Associated Banc (ASB) Goodwill (2009 - 2026)

Associated Banc's Goodwill history runs 18 years deep, the most recent figure standing at $1.1 billion for Q1 2026.

• In Q1 2026, Goodwill rose 90.79% year-over-year to $1.1 billion; the TTM figure through Mar 2026 stood at $1.1 billion (up 90.79% YoY), while the FY2025 annual figure was $1.1 billion, changed 0.0% from the prior year.
• Goodwill came in at $1.1 billion for Q1 2026 at Associated Banc, roughly flat from $1.1 billion in the prior quarter.
• In the past five years, Goodwill ranged from a high of $1.1 billion in Q1 2022 to a low of $579.2 million in Q4 2023.
• A 5-year average of $1.0 billion and a median of $1.1 billion in 2022 frame the typical range for Goodwill.
• Across the five-year window, Goodwill jumped 27724.8% in 2022 and tumbled 47.59% in 2025, its largest moves.
• Associated Banc's Goodwill stood at $1.1 billion in 2022, then plunged by 47.59% to $579.2 million in 2023, then jumped by 89.93% to $1.1 billion in 2024, then changed by 0.0% to $1.1 billion in 2025, then rose by 0.45% to $1.1 billion in 2026.
• According to Business Quant data, Goodwill over the past three periods registered $1.1 billion, $1.1 billion, and $1.1 billion for Q1 2026, Q4 2025, and Q3 2025 respectively.

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