36Kr Holdings (KRKR) Gross Margin (2018 - 2025)
36Kr Holdings' (KRKR) quarterly Gross Margin came in at 59.96% in Q4 2025, up 799.0% year-over-year from 6.67% in Q4 2024, and up 15.37% quarter-over-quarter from 51.97% in Q4 2024.
Analysis
36Kr Holdings (KRKR) Gross Margin (2018 - 2025) Analysis & Trends
36Kr Holdings (KRKR) has reported Gross Margin for 8 consecutive years, with 59.96% the latest figure, recorded in Q4 2025.
- On a quarterly basis, Gross Margin rose 799.0% year-over-year to 59.96% in Q4 2025; TTM through Dec 2025 was 56.08%, a 145.0% increase from a year earlier, with the FY2025 full-year figure at 57.69%, up 907.0% from the prior year.
- Gross Margin was 59.96% for Q4 2025 at 36Kr Holdings, up from 51.97% in the prior quarter.
- Over five years, Gross Margin peaked at 64.97% in Q4 2021 and troughed at 41.65% in Q1 2023.
- A 5-year average of 55.75% and a median of 55.9% in 2021 frame the typical range for Gross Margin.
- Across the five-year window, Gross Margin soared 4532 bps in 2021 and plunged 1429 bps in 2022, its largest moves.
- Over 5 years, Gross Margin stood at 64.97% in 2021, then slipped by 22 bps to 50.69% in 2022, then grew by 10 bps to 55.7% in 2023, then slipped by 7 bps to 51.97% in 2024, then increased by 15 bps to 59.96% in 2025.
- The last three Gross Margin figures came in at 59.96% (Q4 2025), 51.97% (Q4 2024), and 55.7% (Q4 2023), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | News | 18.43 Bn | 16.33 Bn | - | - |
| 2 | New York Times | 10.84 Bn | 10.17 Bn | 394.61 Mn | 51.76% |
| 3 | 36Kr Holdings | 6.01 Bn | 5.99 Bn | - | - |
| 4 | John Wiley & Sons | 2.46 Bn | 2.35 Bn | 285.49 Mn | 73.89% |
| 5 | McGraw Hill | 2.34 Bn | 2.15 Bn | 439.20 Mn | 79.87% |
| 6 | Ziff Davis | 2.01 Bn | 405.04 Mn | 241.03 Mn | 84.06% |
| 7 | Usa Today | 922.25 Mn | 835.59 Mn | 208.25 Mn | 38.83% |
| 8 | Daily Journal | 875.63 Mn | 438.54 Mn | 26.82 Mn | 99.41% |
| 9 | Scholastic | 841.11 Mn | 706.21 Mn | 285.70 Mn | 60.01% |
| 10 | Ennis | 539.73 Mn | 490.65 Mn | 31.08 Mn | 31.52% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Dec 31, 2025 | 59.96% |
| Dec 31, 2024 | 51.97% |
| Dec 31, 2023 | 55.70% |
| Sep 30, 2023 | 56.34% |
| Jun 30, 2023 | 55.37% |
| Mar 31, 2023 | 41.65% |
| Dec 31, 2022 | 50.69% |
| Sep 30, 2022 | 62.44% |
| Jun 30, 2022 | 62.32% |
| Mar 31, 2022 | 51.85% |
| Dec 31, 2021 | 64.97% |
| Sep 30, 2021 | 56.10% |
| Jun 30, 2021 | 57.42% |
| Mar 31, 2021 | 53.69% |
| Dec 31, 2020 | 41.89% |
| Sep 30, 2020 | 37.93% |
| Jun 30, 2020 | 29.01% |
| Mar 31, 2020 | 8.36% |
| Dec 31, 2019 | 48.47% |
| Sep 30, 2019 | 42.08% |