Mobivity Holdings (MFON) Goodwill & Intangibles (2011 - 2025)

Mobivity Holdings (MFON) reported Goodwill & Intangibles of $2400.0 for Q3 2025, down 72.63% on a YoY basis from $8768.0 in Q3 2024, and little changed sequentially from $2400.0 in Q2 2025.

Mobivity Holdings (MFON) Goodwill & Intangibles (2011 - 2025) Analysis & Trends

Mobivity Holdings (MFON) has 15 years of Goodwill & Intangibles data on file, last reported at $2400.0 in Q3 2025.

  • For the quarter ending Q3 2025, Goodwill & Intangibles fell 72.63% year-over-year to $2400.0; the trailing twelve-month figure through Sep 2025 stood at $2400.0 (down 72.63% YoY), and the FY2024 full-year result was $55689.0, down 92.89% from the prior year.
  • Goodwill & Intangibles held at $2400.0 in Q3 2025, from $2400.0 in the prior quarter.
  • In the past five years, Goodwill & Intangibles ranged from a high of $1.8 million in Q1 2021 to a low of $2400.0 in Q2 2025.
  • A 5-year average of $628238.2 and a median of $147014.5 in 2022 frame the typical range for Goodwill & Intangibles.
  • Peak annual rise in Goodwill & Intangibles reached 302.12% in 2023, while the deepest fall reached 98.47% in 2023.
  • Tracing MFON's Goodwill & Intangibles over 5 years: stood at $1.5 million in 2021, then slumped by 87.32% to $194772.0 in 2022, then soared by 302.12% to $783224.0 in 2023, then sank by 92.89% to $55689.0 in 2024, then tumbled by 95.69% to $2400.0 in 2025.
  • Business Quant data shows MFON's Goodwill & Intangibles at $2400.0 in Q3 2025, $2400.0 in Q2 2025, and $53878.0 in Q1 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Sap Se 199.59 Bn 179.36 Bn 8.16 Bn
2 Full Truck Alliance 193.24 Bn 190.53 Bn -
3 Shopify 164.78 Bn 159.04 Bn 1.55 Bn
4 Salesforce 150.52 Bn 138.68 Bn 8.56 Bn
5 Uber Technologies 139.79 Bn 138.58 Bn 5.95 Bn
6 ServiceNow 109.10 Bn 104.44 Bn 2.82 Bn
7 Automatic Data Processing 102.68 Bn 99.45 Bn 2.87 Bn
8 Adobe 95.80 Bn 90.17 Bn 5.90 Bn
9 Snowflake 93.75 Bn 90.79 Bn 926.45 Mn
10 Mobivity Holdings 2.96 Mn 1.30 Mn 261,851.00

Historic Data

Download Data
DateValue
Sep 30, 2025 2,400.00
Jun 30, 2025 2,400.00
Mar 31, 2025 53,878.00
Dec 31, 2024 55,689.00
Sep 30, 2024 8,768.00
Jun 30, 2024 61,168.00
Mar 31, 2024 55,082.00
Dec 31, 2023 783,224.00
Sep 30, 2023 6,300.00
Jun 30, 2023 99,257.00
Dec 31, 2022 194,772.00
Sep 30, 2022 411,183.00
Jun 30, 2022 1.32 Mn
Mar 31, 2022 1.43 Mn
Dec 31, 2021 1.54 Mn
Sep 30, 2021 1.75 Mn
Jun 30, 2021 1.77 Mn
Mar 31, 2021 1.77 Mn
Dec 31, 2020 1.86 Mn
Sep 30, 2020 1.95 Mn