Purple Innovation (PRPL) Return on Invested Capital [ROIC] (2020 - 2026)
Purple Innovation (PRPL) recorded Return on Invested Capital [ROIC] of -64.54% in Q1 2026, up 47.08 percentage points from -111.61% a year earlier but down 9.92 percentage points from the prior quarter.
Purple Innovation (PRPL) Return on Invested Capital [ROIC] (2020 - 2026) Analysis & Trends
For FY2025, Purple Innovation reported Return on Invested Capital [ROIC] of -54.74%, up 19.86 percentage points from FY2024.
- Across earlier years, Return on Invested Capital [ROIC] came in at -74.59% in FY2024 (-16.88 pp) and -57.72% in FY2023.
- Quarterly Return on Invested Capital [ROIC] has ranged from -119.39% in Q4 2024 to 0.00% in Q3 2023 over the past five years.
- On a year-over-year basis, Return on Invested Capital [ROIC] has increased for three consecutive quarters, with an average year-over-year change of -12.97 percentage points over the last seven quarters.
- Peak year-over-year performance for Return on Invested Capital [ROIC] in the last five years was a gain of 64.77 percentage points in Q4 2025, against a drop of 105.10 percentage points in Q3 2024 at the low end.
- Per Business Quant, the preceding three quarters came in at -54.62% (Q4 2025), -62.67% (Q3 2025) and -108.77% (Q2 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROIC (Qtr) |
|---|---|---|---|---|---|
| 1 | SharkNinja | 27.66 Bn | 25.33 Bn | 860.34 Mn | 21.18% |
| 2 | Somnigroup International | 13.61 Bn | 13.16 Bn | 817.20 Mn | 9.27% |
| 3 | Hni | 3.43 Bn | 3.00 Bn | 647.20 Mn | 0.48% |
| 4 | Newell Brands | 2.28 Bn | 1.44 Bn | 812.00 Mn | 2.22% |
| 5 | Sonos | 2.07 Bn | 973.78 Mn | 189.31 Mn | - |
| 6 | Whirlpool | 1.83 Bn | -1.65 Bn | 442.00 Mn | 4.21% |
| 7 | Arhaus | 1.66 Bn | 736.06 Mn | 172.07 Mn | - |
| 8 | Corsair Gaming | 1.49 Bn | 1.03 Bn | 104.29 Mn | 5.37% |
| 9 | Millerknoll | 1.45 Bn | 816.50 Mn | 385.30 Mn | 5.63% |
| 10 | Purple Innovation | 11.67 Mn | -93.41 Mn | 44.41 Mn | - |
Historic Data
| Date | Value |
|---|---|
| Mar 31, 2026 | -64.54% |
| Dec 31, 2025 | -54.62% |
| Sep 30, 2025 | -62.67% |
| Jun 30, 2025 | -108.77% |
| Mar 31, 2025 | -111.61% |
| Dec 31, 2024 | -119.39% |
| Sep 30, 2024 | -105.10% |
| Jun 30, 2024 | -78.47% |
| Mar 31, 2024 | -80.38% |
| Sep 30, 2023 | 0.00% |
| Jun 30, 2023 | 0.00% |
| Mar 31, 2023 | 0.00% |
| Dec 31, 2022 | 0.00% |
| Sep 30, 2022 | -18.93% |
| Jun 30, 2022 | -21.36% |
| Mar 31, 2022 | -19.04% |
| Dec 31, 2021 | -11.06% |
| Sep 30, 2021 | 6.56% |
| Jun 30, 2021 | 22.31% |
| Mar 31, 2021 | 45.07% |
Purple Innovation Return on Invested Capital [ROIC] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=PRPL&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-invested-capital-[roic]", "ticker": "PRPL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=PRPL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();