Directional Asset Management reported 61 positions worth $90.95M for the quarter ended Sep 30, 2026, up 23.9% on the prior quarter. It opened 10 new positions, added to 17, trimmed 29 and exited 3. Its largest holding is Apple Inc. at 9.5% of the portfolio.
Reported 13F market value at each quarter end. A change mixes trading with price moves in the positions held.
Dollar value of shares bought and sold each quarter, at that quarter’s price. It counts trading only, not price changes.
How many positions were opened, added to, trimmed or closed each quarter.
Share of reported value in each sector at every quarter end.
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| OPCH Option Care Health, Inc. | +345.7K | – | $7.78M | 8.55% |
| GE General Electric Co | +14.1K | – | $4.40M | 4.84% |
| MS Morgan Stanley | +12.9K | – | $2.43M | 2.67% |
| NVO Novo Nordisk A S | +34.1K | – | $1.29M | 1.42% |
| PSMT Pricesmart Inc | +6,524 | – | $1.10M | 1.21% |
| F Ford Motor Co | +38.7K | – | $466.33K | 0.513% |
| SBUX Starbucks Corp | +4,900 | – | $460.40K | 0.506% |
| ZTS Zoetis Inc. | +5,668 | – | $395.82K | 0.435% |
| NOW ServiceNow, Inc. | +2,573 | – | $344.81K | 0.379% |
| EMR Emerson Electric Co | +1,948 | – | $302.14K | 0.332% |
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| GOOG Alphabet Inc. | -1,200 | -4.6% | $408.89K | 9.32% |
| ET Energy Transfer LP | -18.9K | -23.1% | $373.65K | 1.37% |
| JPM Jpmorgan Chase & Co | -1,030 | -10.4% | $340.75K | 3.22% |
| VZ Verizon Communications Inc | -7,257 | -50.5% | $332.86K | 0.358% |
| BRK-B Berkshire Hathaway Inc | -573 | -26.7% | $285.33K | 0.86% |
| LZB La-Z-Boy Inc | -6,620 | -100.0% | $265.59K | Exited |
| PEP Pepsico Inc | -1,554 | -100.0% | $210.36K | Exited |
| FRME First Merchants Corp | -4,664 | -100.0% | $203.76K | Exited |
| SYY Sysco Corp | -894 | -9.5% | $69.70K | 0.728% |
| AJG Arthur J. Gallagher & Co. | -274 | -5.4% | $62.50K | 1.21% |
| Holding | Shares | Trade Value | Weight |
|---|---|---|---|
| OPCH Option Care Health, Inc. | +345.7K | $7.78M | 8.55% |
| GE General Electric Co | +14.1K | $4.40M | 4.84% |
| MS Morgan Stanley | +12.9K | $2.43M | 2.67% |
| NVO Novo Nordisk A S | +34.1K | $1.29M | 1.42% |
| PSMT Pricesmart Inc | +6,524 | $1.10M | 1.21% |
| F Ford Motor Co | +38.7K | $466.33K | 0.513% |
| SBUX Starbucks Corp | +4,900 | $460.40K | 0.506% |
| ZTS Zoetis Inc. | +5,668 | $395.82K | 0.435% |
| NOW ServiceNow, Inc. | +2,573 | $344.81K | 0.379% |
| EMR Emerson Electric Co | +1,948 | $302.14K | 0.332% |
| # | Activity | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| 1 | AAPL Apple Inc. | Technology | 25.9K | $8.64M | 9.5% | -8 | 0.0% | Reduced | 0% |
| 2 | GOOG Alphabet Inc. | Technology | 24.9K | $8.48M | 9.32% | -1,200 | -4.6% | Reduced | 0% |
| 3 | OPCH Option Care Health, Inc. | Healthcare | 345.7K | $7.78M | 8.55% | +345.7K | – | New | 0.23% |
| 4 | WMT Walmart Inc. | Consumer Staples | 46.7K | $4.86M | 5.34% | +103 | +0.2% | Added | 0% |
| 5 | GE General Electric Co | Industrials | 14.1K | $4.40M | 4.84% | +14.1K | – | New | 0% |
| 6 | JNJ Johnson & Johnson | Healthcare | 15.6K | $4.14M | 4.55% | +101 | +0.7% | Added | 0% |
| 7 | AMZN Amazon Com Inc | Consumer Discretionary | 13.9K | $3.46M | 3.8% | -93 | -0.7% | Reduced | 0% |
| 8 | GS Goldman Sachs Group Inc | Financial Services | 3,631 | $3.27M | 3.59% | +309 | +9.3% | Added | 0% |
| 9 | CRWD CrowdStrike Holdings, Inc. | Technology | 11.5K | $3.04M | 3.34% | -140 | -1.2% | Reduced | 0% |
| 10 | JPM Jpmorgan Chase & Co | Financial Services | 8,848 | $2.93M | 3.22% | -1,030 | -10.4% | Reduced | 0% |
| 11 | MS Morgan Stanley | Financial Services | 12.9K | $2.43M | 2.67% | +12.9K | – | New | 0% |
| 12 | NVDA Nvidia Corp | Technology | 10.1K | $2.30M | 2.53% | -6 | -0.1% | Reduced | 0% |
| 13 | AMGN Amgen Inc | Healthcare | 4,903 | $2.07M | 2.27% | -72 | -1.4% | Reduced | 0% |
| 14 | COST Costco Wholesale Corp | Consumer Staples | 1,890 | $1.72M | 1.89% | -59 | -3.0% | Reduced | 0% |
| 15 | ABT Abbott Laboratories | Healthcare | 17.1K | $1.69M | 1.86% | -71 | -0.4% | Reduced | 0% |
Tip. Select a row to see that position’s full history at Directional Asset Management.
As of its Q3 2026 13F filing, Directional Asset Management’s five largest positions were Apple Inc. (AAPL) at 9.5%, Alphabet Inc. (GOOG) at 9.3%, Option Care Health, Inc. (OPCH) at 8.5%, Walmart Inc. (WMT) at 5.3%, General Electric Co (GE) at 4.8% of the reported portfolio.
Directional Asset Management reported a 13F portfolio worth $90.95M across 61 positions for Q3 2026. That is up 23.9% from the previous quarter.
Its largest purchases by value were Option Care Health, Inc. ($7.78M), General Electric Co ($4.40M), Morgan Stanley ($2.43M). It opened 10 new positions.
Its largest sales by value were Alphabet Inc. ($408.89K), Energy Transfer LP ($373.65K), Jpmorgan Chase & Co ($340.75K). It exited 3 positions entirely.
From the Form 13F-HR reports Directional Asset Management files with the SEC each quarter, within 45 days of quarter end. A 13F lists long positions in US-listed equities and options; it excludes short positions, cash, bonds and most non-US holdings.
13F data reflects long positions in US-listed equities and options as reported to the SEC up to 45 days after quarter end. It excludes short positions, cash, bonds and most non-US securities, so it is not a complete picture of a manager’s assets.