Game Plan Financial Advisors, LLC reported 252 positions worth $142.08M for the quarter ended Jun 30, 2026, up 22.5% on the prior quarter. It opened 107 new positions, added to 39, trimmed 32 and exited 16. Its largest holding is Alphabet Inc. at 12.6% of the portfolio.
Reported 13F market value at each quarter end. A change mixes trading with price moves in the positions held.
Dollar value of shares bought and sold each quarter, at that quarter’s price. It counts trading only, not price changes.
How many positions were opened, added to, trimmed or closed each quarter.
Share of reported value in each sector at every quarter end.
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| GLW Corning Inc | +12.7K | +576.7% | $3.24M | 2.68% |
| GEV GE Vernova Inc. | +1,922 | +873.6% | $2.26M | 1.77% |
| LLY ELI LILLY & Co | +1,836 | +252.5% | $2.20M | 2.16% |
| HD Home Depot, Inc. | +5,472 | +1,954.3% | $1.93M | 1.43% |
| CB Chubb Ltd | +4,950 | +734.4% | $1.69M | 1.35% |
| WRBY Warby Parker Inc. | +47.9K | +503.9% | $1.45M | 1.22% |
| GS Goldman Sachs Group Inc | +950 | +12.4% | $960.78K | 6.15% |
| MU Micron Technology Inc | +459 | – | $529.82K | 0.373% |
| MSFT Microsoft Corp | +1,156 | +20.4% | $431.24K | 1.79% |
| HONA Honeywell Aerospace Inc. | +1,812 | – | $400.60K | 0.282% |
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| T At&T Inc. | -93.2K | -100.0% | $1.91M | <0.01% |
| NVDA Nvidia Corp | -3,053 | -4.1% | $610.87K | 10.12% |
| HON Honeywell International Inc | -2,628 | -59.4% | $588.41K | 0.284% |
| ORCL Oracle Corp | -3,601 | -45.2% | $527.73K | 0.45% |
| GOOG Alphabet Inc. | -1,277 | -2.5% | $451.20K | 12.57% |
| HSY Hershey Co | -2,000 | -100.0% | $415.78K | Exited |
| AMZN Amazon Com Inc | -909 | -2.0% | $216.65K | 7.47% |
| AVGO Broadcom Inc. | -563 | -14.7% | $212.67K | 0.869% |
| COST Costco Wholesale Corp | -214 | -5.6% | $200.19K | 2.38% |
| CSCO Cisco Systems, Inc. | -1,614 | -9.3% | $189.58K | 1.3% |
| Holding | Shares | Trade Value | Weight |
|---|---|---|---|
| MU Micron Technology Inc | +459 | $529.82K | 0.373% |
| HONA Honeywell Aerospace Inc. | +1,812 | $400.60K | 0.282% |
| MRVL Marvell Technology, Inc. | +416 | $123.92K | 0.087% |
| PHYS Sprott Physical Gold Trust | +2,245 | $67.73K | 0.048% |
| SPCX Space Exploration Technologies Corp | +376 | $64.24K | 0.045% |
| AVEX AEVEX Corp. | +3,000 | $62.67K | 0.044% |
| TWLO Twilio Inc | +202 | $41.68K | 0.029% |
| LH Labcorp Holdings Inc. | +133 | $37.24K | 0.026% |
| TER Teradyne, Inc | +71 | $34.35K | 0.024% |
| ORN Orion Group Holdings Inc | +1,650 | $27.75K | 0.02% |
| Holding | Shares Sold | Trade Value | Prior Weight |
|---|---|---|---|
| HSY Hershey Co | -2,000 | $415.78K | 0.358% |
| DBA Invesco Db Agriculture Fund | -6,000 | $163.92K | 0.141% |
| ETHA iShares Ethereum Trust ETF | -2,966 | $46.95K | 0.04% |
| TJX Tjx Companies Inc | -200 | $31.94K | 0.028% |
| GD General Dynamics Corp | -70 | $24.03K | 0.021% |
| CORN Teucrium Commodity Trust | -1,000 | $18.40K | 0.016% |
| LULU lululemon athletica inc. | -120 | $18.37K | 0.016% |
| PFIX SIMPL-INT RT HDG | -300 | $13.87K | 0.012% |
| NXH Neighborhood Intelligence, Inc. | -2,000 | $9.28K | <0.01% |
| OUNZ VanEck Merk Gold ETF | -150 | $6.76K | <0.01% |
| # | Activity | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| 1 | GOOG Alphabet Inc. | Technology | 50.6K | $17.86M | 12.57% | -1,277 | -2.5% | Reduced | 0% |
| 2 | AAPL Apple Inc. | Technology | 50.7K | $14.67M | 10.32% | -387 | -0.8% | Reduced | 0% |
| 3 | NVDA Nvidia Corp | Technology | 71.9K | $14.38M | 10.12% | -3,053 | -4.1% | Reduced | 0% |
| 4 | AMZN Amazon Com Inc | Consumer Discretionary | 44.5K | $10.61M | 7.47% | -909 | -2.0% | Reduced | 0% |
| 5 | ETN Eaton Corp plc | Industrials | 22.3K | $9.52M | 6.7% | -13 | -0.1% | Reduced | 0.01% |
| 6 | GS Goldman Sachs Group Inc | Financial Services | 8,636 | $8.73M | 6.15% | +950 | +12.4% | Added | 0% |
| 7 | BRK-B Berkshire Hathaway Inc | Financial Services | 16.8K | $8.41M | 5.92% | -234 | -1.4% | Reduced | 0% |
| 8 | JPM Jpmorgan Chase & Co | Financial Services | 17.6K | $5.75M | 4.05% | +352 | +2.0% | Added | 0% |
| 9 | RPM Rpm International Inc | Basic Materials | 38.4K | $4.26M | 3% | -175 | -0.5% | Reduced | 0.03% |
| 10 | AXP American Express Co | Financial Services | 12.2K | $4.14M | 2.91% | +850 | +7.5% | Added | 0% |
| 11 | GLW Corning Inc | Basic Materials | 14.9K | $3.80M | 2.68% | +12.7K | +576.7% | Added | 0% |
| 12 | COST Costco Wholesale Corp | Consumer Staples | 3,622 | $3.39M | 2.38% | -214 | -5.6% | Reduced | 0% |
| 13 | LLY ELI LILLY & Co | Healthcare | 2,563 | $3.07M | 2.16% | +1,836 | +252.5% | Added | 0% |
| 14 | MSFT Microsoft Corp | Technology | 6,830 | $2.55M | 1.79% | +1,156 | +20.4% | Added | 0% |
| 15 | GEV GE Vernova Inc. | Industrials | 2,142 | $2.52M | 1.77% | +1,922 | +873.6% | Added | 0% |
Tip. Select a row to see that position’s full history at Game Plan Financial Advisors.
As of its Q2 2026 13F filing, Game Plan Financial Advisors, LLC’s five largest positions were Alphabet Inc. (GOOG) at 12.6%, Apple Inc. (AAPL) at 10.3%, Nvidia Corp (NVDA) at 10.1%, Amazon Com Inc (AMZN) at 7.5%, Eaton Corp plc (ETN) at 6.7% of the reported portfolio.
Game Plan Financial Advisors, LLC reported a 13F portfolio worth $142.08M across 252 positions for Q2 2026. That is up 22.5% from the previous quarter.
Its largest purchases by value were Corning Inc ($3.24M), GE Vernova Inc. ($2.26M), ELI LILLY & Co ($2.20M). It opened 107 new positions.
Its largest sales by value were At&T Inc. ($1.91M), Nvidia Corp ($610.87K), Honeywell International Inc ($588.41K). It exited 16 positions entirely.
From the Form 13F-HR reports Game Plan Financial Advisors, LLC files with the SEC each quarter, within 45 days of quarter end. A 13F lists long positions in US-listed equities and options; it excludes short positions, cash, bonds and most non-US holdings.
13F data reflects long positions in US-listed equities and options as reported to the SEC up to 45 days after quarter end. It excludes short positions, cash, bonds and most non-US securities, so it is not a complete picture of a manager’s assets.