Inuvo (INUV) Gross Margin (2010 - 2025)
Inuvo's Gross Margin was 66.37% in Q4 2025, down 16.70 percentage points from 83.07% a year earlier and down 7.03 percentage points from the prior quarter.
Inuvo (INUV) Gross Margin (2010 - 2025) Analysis & Trends
For FY2025, Gross Margin at Inuvo came in at 74.49%, down 11.15 percentage points from FY2024.
- Gross Margin shows a five-year change of -6.93 percentage points (FY2020 to FY2025).
- In earlier years, Gross Margin was 85.64% in FY2024 (-0.19 pp), 85.82% in FY2023 (+25.83 pp), 60.00% in FY2022 (-13.39 pp) and 73.38% in FY2021 (-8.03 pp).
- The Q4 2025 figure marks the lowest quarterly Gross Margin since Q3 2022.
- Compared with a year earlier, Gross Margin has declined for seven straight quarters, with an average year-over-year change of -5.35 percentage points over the last eight quarters.
- The best year-over-year quarter for Gross Margin over five years was Q3 2023 (a gain of 30.47 percentage points); the worst was Q1 2022 (a drop of 32.94 percentage points).
- Per Business Quant data, INUV's Gross Margin in the three quarters before Q4 2025 was 73.41% (Q3 2025), 75.40% (Q2 2025) and 78.95% (Q1 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,164.76 Bn | 3,922.28 Bn | 73.85 Bn | 61.65% |
| 2 | Meta Platforms | 1,823.40 Bn | 1,525.92 Bn | 49.47 Bn | 81.37% |
| 3 | Netflix | 288.27 Bn | 248.47 Bn | 6.52 Bn | 51.93% |
| 4 | Alibaba Group Holding | 252.72 Bn | 70.58 Bn | 15.11 Bn | 38.11% |
| 5 | Shopify | 186.52 Bn | 163.71 Bn | 1.71 Bn | 47.67% |
| 6 | Uber Technologies | 139.11 Bn | 111.09 Bn | 6.38 Bn | 44.93% |
| 7 | Booking Holdings | 123.13 Bn | 56.18 Bn | - | - |
| 8 | PDD Holdings | 111.72 Bn | -140.21 Bn | 9.45 Bn | 57.06% |
| 9 | AppLovin | 103.35 Bn | 93.38 Bn | 1.70 Bn | 88.26% |
| 10 | Inuvo | 8.31 Mn | 8.31 Mn | - | - |
Historic Data
| Date | Value |
|---|---|
| Dec 31, 2025 | 66.37% |
| Sep 30, 2025 | 73.41% |
| Jun 30, 2025 | 75.40% |
| Mar 31, 2025 | 78.95% |
| Dec 31, 2024 | 83.07% |
| Sep 30, 2024 | 88.40% |
| Jun 30, 2024 | 84.04% |
| Mar 31, 2024 | 87.67% |
| Dec 31, 2023 | 87.32% |
| Sep 30, 2023 | 90.74% |
| Jun 30, 2023 | 85.78% |
| Mar 31, 2023 | 73.07% |
| Dec 31, 2022 | 68.00% |
| Sep 30, 2022 | 60.27% |
| Jun 30, 2022 | 59.06% |
| Mar 31, 2022 | 53.46% |
| Dec 31, 2021 | 57.14% |
| Sep 30, 2021 | 77.69% |
| Jun 30, 2021 | 82.08% |
| Mar 31, 2021 | 86.40% |
Inuvo Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=INUV&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "INUV", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=INUV&period=max&api_key=YOUR_API_KEY");
const data = await res.json();