Growth Metrics

Lamar Advertising (LAMR) Goodwill & Intangibles (2009 - 2025)

Lamar Advertising (LAMR) reported Goodwill & Intangibles of $3.2 billion for Q4 2025, up 4.11% year-over-year from $3.1 billion in Q4 2024, and little changed on a QoQ basis from $3.2 billion in Q3 2025.

Lamar Advertising (LAMR) has 17 years of Goodwill & Intangibles data on file, last reported at $3.2 billion in Q4 2025.

  • Quarterly Goodwill & Intangibles rose 4.11% year-over-year to $3.2 billion in Q4 2025, while the trailing twelve-month figure through Dec 2025 was $3.2 billion (up 4.11% YoY) and the FY2025 annual result came in at $3.2 billion, up 4.11% from the prior year.
  • Goodwill & Intangibles steadied at $3.2 billion in Q4 2025 per LAMR's latest filing, from $3.2 billion in the prior quarter.
  • Across five years, Goodwill & Intangibles topped out at $3.5 billion in Q4 2022 and bottomed at $17.4 million in Q4 2021.
  • The 5-year median for Goodwill & Intangibles is $3.1 billion (2022), against an average of $3.0 billion.
  • The widest annual swing landed in 2022, when Goodwill & Intangibles soared 20008.32%; it then slipped 10.48% in 2024.
  • Tracing LAMR's Goodwill & Intangibles over 5 years: stood at $17.4 million in 2021, then soared by 20008.32% to $3.5 billion in 2022, then dropped by 1.01% to $3.5 billion in 2023, then declined by 10.48% to $3.1 billion in 2024, then rose by 4.11% to $3.2 billion in 2025.
  • Per Business Quant, the three latest LAMR Goodwill & Intangibles figures stand at $3.2 billion (Q4 2025), $3.2 billion (Q3 2025), and $3.1 billion (Q2 2025).

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Equinix 106.10 Bn 103.07 Bn 2.20 Bn
2 American Tower 85.70 Bn 92.20 Bn 2.70 Bn
3 Digital Realty Trust 67.00 Bn 66.16 Bn -
4 Crown Castle 40.17 Bn 40.12 Bn 984.00 Mn
5 Iron Mountain 37.80 Bn 37.83 Bn 1.05 Bn
6 Sba Communications 21.99 Bn 22.08 Bn 532.10 Mn
7 Weyerhaeuser 16.98 Bn 16.68 Bn 318.00 Mn
8 Lamar Advertising 15.51 Bn 15.46 Bn 403.56 Mn
9 Gaming & Leisure Properties 13.46 Bn 13.86 Bn -
10 OUTFRONT Media 5.85 Bn 5.81 Bn 202.10 Mn

Historic Data

Download Data 🔒
DateValue
Dec 31, 2025 3.23 Bn
Sep 30, 2025 3.22 Bn
Jun 30, 2025 3.10 Bn
Mar 31, 2025 3.08 Bn
Dec 31, 2024 3.10 Bn
Sep 30, 2024 3.12 Bn
Jun 30, 2024 3.16 Bn
Mar 31, 2024 3.19 Bn
Dec 31, 2023 3.46 Bn
Sep 30, 2023 3.23 Bn
Jun 30, 2023 3.20 Bn
Mar 31, 2023 3.22 Bn
Dec 31, 2022 3.50 Bn
Sep 30, 2022 3.13 Bn
Dec 31, 2021 17.38 Mn
Sep 30, 2021 2.81 Bn
Jun 30, 2021 2.79 Bn
Mar 31, 2021 2.80 Bn
Dec 31, 2020 17.81 Mn
Sep 30, 2020 2.81 Bn
Jun 30, 2020 2.86 Bn
Mar 31, 2020 2.85 Bn
Dec 31, 2019 18.26 Mn
Sep 30, 2019 18.42 Mn
Jun 30, 2019 2.81 Bn
Mar 31, 2019 2.84 Bn
Dec 31, 2018 2.80 Bn
Sep 30, 2018 2.48 Bn
Jun 30, 2018 20.11 Mn
Mar 31, 2018 20.53 Mn
Dec 31, 2017 30.81 Mn
Sep 30, 2017 29.93 Mn
Jun 30, 2017 30.46 Mn
Mar 31, 2017 31.05 Mn
Dec 31, 2016 2.32 Bn
Sep 30, 2016 32.91 Mn
Jun 30, 2016 33.73 Mn
Mar 31, 2016 4.19 Bn
Dec 31, 2015 34.77 Mn
Sep 30, 2015 1.81 Bn
Jun 30, 2015 1.90 Bn
Mar 31, 2015 2.13 Bn
Dec 31, 2014 1.77 Bn
Sep 30, 2014 1.54 Bn
Jun 30, 2014 3.83 Bn
Mar 31, 2014 2.15 Bn
Dec 31, 2013 1.77 Bn
Sep 30, 2013 1.76 Bn
Jun 30, 2013 3.78 Bn
Mar 31, 2013 1.93 Bn
Dec 31, 2012 1.49 Bn
Sep 30, 2012 1.87 Bn
Jun 30, 2012 1.86 Bn
Mar 31, 2012 1.88 Bn
Dec 31, 2011 3.36 Bn
Sep 30, 2011 1.92 Bn
Jun 30, 2011 1.95 Bn
Mar 31, 2011 1.97 Bn
Dec 31, 2010 2.00 Bn
Sep 30, 2010 2.02 Bn
Jun 30, 2010 2.04 Bn
Dec 31, 2009 2.09 Bn