Mobivity Holdings (MFON) Goodwill & Intangibles (2011 - 2025)
Mobivity Holdings (MFON) reported Goodwill & Intangibles of $2400.0 for Q3 2025, down 72.63% on a YoY basis from $8768.0 in Q3 2024, and little changed sequentially from $2400.0 in Q2 2025.
Mobivity Holdings (MFON) Goodwill & Intangibles (2011 - 2025) Analysis & Trends
Mobivity Holdings (MFON) has 15 years of Goodwill & Intangibles data on file, last reported at $2400.0 in Q3 2025.
- For the quarter ending Q3 2025, Goodwill & Intangibles fell 72.63% year-over-year to $2400.0; the trailing twelve-month figure through Sep 2025 stood at $2400.0 (down 72.63% YoY), and the FY2024 full-year result was $55689.0, down 92.89% from the prior year.
- Goodwill & Intangibles held at $2400.0 in Q3 2025, from $2400.0 in the prior quarter.
- In the past five years, Goodwill & Intangibles ranged from a high of $1.8 million in Q1 2021 to a low of $2400.0 in Q2 2025.
- A 5-year average of $628238.2 and a median of $147014.5 in 2022 frame the typical range for Goodwill & Intangibles.
- Peak annual rise in Goodwill & Intangibles reached 302.12% in 2023, while the deepest fall reached 98.47% in 2023.
- Tracing MFON's Goodwill & Intangibles over 5 years: stood at $1.5 million in 2021, then slumped by 87.32% to $194772.0 in 2022, then soared by 302.12% to $783224.0 in 2023, then sank by 92.89% to $55689.0 in 2024, then tumbled by 95.69% to $2400.0 in 2025.
- Business Quant data shows MFON's Goodwill & Intangibles at $2400.0 in Q3 2025, $2400.0 in Q2 2025, and $53878.0 in Q1 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Sap Se | 199.59 Bn | 179.36 Bn | 8.16 Bn |
| 2 | Full Truck Alliance | 193.24 Bn | 190.53 Bn | - |
| 3 | Shopify | 164.78 Bn | 159.04 Bn | 1.55 Bn |
| 4 | Salesforce | 150.52 Bn | 138.68 Bn | 8.56 Bn |
| 5 | Uber Technologies | 139.79 Bn | 138.58 Bn | 5.95 Bn |
| 6 | ServiceNow | 109.10 Bn | 104.44 Bn | 2.82 Bn |
| 7 | Automatic Data Processing | 102.68 Bn | 99.45 Bn | 2.87 Bn |
| 8 | Adobe | 95.80 Bn | 90.17 Bn | 5.90 Bn |
| 9 | Snowflake | 93.75 Bn | 90.79 Bn | 926.45 Mn |
| 10 | Mobivity Holdings | 2.96 Mn | 1.30 Mn | 261,851.00 |
Historic Data
Download Data| Date | Value |
|---|---|
| Sep 30, 2025 | 2,400.00 |
| Jun 30, 2025 | 2,400.00 |
| Mar 31, 2025 | 53,878.00 |
| Dec 31, 2024 | 55,689.00 |
| Sep 30, 2024 | 8,768.00 |
| Jun 30, 2024 | 61,168.00 |
| Mar 31, 2024 | 55,082.00 |
| Dec 31, 2023 | 783,224.00 |
| Sep 30, 2023 | 6,300.00 |
| Jun 30, 2023 | 99,257.00 |
| Dec 31, 2022 | 194,772.00 |
| Sep 30, 2022 | 411,183.00 |
| Jun 30, 2022 | 1.32 Mn |
| Mar 31, 2022 | 1.43 Mn |
| Dec 31, 2021 | 1.54 Mn |
| Sep 30, 2021 | 1.75 Mn |
| Jun 30, 2021 | 1.77 Mn |
| Mar 31, 2021 | 1.77 Mn |
| Dec 31, 2020 | 1.86 Mn |
| Sep 30, 2020 | 1.95 Mn |