RLX Technology (RLX) Net Margin (2019 - 2026)

RLX Technology (RLX) posted Net Margin of 24.16% for Q1 2026, down 13.6% quarter-over-quarter from 27.96% in Q4 2025, and down 1031.0% year-on-year from 2.59% in Q1 2025.

RLX Technology (RLX) Net Margin (2019 - 2026) Analysis & Trends

RLX Technology (RLX) has reported Net Margin for 8 consecutive years, with 24.16% the latest figure, recorded in Q1 2026.

  • Net Margin for Q1 2026 came in at 24.16%, down 1031.0% year-over-year; the trailing twelve-month figure through Mar 2026 was 26.83% (down 187.0% YoY), and the FY2025 annual result was 22.97%, up 244.0% from the prior year.
  • Net Margin was 24.16% for Q1 2026 at RLX Technology, down from 27.96% in the prior quarter.
  • Over five years, Net Margin peaked at 84.25% in Q2 2023 and troughed at 75.77% in Q4 2022.
  • Average Net Margin over 5 years is 27.09%, with a median of 30.26% recorded in 2024.
  • Year-over-year, Net Margin tumbled 11533 bps in 2022 and jumped 12306 bps in 2023.
  • Over 5 years, Net Margin stood at 75.77% in 2022, then jumped by 162 bps to 47.29% in 2023, then slumped by 53 bps to 22.13% in 2024, then gained by 26 bps to 27.96% in 2025, then declined by 14 bps to 24.16% in 2026.
  • Per Business Quant data, the three most recent Net Margin figures were 24.16% in Q1 2026, 27.96% in Q4 2025, and 26.31% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Net Margin (Qtr)
1 Altria 66.91 Bn 63.43 Bn 3.51 Bn 40.22%
2 RLX Technology 2.38 Bn 1.75 Bn 73.10 Mn 24.16%
3 Turning Point Brands 1.68 Bn 1.51 Bn 68.30 Mn 9.39%
4 Universal 1.30 Bn 1.29 Bn 98.47 Mn -4.86%
5 Ispire Technology 65.31 Mn 47.02 Mn 1.99 Mn -50.96%
6 Rythm 54.80 Mn 21.54 Mn 10.40 Mn 52.50%
7 Greenlane Holdings 9.60 Mn -28.63 Mn 217,000.00 -4,064.96%
8 VPR Brands 4.59 Mn 1.87 Mn 138,574.00 334.54%
9 Lftd Partners 2.96 Mn 873,406.64 -1.71 Mn -45.46%
10 22nd Century 128,296.63 -9.42 Mn -636,000.00 -262.27%

Historic Data

Download Data
DateValue
Mar 31, 2026 24.16%
Dec 31, 2025 27.96%
Sep 30, 2025 26.31%
Jun 30, 2025 31.00%
Mar 31, 2025 34.47%
Dec 31, 2024 22.13%
Sep 30, 2024 29.81%
Jun 30, 2024 28.34%
Mar 31, 2024 30.26%
Dec 31, 2023 47.29%
Sep 30, 2023 42.44%
Jun 30, 2023 84.25%
Mar 31, 2023 -48.60%
Dec 31, 2022 -75.77%
Sep 30, 2022 64.42%
Jun 30, 2022 38.66%
Mar 31, 2022 53.15%
Dec 31, 2021 39.57%
Sep 30, 2021 72.43%
Jun 30, 2021 48.46%