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Associated Banc (ASB) Goodwill (2016 - 2026)

Associated Banc filings provide 18 years of Goodwill readings, the most recent being $1.1 billion for Q1 2026.

  • For the quarter ending Q1 2026, Goodwill rose 90.79% year-over-year to $1.1 billion, compared with a TTM value of $1.1 billion through Mar 2026, up 90.79%, and an annual FY2025 reading of $1.1 billion, changed 0.0% over the prior year.
  • Goodwill hit $1.1 billion in Q1 2026 for Associated Banc, roughly flat from $1.1 billion in the prior quarter.
  • The five-year high for Goodwill was $1.1 billion in Q1 2022, with the low at $579.2 million in Q4 2023.
  • Median Goodwill over the past 5 years was $1.1 billion (2022), compared with a mean of $1.0 billion.
  • The sharpest move saw Goodwill skyrocketed 27724.8% in 2022, then plummeted 47.59% in 2025.
  • Year by year, Goodwill stood at $1.1 billion in 2022, then plummeted by 47.59% to $579.2 million in 2023, then surged by 89.93% to $1.1 billion in 2024, then changed by 0.0% to $1.1 billion in 2025, then grew by 0.45% to $1.1 billion in 2026.
  • According to Business Quant data, Goodwill over the past three periods came in at $1.1 billion, $1.1 billion, and $1.1 billion for Q1 2026, Q4 2025, and Q3 2025 respectively.