Jpmorgan Chase (JPM-PJ) Marketing and Advertising (2009 - 2026)
Jpmorgan Chase's Marketing and Advertising was $1.92 billion in Q3 2026, up 29.5% from $1.48 billion a year earlier and up 14.8% from the prior quarter.
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Analysis
Jpmorgan Chase (JPM-PJ) Marketing and Advertising (2009 - 2026) Analysis & Trends
On a trailing twelve-month basis, Jpmorgan Chase's Marketing and Advertising was $6.66 billion through Sep 30, 2026, up 23.4% year-over-year; for FY2025, it was $5.53 billion, up 11.2% from FY2024.
- Marketing and Advertising has now increased for five consecutive years, with a five-year compound annual growth rate of 17.4% (FY2020 to FY2025).
- In earlier years, Marketing and Advertising was $4.97 billion in FY2024 (+8.3%), $4.59 billion in FY2023 (+17.4%), $3.91 billion in FY2022 (+28.8%) and $3.04 billion in FY2021 (+22.6%).
- The Q3 2026 figure marks the highest quarterly Marketing and Advertising in data going back to Q1 2009.
- Compared with a year earlier, Marketing and Advertising has increased for 22 straight quarters, with growth averaging 16.3% over the last eight quarters.
- Across the past five years, year-over-year growth in Marketing and Advertising ran from 2.9% in Q4 2024 to 42.8% in Q3 2022.
- Per Business Quant data, JPM-PJ's Marketing and Advertising in the three quarters before Q3 2026 was $1.67 billion (Q2 2026), $1.6 billion (Q1 2026) and $1.47 billion (Q4 2025).
Peer Set
Peer Comparison
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 1.92 Bn |
| Jun 30, 2026 | 1.67 Bn |
| Mar 31, 2026 | 1.60 Bn |
| Dec 31, 2025 | 1.47 Bn |
| Sep 30, 2025 | 1.48 Bn |
| Jun 30, 2025 | 1.28 Bn |
| Mar 31, 2025 | 1.30 Bn |
| Dec 31, 2024 | 1.34 Bn |
| Sep 30, 2024 | 1.26 Bn |
| Jun 30, 2024 | 1.22 Bn |
| Mar 31, 2024 | 1.16 Bn |
| Dec 31, 2023 | 1.30 Bn |
| Sep 30, 2023 | 1.13 Bn |
| Jun 30, 2023 | 1.12 Bn |
| Mar 31, 2023 | 1.05 Bn |
| Dec 31, 2022 | 1.09 Bn |
| Sep 30, 2022 | 1.02 Bn |
| Jun 30, 2022 | 881.00 Mn |
| Mar 31, 2022 | 920.00 Mn |
| Dec 31, 2021 | 947.00 Mn |
API Access
Jpmorgan Chase Marketing and Advertising API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=marketing-and-advertising&ticker=JPM-PJ&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "marketing-and-advertising", "ticker": "JPM-PJ", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=marketing-and-advertising&ticker=JPM-PJ&period=max&api_key=YOUR_API_KEY");
const data = await res.json();