Keudell/Morrison Wealth Management reported 179 positions worth $221.75M for the quarter ended Sep 30, 2026, up 1.6% on the prior quarter. It opened 10 new positions, added to 58, trimmed 83 and exited 14. Its largest holding is Apple Inc. at 10.3% of the portfolio.
Reported 13F market value at each quarter end. A change mixes trading with price moves in the positions held.
Dollar value of shares bought and sold each quarter, at that quarter’s price. It counts trading only, not price changes.
How many positions were opened, added to, trimmed or closed each quarter.
Share of reported value in each sector at every quarter end.
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| GLDM World Gold Trust | +39.0K | +362.0% | $3.21M | 1.85% |
| AAPL Apple Inc. | +1,886 | +2.8% | $628.07K | 10.34% |
| NVDA Nvidia Corp | +1,823 | +8.0% | $416.34K | 2.52% |
| PAYC Paycom Software, Inc. | +1,422 | – | $309.50K | 0.14% |
| SNOW Snowflake Inc. | +848 | – | $287.95K | 0.13% |
| GOOGL Alphabet Inc. | +804 | +7.0% | $276.64K | 1.91% |
| BROS Dutch Bros Inc. | +6,525 | +57.8% | $251.60K | 0.31% |
| BA Boeing Co | +1,290 | +27.5% | $240.00K | 0.501% |
| PSX Phillips 66 | +925 | – | $236.16K | 0.107% |
| MRSH Marsh & Mclennan Companies, Inc. | +1,363 | – | $232.71K | 0.105% |
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| CAT Caterpillar Inc | -1,614 | -40.1% | $1.31M | 0.882% |
| ORCL Oracle Corp | -2,754 | -29.0% | $378.13K | 0.418% |
| ABBV AbbVie Inc. | -1,382 | -6.9% | $361.53K | 2.2% |
| USB Us Bancorp \De\ | -6,225 | -12.1% | $359.56K | 1.18% |
| LII Lennox International Inc | -518 | -100.0% | $296.79K | Exited |
| APP AppLovin Corp | -562 | -100.0% | $289.56K | Exited |
| TXN Texas Instruments Inc | -1,022 | -23.6% | $286.25K | 0.418% |
| MKSI Mks Inc | -600 | -100.0% | $266.88K | Exited |
| JBL Jabil Inc | -689 | -100.0% | $265.60K | Exited |
| AMGN Amgen Inc | -625 | -12.6% | $263.42K | 0.822% |
| Holding | Shares | Trade Value | Weight |
|---|---|---|---|
| PAYC Paycom Software, Inc. | +1,422 | $309.50K | 0.14% |
| SNOW Snowflake Inc. | +848 | $287.95K | 0.13% |
| PSX Phillips 66 | +925 | $236.16K | 0.107% |
| MRSH Marsh & Mclennan Companies, Inc. | +1,363 | $232.71K | 0.105% |
| ICE Intercontinental Exchange, Inc. | +1,416 | $215.27K | 0.097% |
| GRMN Garmin Ltd | +740 | $212.26K | 0.096% |
| NEM NEWMONT Corp | +1,763 | $203.34K | 0.092% |
| VIV Telefonica Brasil S.A. | +11.5K | $131.74K | 0.059% |
| BYRN Byrna Technologies Inc. | +29.0K | $94.69K | 0.043% |
| RWT Redwood Trust Inc | +23.0K | $89.24K | 0.04% |
| Holding | Shares Sold | Trade Value | Prior Weight |
|---|---|---|---|
| LII Lennox International Inc | -518 | $296.79K | 0.136% |
| APP AppLovin Corp | -562 | $289.56K | 0.133% |
| MKSI Mks Inc | -600 | $266.88K | 0.122% |
| JBL Jabil Inc | -689 | $265.60K | 0.122% |
| WPC W. P. Carey Inc. | -3,559 | $254.48K | 0.117% |
| AWK American Water Works Company, Inc. | -1,931 | $254.08K | 0.116% |
| VMC Vulcan Materials CO | -784 | $231.29K | 0.106% |
| TEL TE Connectivity plc | -1,134 | $228.63K | 0.105% |
| BMO Bank Of Montreal | -1,283 | $226.71K | 0.104% |
| MRVL Marvell Technology, Inc. | -752 | $224.01K | 0.103% |
| # | Activity | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| 1 | AAPL Apple Inc. | Technology | 68.8K | $22.93M | 10.34% | +1,886 | +2.8% | Added | 0% |
| 2 | MSFT Microsoft Corp | Technology | 19.7K | $10.11M | 4.56% | -348 | -1.7% | Reduced | 0% |
| 3 | GOOG Alphabet Inc. | Technology | 29.2K | $9.93M | 4.48% | +124 | +0.4% | Added | 0% |
| 4 | AMZN Amazon Com Inc | Consumer Discretionary | 36.6K | $9.12M | 4.11% | +106 | +0.3% | Added | 0% |
| 5 | LRCX Lam Research Corp | Technology | 20.9K | $6.88M | 3.1% | 0 | 0.0% | Unchanged | 0% |
| 6 | XOM ExxonMobil Holdings Corp | Energy | 35.8K | $5.83M | 2.63% | -369 | -1.0% | Reduced | 0% |
| 7 | LLY ELI LILLY & Co | Healthcare | 5,019 | $5.81M | 2.62% | +30 | +0.6% | Added | 0% |
| 8 | NVDA Nvidia Corp | Technology | 24.5K | $5.59M | 2.52% | +1,823 | +8.0% | Added | 0% |
| 9 | ABBV AbbVie Inc. | Healthcare | 18.7K | $4.89M | 2.2% | -1,382 | -6.9% | Reduced | 0% |
| 10 | GOOGL Alphabet Inc. | Technology | 12.3K | $4.24M | 1.91% | +804 | +7.0% | Added | 0% |
| 11 | GLDM World Gold Trust | Others | 49.8K | $4.09M | 1.85% | +39.0K | +362.0% | Added | 0.01% |
| 12 | V Visa Inc. | Financial Services | 11.1K | $4.00M | 1.8% | -117 | -1.0% | Reduced | 0% |
| 13 | PM Philip Morris International Inc. | Consumer Staples | 19.6K | $3.73M | 1.68% | +730 | +3.9% | Added | 0% |
| 14 | CVX Chevron Corp | Energy | 17.3K | $3.54M | 1.6% | -409 | -2.3% | Reduced | 0% |
| 15 | JPM Jpmorgan Chase & Co | Financial Services | 9,415 | $3.11M | 1.4% | -75 | -0.8% | Reduced | 0% |
Tip. Select a row to see that position’s full history at Keudell.
As of its Q3 2026 13F filing, Keudell/Morrison Wealth Management’s five largest positions were Apple Inc. (AAPL) at 10.3%, Microsoft Corp (MSFT) at 4.6%, Alphabet Inc. (GOOG) at 4.5%, Amazon Com Inc (AMZN) at 4.1%, Lam Research Corp (LRCX) at 3.1% of the reported portfolio.
Keudell/Morrison Wealth Management reported a 13F portfolio worth $221.75M across 179 positions for Q3 2026. That is up 1.6% from the previous quarter.
Its largest purchases by value were World Gold Trust ($3.21M), Apple Inc. ($628.07K), Nvidia Corp ($416.34K). It opened 10 new positions.
Its largest sales by value were Caterpillar Inc ($1.31M), Oracle Corp ($378.13K), AbbVie Inc. ($361.53K). It exited 14 positions entirely.
From the Form 13F-HR reports Keudell/Morrison Wealth Management files with the SEC each quarter, within 45 days of quarter end. A 13F lists long positions in US-listed equities and options; it excludes short positions, cash, bonds and most non-US holdings.
13F data reflects long positions in US-listed equities and options as reported to the SEC up to 45 days after quarter end. It excludes short positions, cash, bonds and most non-US securities, so it is not a complete picture of a manager’s assets.