American Financial (AFG) Goodwill (2009 - 2026)
American Financial's Goodwill was $327 million in Q2 2026, up 7.2% from $305 million a year earlier and unchanged from the prior quarter.
Powered by 
Analysis
American Financial (AFG) Goodwill (2009 - 2026) Analysis & Trends
From Q4 2009 onward, American Financial has reported Goodwill for 66 quarters.
- Goodwill shows a five-year compound annual growth rate of 13.2% (FY2020 to FY2025).
- In earlier years, Goodwill was $305 million in FY2024 (unchanged), $305 million in FY2023 (+24.0%), $246 million in FY2022 (unchanged) and $246 million in FY2021 (+39.8%).
- Compared with a year earlier, Goodwill has increased for four straight quarters, with growth averaging 3.6% over the last eight quarters.
- The best year-over-year quarter for Goodwill over five years was Q3 2022 (growth of 39.8%); the worst was Q3 2021 (a decline of 15.0%).
- Per Business Quant data, AFG's Goodwill in the three quarters before Q2 2026 was $327 million (Q1 2026), $327 million (Q4 2025) and $327 million (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Berkshire Hathaway | 1,083.69 Bn | -333.79 Bn | 55.86 Bn |
| 2 | Chubb | 127.81 Bn | 79.86 Bn | 9.13 Bn |
| 3 | Progressive | 121.79 Bn | 97.63 Bn | 9.04 Bn |
| 4 | Marsh & Mclennan Companies | 80.80 Bn | 72.54 Bn | - |
| 5 | Travelers Companies | 75.76 Bn | 52.01 Bn | 6.23 Bn |
| 6 | Manulife Financial | 74.06 Bn | 75.27 Bn | - |
| 7 | Metlife | 61.12 Bn | -45.36 Bn | 7.82 Bn |
| 8 | Arthur J. Gallagher | 58.82 Bn | 53.25 Bn | - |
| 9 | Allstate | 57.81 Bn | 19.06 Bn | 8.73 Bn |
| 10 | American Financial | 11.45 Bn | 1.98 Bn | 1.03 Bn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 327.00 Mn |
| Mar 31, 2026 | 327.00 Mn |
| Dec 31, 2025 | 327.00 Mn |
| Sep 30, 2025 | 327.00 Mn |
| Jun 30, 2025 | 305.00 Mn |
| Mar 31, 2025 | 305.00 Mn |
| Dec 31, 2024 | 305.00 Mn |
| Sep 30, 2024 | 305.00 Mn |
| Jun 30, 2024 | 305.00 Mn |
| Mar 31, 2024 | 305.00 Mn |
| Dec 31, 2023 | 305.00 Mn |
| Sep 30, 2023 | 305.00 Mn |
| Jun 30, 2023 | 246.00 Mn |
| Mar 31, 2023 | 246.00 Mn |
| Dec 31, 2022 | 246.00 Mn |
| Sep 30, 2022 | 246.00 Mn |
| Jun 30, 2022 | 246.00 Mn |
| Mar 31, 2022 | 246.00 Mn |
| Dec 31, 2021 | 246.00 Mn |
| Sep 30, 2021 | 176.00 Mn |
API Access
American Financial Goodwill API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill&ticker=AFG&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill", "ticker": "AFG", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill&ticker=AFG&period=max&api_key=YOUR_API_KEY");
const data = await res.json();