Prudential PUK
NYSE PUK
$28.16 +0.59 (+2.14%)
At close: Aug 21, 2026 · 4:00 PM EDT

Prudential (PUK) Intangibles (2009 - 2025)

Prudential (PUK) posted Intangibles of $4.0 billion for Q4 2025, up 3.5% sequentially from $3.8 billion in Q4 2024, and up 3.5% YoY from $3.8 billion in Q4 2024.

Prudential (PUK) Intangibles (2009 - 2025) Analysis & Trends

Prudential has reported Intangibles for 12 years, with the latest figure at $4.0 billion in Q4 2025.

  • Quarterly Intangibles rose 3.5% year-over-year to $4.0 billion in Q4 2025, while the trailing twelve-month figure through Dec 2025 was $4.0 billion (up 3.5% YoY) and the FY2025 annual result came in at $4.0 billion, up 3.5% from the prior year.
  • Intangibles grew to $4.0 billion in Q4 2025 per PUK's latest filing, from $3.8 billion in the prior quarter.
  • Over five years, Intangibles peaked at $4.0 billion in Q4 2021 and troughed at $3.7 billion in Q2 2023.
  • A 5-year average of $3.9 billion and a median of $3.9 billion in 2022 frame the typical range for Intangibles.
  • The sharpest annual moves came in 2021 and 2025: Intangibles fell 26.28% in 2021, then grew 3.5% in 2025.
  • Over 5 years, Intangibles stood at $4.0 billion in 2021, then decreased by 3.26% to $3.9 billion in 2022, then advanced by 2.63% to $4.0 billion in 2023, then declined by 4.06% to $3.8 billion in 2024, then gained by 3.5% to $4.0 billion in 2025.
  • According to Business Quant data, Intangibles over the past three periods registered $4.0 billion, $3.8 billion, and $3.8 billion for Q4 2025, Q4 2024, and Q2 2024 respectively.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Intangibles (Qtr)
1 Manulife Financial 70.91 Bn 51.00 Bn - -
2 Metlife 60.57 Bn 33.25 Bn 7.82 Bn -
3 Aflac 58.53 Bn -44.47 Bn 2.27 Bn -
4 Prudential 36.24 Bn 27.92 Bn - 3.96 Bn
5 Unum 13.96 Bn 4.41 Bn 1.38 Bn -
6 Primerica 9.20 Bn 8.57 Bn 717.74 Mn 45.28 Mn
7 Jackson Financial 9.15 Bn 3.17 Bn - -
8 Lincoln National 8.14 Bn -3.54 Bn 2.62 Bn -
9 Genworth Financial 3.77 Bn 1.78 Bn 668.00 Mn -
10 Brighthouse Financial 3.00 Bn -5.06 Bn 1.03 Bn -

Historic Data

Download Data
DateValue
Dec 31, 2025 3.96 Bn
Dec 31, 2024 3.82 Bn
Jun 30, 2024 3.76 Bn
Dec 31, 2023 3.99 Bn
Jun 30, 2023 3.69 Bn
Dec 31, 2022 3.88 Bn
Jun 30, 2022 3.83 Bn
Dec 31, 2021 4.02 Bn
Jun 30, 2021 3.95 Bn
Dec 31, 2020 5.45 Bn
Jun 30, 2020 3.94 Bn
Dec 31, 2019 4.34 Bn
Jun 30, 2019 2.89 Bn
Dec 31, 2018 2.17 Bn
Jun 30, 2018 2.12 Bn
Dec 31, 2017 3.16 Bn
Dec 31, 2016 2.70 Bn
Dec 31, 2015 2.84 Bn
Nov 30, 2009 233.00 Mn