On24 (ONTF) Gross Margin (2020 - 2025)
On24 (ONTF) reported Gross Margin of 74.88% for Q4 2025, up 39.0% on a YoY basis from 53.87% in Q4 2024, and little changed quarter-over-quarter from 74.74% in Q3 2025.
On24 (ONTF) Gross Margin (2020 - 2025) Analysis & Trends
On24 has reported Gross Margin for 6 years, with the latest figure at 74.88% in Q4 2025.
- For the quarter ending Q4 2025, Gross Margin rose 39.0% year-over-year to 74.88%; the trailing twelve-month figure through Dec 2025 stood at 74.63% (up 30.0% YoY), and the FY2025 full-year result was 74.63%, up 30.0% from the prior year.
- Gross Margin for Q4 2025 stood at 74.88%, roughly flat from 74.74% in the prior quarter.
- The five-year high for Gross Margin was 78.65% in Q1 2021, with the low at 69.33% in Q1 2023.
- Historically, Gross Margin has averaged 73.97% across 5 years, with a median of 74.38% in 2024.
- The largest YoY upside for Gross Margin was 575 bps in 2021 against a maximum downside of 561 bps in 2021.
- On24's Gross Margin stood at 75.53% in 2021, then fell by 5 bps to 71.57% in 2022, then increased by 4 bps to 74.55% in 2023, then slipped by 0 bps to 74.5% in 2024, then grew by 1 bps to 74.88% in 2025.
- The last three Gross Margin figures came in at 74.88% (Q4 2025), 74.74% (Q3 2025), and 75.09% (Q2 2025), per Business Quant data.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Sap Se | 238.14 Bn | 220.17 Bn | 8.16 Bn | 72.98% |
| 2 | Full Truck Alliance | 166.83 Bn | 164.28 Bn | - | - |
| 3 | Uber Technologies | 150.36 Bn | 149.32 Bn | 11.88 Bn | 89.96% |
| 4 | Shopify | 147.75 Bn | 142.01 Bn | 1.55 Bn | 48.77% |
| 5 | Salesforce | 140.39 Bn | 128.55 Bn | 8.56 Bn | 76.92% |
| 6 | Cadence Design Systems | 105.73 Bn | 104.32 Bn | 1.26 Bn | 85.65% |
| 7 | ServiceNow | 105.42 Bn | 100.24 Bn | 2.83 Bn | 75.07% |
| 8 | Automatic Data Processing | 89.57 Bn | 86.34 Bn | 2.87 Bn | 48.28% |
| 9 | Adobe | 85.05 Bn | 78.16 Bn | 5.90 Bn | 89.20% |
| 10 | On24 | - | - | 25.94 Mn | 74.88% |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 74.88% |
| Sep 30, 2025 | 74.74% |
| Jun 30, 2025 | 75.09% |
| Mar 31, 2025 | 73.79% |
| Dec 31, 2024 | 74.50% |
| Sep 30, 2024 | 74.29% |
| Jun 30, 2024 | 74.46% |
| Mar 31, 2024 | 74.07% |
| Dec 31, 2023 | 74.55% |
| Sep 30, 2023 | 72.34% |
| Jun 30, 2023 | 71.01% |
| Mar 31, 2023 | 69.33% |
| Dec 31, 2022 | 71.57% |
| Sep 30, 2022 | 72.04% |
| Jun 30, 2022 | 72.43% |
| Mar 31, 2022 | 73.31% |
| Dec 31, 2021 | 75.53% |
| Sep 30, 2021 | 75.55% |
| Jun 30, 2021 | 77.22% |
| Mar 31, 2021 | 78.65% |