Prudential (PUK) Goodwill (2009 - 2025)
Prudential (PUK) posted quarterly Goodwill of $902.0 million for Q4 2025, up 6.37% year-on-year from $848.0 million in Q4 2024, and up 6.37% on a QoQ basis from $848.0 million in Q4 2024.
Prudential (PUK) Goodwill (2009 - 2025) Analysis & Trends
Prudential (PUK) has reported Goodwill for 17 consecutive years, with $902.0 million the latest figure, recorded in Q4 2025.
- Quarterly Goodwill rose 6.37% year-over-year to $902.0 million in Q4 2025, while the trailing twelve-month figure through Dec 2025 was $902.0 million (up 6.37% YoY) and the FY2025 annual result came in at $902.0 million, up 6.37% from the prior year.
- Goodwill rose to $902.0 million in Q4 2025 per PUK's latest filing, from $848.0 million in the prior quarter.
- Over the last five years, Goodwill for PUK reached as high as $926.0 million in Q2 2021 and fell as low as $819.0 million in Q2 2024.
- A 5-year average of $882.0 million and a median of $890.0 million in 2022 frame the typical range for Goodwill.
- Annual changes were most pronounced in 2024 — Goodwill fell 6.83% — and 2025, when it grew 6.37%.
- Year by year, Goodwill stood at $907.0 million in 2021, then retreated by 1.87% to $890.0 million in 2022, then advanced by 0.67% to $896.0 million in 2023, then decreased by 5.36% to $848.0 million in 2024, then gained by 6.37% to $902.0 million in 2025.
- According to Business Quant data, Goodwill over the past three periods registered $902.0 million, $848.0 million, and $819.0 million for Q4 2025, Q4 2024, and Q2 2024 respectively.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Prudential | 75.05 Bn | 67.97 Bn | - |
| 2 | Aflac | 63.80 Bn | 58.14 Bn | 2.51 Bn |
| 3 | Metlife | 60.34 Bn | 44.39 Bn | 256.00 Mn |
| 4 | Manulife Financial | 52.65 Bn | 53.78 Bn | - |
| 5 | Unum | 14.19 Bn | 4.23 Bn | 1.40 Bn |
| 6 | Primerica | 9.76 Bn | 9.08 Bn | 770.81 Mn |
| 7 | Jackson Financial | 8.17 Bn | 3.03 Bn | - |
| 8 | Lincoln National | 7.81 Bn | -1.09 Bn | 3.25 Bn |
| 9 | F&G Annuities & Life | 3.87 Bn | 1.67 Bn | 1.15 Bn |
| 10 | Genworth Financial | 3.84 Bn | 2.75 Bn | 553.00 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 902.00 Mn |
| Dec 31, 2024 | 848.00 Mn |
| Jun 30, 2024 | 819.00 Mn |
| Dec 31, 2023 | 896.00 Mn |
| Jun 30, 2023 | 879.00 Mn |
| Dec 31, 2022 | 890.00 Mn |
| Jun 30, 2022 | 871.00 Mn |
| Dec 31, 2021 | 907.00 Mn |
| Jun 30, 2021 | 926.00 Mn |
| Dec 31, 2020 | 961.00 Mn |
| Jun 30, 2020 | 942.00 Mn |
| Dec 31, 2019 | 969.00 Mn |
| Jun 30, 2019 | 649.00 Mn |
| Dec 31, 2018 | 1.75 Bn |
| Jun 30, 2018 | 2.21 Bn |
| Dec 31, 2017 | 1.56 Bn |
| Jun 30, 2017 | 1.92 Bn |
| Dec 31, 2016 | 1.62 Bn |
| Jun 30, 2016 | 2.41 Bn |
| Dec 31, 2015 | 2.50 Bn |