MediaAlpha (MAX) Invested Capital (2019 - 2026)
MediaAlpha's Invested Capital was $205.12 million in Q2 2026, up 103.0% from $101.07 million a year earlier and up 52.6% from the prior quarter.
Powered by 
Analysis
MediaAlpha (MAX) Invested Capital (2019 - 2026) Analysis & Trends
For FY2025, Invested Capital at MediaAlpha came in at $124.22 million, up 6.9% from FY2024.
- Invested Capital shows a five-year compound annual growth rate of 9.9% (FY2020 to FY2025).
- In earlier years, Invested Capital was $116.21 million in FY2024 (+45.5%), $79.87 million in FY2023 (-17.6%), $96.99 million in FY2022 (-22.6%) and $125.23 million in FY2021 (+61.5%).
- The Q2 2026 figure marks the highest quarterly Invested Capital in data going back to Q4 2019.
- Compared with a year earlier, Invested Capital has increased for three straight quarters, with growth averaging 31.0% over the last eight quarters.
- The best year-over-year quarter for Invested Capital over five years was Q2 2026 (growth of 103.0%); the worst was Q2 2023 (a decline of 43.0%).
- Per Business Quant data, MAX's Invested Capital in the three quarters before Q2 2026 was $134.41 million (Q1 2026), $124.22 million (Q4 2025) and $89.91 million (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Invested Cap. (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,180.92 Bn | 3,938.44 Bn | 73.85 Bn | 738.65 Bn |
| 2 | Meta Platforms | 1,847.76 Bn | 1,550.28 Bn | 49.47 Bn | 344.89 Bn |
| 3 | Netflix | 289.73 Bn | 249.92 Bn | 6.52 Bn | 44.46 Bn |
| 4 | Alibaba Group Holding | 249.81 Bn | 67.68 Bn | 15.11 Bn | 187.69 Bn |
| 5 | Shopify | 192.08 Bn | 169.26 Bn | 1.71 Bn | - |
| 6 | Uber Technologies | 139.76 Bn | 111.74 Bn | 6.38 Bn | 40.94 Bn |
| 7 | Booking Holdings | 122.41 Bn | 55.46 Bn | - | 9.40 Bn |
| 8 | PDD Holdings | 110.94 Bn | -140.99 Bn | 9.45 Bn | - |
| 9 | Spotify Technology | 100.32 Bn | 57.56 Bn | 1.86 Bn | - |
| 10 | MediaAlpha | 506.55 Mn | 337.68 Mn | 45.17 Mn | 205.12 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 205.12 Mn |
| Mar 31, 2026 | 134.41 Mn |
| Dec 31, 2025 | 124.22 Mn |
| Sep 30, 2025 | 89.91 Mn |
| Jun 30, 2025 | 101.07 Mn |
| Mar 31, 2025 | 119.05 Mn |
| Dec 31, 2024 | 116.21 Mn |
| Sep 30, 2024 | 105.03 Mn |
| Jun 30, 2024 | 88.88 Mn |
| Mar 31, 2024 | 82.70 Mn |
| Dec 31, 2023 | 79.87 Mn |
| Sep 30, 2023 | 76.82 Mn |
| Jun 30, 2023 | 84.29 Mn |
| Mar 31, 2023 | 92.17 Mn |
| Dec 31, 2022 | 96.99 Mn |
| Sep 30, 2022 | 121.85 Mn |
| Jun 30, 2022 | 147.96 Mn |
| Mar 31, 2022 | 126.97 Mn |
| Dec 31, 2021 | 125.23 Mn |
| Sep 30, 2021 | 113.64 Mn |
API Access
MediaAlpha Invested Capital API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=invested-capital&ticker=MAX&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "invested-capital", "ticker": "MAX", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=invested-capital&ticker=MAX&period=max&api_key=YOUR_API_KEY");
const data = await res.json();