RLX Technology (RLX) EBIT Margin (2019 - 2026)
RLX Technology's (RLX) quarterly EBIT Margin came in at 12.86% in Q2 2026, up 847.0% on a YoY basis from 1.36% in Q2 2025, and down 16.31% quarter-over-quarter from 15.36% in Q1 2026.
Powered by 
Analysis
RLX Technology (RLX) EBIT Margin (2019 - 2026) Analysis & Trends
RLX Technology (RLX) has reported EBIT Margin for 8 consecutive years, with 12.86% the latest figure, recorded in Q2 2026.
- For the quarter ending Q2 2026, EBIT Margin rose 847.0% year-over-year to 12.86%; the trailing twelve-month figure through Jun 2026 stood at 12.06% (up 920.0% YoY), and the FY2025 full-year result was 8.18%, up 1208.0% from the prior year.
- EBIT Margin retreated to 12.86% in Q2 2026 per RLX's latest filing, from 15.36% in the prior quarter.
- Across five years, EBIT Margin topped out at 46.32% in Q3 2022 and bottomed at 198.36% in Q1 2023.
- Historically, EBIT Margin has averaged 11.78% across 5 years, with a median of 6.3% in 2025.
- The sharpest annual moves came in 2023 and 2024: EBIT Margin tumbled 23468 bps in 2023, then soared 18891 bps in 2024.
- Over 5 years, EBIT Margin stood at 138.87% in 2022, then soared by 81 bps to 27.0% in 2023, then jumped by 95 bps to 1.42% in 2024, then jumped by 834 bps to 10.42% in 2025, then rose by 23 bps to 12.86% in 2026.
- According to Business Quant data, EBIT Margin over the past three periods registered 12.86%, 15.36%, and 10.42% for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBIT Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 284.46 Bn | 280.39 Bn | 7.66 Bn | 40.48% |
| 2 | British American Tobacco p.l.c | 126.98 Bn | 123.54 Bn | - | - |
| 3 | Altria | 115.00 Bn | 112.68 Bn | 3.82 Bn | 51.32% |
| 4 | RLX Technology | 2.79 Bn | 2.09 Bn | 52.74 Mn | 12.86% |
| 5 | Turning Point Brands | 1.51 Bn | 1.26 Bn | 93.70 Mn | 11.69% |
| 6 | VPR Brands | 7.34 Mn | 5.00 Mn | 161,075.00 | -47.25% |
| 7 | 22nd Century | 512,640.46 | -5.55 Mn | -293,000.00 | -114.91% |
| 8 | Cirtran | 197,816.68 | -168,530.32 | 619,024.00 | 13.71% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 12.86% |
| Mar 31, 2026 | 15.36% |
| Dec 31, 2025 | 10.42% |
| Sep 30, 2025 | 8.21% |
| Jun 30, 2025 | 4.38% |
| Mar 31, 2025 | 9.56% |
| Dec 31, 2024 | -1.42% |
| Sep 30, 2024 | -1.38% |
| Jun 30, 2024 | -5.32% |
| Mar 31, 2024 | -9.45% |
| Dec 31, 2023 | -27.00% |
| Sep 30, 2023 | -8.09% |
| Jun 30, 2023 | 14.06% |
| Mar 31, 2023 | -198.36% |
| Dec 31, 2022 | -138.87% |
| Sep 30, 2022 | 46.32% |
| Jun 30, 2022 | 20.32% |
| Mar 31, 2022 | 36.32% |
| Dec 31, 2021 | 28.04% |
| Sep 30, 2021 | 53.30% |