Bilibili (BLBLF) Net Margin (2017 - 2026)

Bilibili (BLBLF) recorded quarterly Net Margin of 2.81% in Q1 2026, down 54.49% quarter-over-quarter from 6.17% in Q4 2025, and up 294.0% on a YoY basis from 0.71% in Q1 2025.

Bilibili (BLBLF) Net Margin (2017 - 2026) Analysis & Trends

Bilibili's Net Margin history runs 10 years deep, the most recent figure standing at 2.81% for Q1 2026.

  • In Q1 2026, Net Margin rose 294.0% year-over-year to 2.81%; the TTM figure through Mar 2026 stood at 4.58% (up 672.0% YoY), while the FY2025 annual figure was 3.83%, up 885.0% from the prior year.
  • Net Margin was 2.81% for Q1 2026 at Bilibili, down from 6.17% in the prior quarter.
  • In the past five years, Net Margin ranged from a high of 6.17% in Q4 2025 to a low of 40.09% in Q2 2022.
  • Historically, Net Margin has averaged 11.98% across 5 years, with a median of 13.21% in 2024.
  • The sharpest annual moves came in 2022 and 2023: Net Margin tumbled 1062 bps in 2022, then surged 2191 bps in 2023.
  • A 5-year view of Net Margin shows it stood at 21.4% in 2022, then rose by 5 bps to 20.42% in 2023, then surged by 106 bps to 1.16% in 2024, then soared by 430 bps to 6.17% in 2025, then sank by 54 bps to 2.81% in 2026.
  • The last three Net Margin figures came in at 2.81% (Q1 2026), 6.17% (Q4 2025), and 6.12% (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Net Margin (Qtr)
1 Nebius 2,430,078.11 Bn 2,430,078.11 Bn 295.20 Mn 155.44%
2 Alphabet 4,448.32 Bn 4,232.70 Bn 102.29 Bn 56.94%
3 Meta Platforms 1,465.06 Bn 1,383.88 Bn 46.09 Bn 47.54%
4 Spotify Technology 113.19 Bn 102.95 Bn 1.75 Bn 15.91%
5 Reddit 33.56 Bn 30.79 Bn 511.94 Mn 30.75%
6 Pinterest 12.93 Bn 11.63 Bn 768.96 Mn -7.30%
7 Kanzhun 12.77 Bn 10.67 Bn 255.62 Bn 55.91%
8 Match 8.28 Bn 7.26 Bn 653.28 Mn 19.31%
9 Snap 7.91 Bn 5.08 Bn 1.29 Bn -5.82%
10 Bilibili - - 400.37 Mn 2.81%

Historic Data

Download Data
DateValue
Mar 31, 2026 2.81%
Dec 31, 2025 6.17%
Sep 30, 2025 6.12%
Jun 30, 2025 2.98%
Mar 31, 2025 -0.13%
Dec 31, 2024 1.16%
Sep 30, 2024 -1.09%
Jun 30, 2024 -9.93%
Mar 31, 2024 -13.21%
Dec 31, 2023 -20.42%
Sep 30, 2023 -14.87%
Jun 30, 2023 -18.18%
Mar 31, 2023 -20.33%
Dec 31, 2022 -21.40%
Sep 30, 2022 -30.47%
Jun 30, 2022 -40.09%
Mar 31, 2022 -32.74%
Dec 31, 2021 -28.71%
Sep 30, 2021 -31.15%
Jun 30, 2021 -29.47%