Prudential (PUK) Goodwill & Intangibles (2009 - 2025)
Prudential (PUK) posted quarterly Goodwill & Intangibles of $4.9 billion for Q4 2025, up 4.02% year-on-year from $4.7 billion in Q4 2024, and up 4.02% on a QoQ basis from $4.7 billion in Q4 2024.
Prudential (PUK) Goodwill & Intangibles (2009 - 2025) Analysis & Trends
Prudential (PUK) has reported Goodwill & Intangibles for 17 consecutive years, with $4.9 billion the latest figure, recorded in Q4 2025.
- Quarterly Goodwill & Intangibles rose 4.02% year-over-year to $4.9 billion in Q4 2025, while the trailing twelve-month figure through Dec 2025 was $4.9 billion (up 4.02% YoY) and the FY2025 annual result came in at $4.9 billion, up 4.02% from the prior year.
- Goodwill & Intangibles climbed to $4.9 billion in Q4 2025 per PUK's latest filing, from $4.7 billion in the prior quarter.
- Over the last five years, Goodwill & Intangibles for PUK reached as high as $4.9 billion in Q4 2021 and fell as low as $4.6 billion in Q2 2023.
- A 5-year average of $4.8 billion and a median of $4.8 billion in 2022 frame the typical range for Goodwill & Intangibles.
- Annual changes were most pronounced in 2021 — Goodwill & Intangibles retreated 23.18% — and 2025, when it grew 4.02%.
- Year by year, Goodwill & Intangibles stood at $4.9 billion in 2021, then retreated by 3.01% to $4.8 billion in 2022, then advanced by 2.26% to $4.9 billion in 2023, then declined by 4.3% to $4.7 billion in 2024, then advanced by 4.02% to $4.9 billion in 2025.
- According to Business Quant data, Goodwill & Intangibles over the past three periods registered $4.9 billion, $4.7 billion, and $4.6 billion for Q4 2025, Q4 2024, and Q2 2024 respectively.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Prudential | 75.05 Bn | 67.97 Bn | - |
| 2 | Aflac | 63.80 Bn | 58.14 Bn | 2.51 Bn |
| 3 | Metlife | 60.34 Bn | 44.39 Bn | 256.00 Mn |
| 4 | Manulife Financial | 52.65 Bn | 53.78 Bn | - |
| 5 | Unum | 14.19 Bn | 4.23 Bn | 1.40 Bn |
| 6 | Primerica | 9.76 Bn | 9.08 Bn | 770.81 Mn |
| 7 | Jackson Financial | 8.17 Bn | 3.03 Bn | - |
| 8 | Lincoln National | 7.81 Bn | -1.09 Bn | 3.25 Bn |
| 9 | F&G Annuities & Life | 3.87 Bn | 1.67 Bn | 1.15 Bn |
| 10 | Genworth Financial | 3.84 Bn | 2.75 Bn | 553.00 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 4.86 Bn |
| Dec 31, 2024 | 4.67 Bn |
| Jun 30, 2024 | 4.58 Bn |
| Dec 31, 2023 | 4.88 Bn |
| Jun 30, 2023 | 4.57 Bn |
| Dec 31, 2022 | 4.77 Bn |
| Jun 30, 2022 | 4.70 Bn |
| Dec 31, 2021 | 4.92 Bn |
| Jun 30, 2021 | 4.87 Bn |
| Dec 31, 2020 | 6.41 Bn |
| Jun 30, 2020 | 4.88 Bn |
| Dec 31, 2019 | 5.31 Bn |
| Jun 30, 2019 | 4.63 Bn |
| Dec 31, 2018 | 3.92 Bn |
| Jun 30, 2018 | 4.32 Bn |
| Dec 31, 2017 | 4.73 Bn |
| Jun 30, 2017 | 1.92 Bn |
| Dec 31, 2016 | 4.33 Bn |
| Jun 30, 2016 | 16.19 Bn |
| Dec 31, 2015 | 15.36 Bn |