KPIs & Operating Metrics(New)

Associated Banc (ASB) Goodwill & Intangibles: 2011-2025

Historic Goodwill & Intangibles for Associated Banc (ASB) over the last 10 years, with Sep 2025 value amounting to $1.2 billion.

  • Associated Banc's Goodwill & Intangibles rose 0.26% to $1.2 billion in Q3 2025 from the same period last year, while for Sep 2025 it was $1.2 billion, marking a year-over-year increase of 0.26%. This contributed to the annual value of $1.2 billion for FY2024, which is 0.28% up from last year.
  • Per Associated Banc's latest filing, its Goodwill & Intangibles stood at $1.2 billion for Q3 2025, which was down 0.02% from $1.2 billion recorded in Q2 2025.
  • In the past 5 years, Associated Banc's Goodwill & Intangibles ranged from a high of $1.2 billion in Q3 2023 and a low of $1.2 billion during Q1 2022.
  • Its 3-year average for Goodwill & Intangibles is $1.2 billion, with a median of $1.2 billion in 2024.
  • Per our database at Business Quant, Associated Banc's Goodwill & Intangibles increased by 1.60% in 2023 and then declined by 0.60% in 2024.
  • Over the past 4 years, Associated Banc's Goodwill & Intangibles (Quarterly) stood at $1.2 billion in 2022, then rose by 0.60% to $1.2 billion in 2023, then grew by 0.28% to $1.2 billion in 2024, then increased by 0.26% to $1.2 billion in 2025.
  • Its Goodwill & Intangibles stands at $1.2 billion for Q3 2025, versus $1.2 billion for Q2 2025 and $1.2 billion for Q1 2025.