36Kr Holdings (KRKR) Gross Margin (2018 - 2025)
36Kr Holdings' (KRKR) quarterly Gross Margin came in at 59.96% in Q4 2025, up 799.0% year-on-year from 6.67% in Q4 2024, and up 15.37% on a QoQ basis from 51.97% in Q4 2024.
36Kr Holdings (KRKR) Gross Margin (2018 - 2025) Analysis & Trends
36Kr Holdings (KRKR) has 8 years of Gross Margin data on file, last reported at 59.96% in Q4 2025.
- On a quarterly basis, Gross Margin rose 799.0% year-over-year to 59.96% in Q4 2025; TTM through Dec 2025 was 56.08%, a 145.0% increase from a year earlier, with the FY2025 full-year figure at 57.69%, up 907.0% from the prior year.
- Gross Margin for Q4 2025 stood at 59.96%, up from 51.97% in the prior quarter.
- Over the last five years, Gross Margin for KRKR reached as high as 64.97% in Q4 2021 and fell as low as 41.65% in Q1 2023.
- Historically, Gross Margin has averaged 55.75% across 5 years, with a median of 55.9% in 2021.
- Across the five-year window, Gross Margin surged 4532 bps in 2021 and sank 1429 bps in 2022, its largest moves.
- Year by year, Gross Margin stood at 64.97% in 2021, then retreated by 22 bps to 50.69% in 2022, then advanced by 10 bps to 55.7% in 2023, then retreated by 7 bps to 51.97% in 2024, then climbed by 15 bps to 59.96% in 2025.
- Per Business Quant data, the three most recent Gross Margin figures were 59.96% in Q4 2025, 51.97% in Q4 2024, and 55.7% in Q4 2023.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | AppLovin | 134.57 Bn | 131.82 Bn | 1.64 Bn | 88.95% |
| 2 | Wpp | 26.03 Bn | 22.66 Bn | - | - |
| 3 | Omnicom | 22.21 Bn | 18.26 Bn | 1.04 Bn | 16.62% |
| 4 | Trade Desk | 7.97 Bn | 6.56 Bn | 506.89 Mn | 73.58% |
| 5 | Magnite | 2.57 Bn | 2.39 Bn | 103.96 Mn | 63.25% |
| 6 | Ziff Davis | 1.94 Bn | 1.42 Bn | 223.32 Mn | 83.44% |
| 7 | Stagwell | 1.76 Bn | 1.66 Bn | 244.61 Mn | 34.74% |
| 8 | DoubleVerify Holdings | 1.67 Bn | 1.50 Bn | 147.67 Mn | 81.66% |
| 9 | Clear Channel Outdoor Holdings | 1.20 Bn | 1.03 Bn | 193.76 Mn | 51.83% |
| 10 | 36Kr Holdings | 827,146.74 | -13.83 Mn | 11.56 Mn | 59.96% |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 59.96% |
| Dec 31, 2024 | 51.97% |
| Dec 31, 2023 | 55.70% |
| Sep 30, 2023 | 56.34% |
| Jun 30, 2023 | 55.37% |
| Mar 31, 2023 | 41.65% |
| Dec 31, 2022 | 50.69% |
| Sep 30, 2022 | 62.44% |
| Jun 30, 2022 | 62.32% |
| Mar 31, 2022 | 51.85% |
| Dec 31, 2021 | 64.97% |
| Sep 30, 2021 | 56.10% |
| Jun 30, 2021 | 57.42% |
| Mar 31, 2021 | 53.69% |
| Dec 31, 2020 | 41.89% |
| Sep 30, 2020 | 37.93% |
| Jun 30, 2020 | 29.01% |
| Mar 31, 2020 | 8.36% |
| Dec 31, 2019 | 48.47% |
| Sep 30, 2019 | 42.08% |