Smartbird (BIRD) Return on Capital Employed [ROCE] (2021 - 2026)
Smartbird (BIRD) posted Return on Capital Employed [ROCE] of -134.85% for Q2 2026, down 63.06 percentage points from -71.79% a year earlier and down 14.64 percentage points from the prior quarter.
Smartbird (BIRD) Return on Capital Employed [ROCE] (2021 - 2026) Analysis & Trends
For FY2025, Smartbird's Return on Capital Employed [ROCE] came in at -73.69%, down 26.43 percentage points from FY2024.
- Annual Return on Capital Employed [ROCE] has declined for four consecutive years, with a four-year change of -62.16 percentage points (FY2021 to FY2025).
- In prior years, Smartbird's Return on Capital Employed [ROCE] was -47.26% in FY2024 (-2.12 pp), -45.14% in FY2023 (-21.57 pp), -23.58% in FY2022 (-12.04 pp) and -11.53% in FY2021.
- The Q2 2026 figure stands as the lowest quarterly Return on Capital Employed [ROCE] in data going back to Q4 2021.
- On a year-over-year basis, Return on Capital Employed [ROCE] has declined in each of the last 15 quarters, with an average year-over-year change of -26.89 percentage points over the last eight quarters.
- Over the past five years, the year-over-year drop in Return on Capital Employed [ROCE] ranged from 5.96 percentage points (Q1 2025) to 63.06 percentage points (Q2 2026).
- According to Business Quant data, Return on Capital Employed [ROCE] for the three prior quarters was -120.21% (Q1 2026), -92.53% (Q4 2025) and -78.01% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROCE (Qtr) |
|---|---|---|---|---|---|
| 1 | Nike | 50.34 Bn | 16.54 Bn | 4.80 Bn | 14.08% |
| 2 | Tapestry | 23.66 Bn | 19.62 Bn | 1.56 Bn | 38.80% |
| 3 | Ralph Lauren | 21.85 Bn | 13.95 Bn | 1.44 Bn | 21.43% |
| 4 | Deckers Outdoor | 11.26 Bn | 4.14 Bn | - | - |
| 5 | Lululemon Athletica | 10.07 Bn | 4.32 Bn | 1.46 Bn | 29.51% |
| 6 | Levi Strauss | 7.67 Bn | 4.32 Bn | 979.10 Mn | 14.72% |
| 7 | Gildan Activewear | 6.27 Bn | 5.26 Bn | 459.76 Mn | 5.97% |
| 8 | Birkenstock Holding | 6.13 Bn | 4.43 Bn | 493.89 Mn | 10.20% |
| 9 | Crocs | 5.68 Bn | 5.09 Bn | 700.71 Mn | 23.21% |
| 10 | Smartbird | 39.80 Mn | -62.37 Mn | - | -134.85% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | -134.85% |
| Mar 31, 2026 | -120.21% |
| Dec 31, 2025 | -92.53% |
| Sep 30, 2025 | -78.01% |
| Jun 30, 2025 | -71.79% |
| Mar 31, 2025 | -65.81% |
| Dec 31, 2024 | -60.58% |
| Sep 30, 2024 | -70.03% |
| Jun 30, 2024 | -63.86% |
| Mar 31, 2024 | -59.85% |
| Dec 31, 2023 | -51.38% |
| Sep 30, 2023 | -35.36% |
| Jun 30, 2023 | -31.22% |
| Mar 31, 2023 | -28.81% |
| Dec 31, 2022 | -25.85% |
| Sep 30, 2022 | -22.72% |
| Jun 30, 2022 | -17.72% |
| Mar 31, 2022 | -10.32% |
| Dec 31, 2021 | -11.42% |
Smartbird Return on Capital Employed [ROCE] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-capital-employed-%5Broce%5D&ticker=BIRD&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-capital-employed-[roce]", "ticker": "BIRD", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=return-on-capital-employed-%5Broce%5D&ticker=BIRD&period=max&api_key=YOUR_API_KEY");
const data = await res.json();