Procter & Gamble (PG) Goodwill (2009 - 2026)

Procter & Gamble (PG) has 18 years of Goodwill data on file, last reported at $41.4 billion in Q1 2026.

• Goodwill for Q1 2026 came in at $41.4 billion, up 2.18% year-over-year; the trailing twelve-month figure through Mar 2026 was $41.4 billion (up 2.18% YoY), and the FY2025 annual result was $41.7 billion, up 3.34% from the prior year.
• Goodwill fell to $41.4 billion in Q1 2026 per PG's latest filing, from $41.7 billion in the prior quarter.
• Over five years, Goodwill peaked at $41.7 billion in Q4 2025 and troughed at $38.8 billion in Q3 2022.
• A 5-year average of $40.6 billion and a median of $40.7 billion in 2023 frame the typical range for Goodwill.
• The sharpest annual moves came in 2022 and 2025: Goodwill fell 4.28% in 2022, then climbed 4.43% in 2025.
• A 5-year view of Goodwill shows it stood at $40.0 billion in 2022, then advanced by 2.42% to $40.9 billion in 2023, then retreated by 2.49% to $39.9 billion in 2024, then increased by 4.43% to $41.7 billion in 2025, then decreased by 0.73% to $41.4 billion in 2026.
• Business Quant data shows PG's Goodwill at $41.4 billion in Q1 2026, $41.7 billion in Q4 2025, and $41.6 billion in Q3 2025.