 in 2024.
- The sharpest annual moves came in 2023 and 2024: Price to Sales surged 1498.27% in 2023, then tumbled 76.17% in 2024.
- Over 5 years, Price to Sales stood at 73.29 in 2022, then plunged by 41.52% to 42.86 in 2023, then slipped by 29.95% to 30.02 in 2024, then decreased by 26.34% to 22.11 in 2025, then slipped by 10.63% to 19.76 in 2026.
- According to Business Quant data, Price to Sales over the past three periods registered 19.76, 14.82, and 22.11 for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Philip Morris International | 289.42 Bn | 283.42 Bn | 7.66 Bn |
| 2 | British American Tobacco p.l.c | 126.98 Bn | 123.54 Bn | - |
| 3 | Altria | 113.23 Bn | 110.86 Bn | 3.82 Bn |
| 4 | RLX Technology | 2.17 Bn | 1.46 Bn | 52.74 Mn |
| 5 | Turning Point Brands | 1.45 Bn | 1.18 Bn | 93.70 Mn |
| 6 | VPR Brands | 7.34 Mn | 5.00 Mn | 161,075.00 |
| 7 | 22nd Century | 441,498.49 | -5.62 Mn | -293,000.00 |
| 8 | Cirtran | 197,816.68 | -168,530.32 | 619,024.00 |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 19.76 |
| Mar 31, 2026 | 14.82 |
| Dec 31, 2025 | 22.11 |
| Sep 30, 2025 | 25.68 |
| Jun 30, 2025 | 27.87 |
| Mar 31, 2025 | 26.14 |
| Dec 31, 2024 | 30.02 |
| Sep 30, 2024 | 26.38 |
| Jun 30, 2024 | 33.49 |
| Mar 31, 2024 | 39.48 |
| Dec 31, 2023 | 42.86 |
| Sep 30, 2023 | 40.43 |
| Jun 30, 2023 | 53.32 |
| Mar 31, 2023 | 165.63 |
| Dec 31, 2022 | 73.29 |
| Sep 30, 2022 | 11.20 |
| Jun 30, 2022 | 10.00 |
| Mar 31, 2022 | 10.36 |
| Dec 31, 2021 | 20.43 |
| Sep 30, 2021 | 24.96 |