VVV vs AFRM vs URBN Stock Comparison

Valvoline, Affirm Holdings and Urban Outfitters Prices as of Oct 26, 2026 Peers: Industry group
VVV Valvoline Inc
$31.93 +10.4% 1M -5.3% 1Y
Market cap
$4.07B
P/E
40.1x
Revenue (TTM)
$1.96B
Div. yield
–
Personal Services Consumer Discretionary
2 wins
AFRM Affirm Holdings, Inc.
$69.49 -2.8% 1M -7.8% 1Y
Market cap
$24.36B
P/E
12.6x
Revenue (TTM)
$4.26B
Div. yield
–
Consumer Lending Financial Services
5 wins
URBN Urban Outfitters Inc
$90.59 +20.2% 1M +33.7% 1Y
Market cap
$7.77B
P/E
13.7x
Revenue (TTM)
$6.47B
Div. yield
–
Apparel Retail Consumer Discretionary
4 wins

Head to Head

11 decided of 12

Affirm Holdings leads on 5 of the 12 questions below (Affirm Holdings 5, Urban Outfitters 4, Valvoline 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionVVVAFRMURBNLeader
Larger companyMarket capitalisation $4.07B $24.36B $7.77B AFRM
Cheaper on earningsLower P/E, profitable companies only 40.1x 12.6x 13.7x AFRM
Cheaper on forward earningsLower price / next fiscal year consensus EPS 18.8x 37.2x 13.7x URBN
Faster revenue growthRevenue growth, trailing twelve months +16.1% +32.2% +11.0% AFRM
More profitableNet margin, trailing twelve months 5.2% 45.3% 8.8% AFRM
Better return on capitalReturn on invested capital 8.8% 5.6% — VVV
Less leveragedLower net debt / EBITDA 3.4x 2.3x — AFRM
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -5.3% -7.8% +33.7% URBN
Better 5-year returnAnnualised price return, 5 years -1.1%/yr -14.4%/yr +24.1%/yr URBN
Less volatileAnnualised volatility, 1 year 34.6% 59.7% 42.9% VVV
Higher overall scoreMean of the five percentile scores vs peers 33/100 54/100 77/100 URBN

Percentile Scorecard

VVVAFRMURBN

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisVVVAFRMURBN
Valuation 19 #27 of 33 34 #113 of 170 59 #43 of 104
Growth 31 #21 of 30 99 #3 of 160 80 #21 of 99
Profitability 75 #8 of 29 65 #53 of 149 82 #19 of 99
Financial Health 8 #36 of 39 61 #63 of 158 85 #18 of 113
Shareholder Returns – 13 #118 of 135 82 #14 of 73
Overall 33 54 77
  • VVV ranked among 39 companies in Consumer Services
  • AFRM ranked among 175 companies in Lending and Credit
  • URBN ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodVVVAFRMURBNSPY
1 month +10.4%-2.8%+20.2% -0.8%
3 months -19.3%-4.9%+24.8% +3.5%
6 months -3.2%+6.7%+25.2% +7.0%
Year to date +9.9%-6.6%+20.4% +12.2%
1 year -5.3%-7.8%+33.7% +13.0%
3 years +6.6%+310.5%+167.9% +86.3%
3 years, per year +2.1%+60.2%+38.9% +23.1%
5 years -5.3%-54.0%+193.6% +68.6%
5 years, per year -1.1%-14.4%+24.1% +11.0%
10 years +54.2%—+166.0% +258.0%
10 years, per year +4.4%—+10.3% +13.6%

Risk

MeasureVVVAFRMURBNSPY
Volatility, 1Y 34.6%59.7%42.9% 12.7%
Downside volatility, 1Y 34.1%58.3%39.0% 12.7%
Beta vs S&P 500, 1Y 0.572.600.96 1.00
Return / volatility, 1Y -0.15-0.130.78 1.02
Max drawdown, 5Y -44.1%-94.7%-52.2% -25.4%
From 52-week high -20.7%-19.0%0.0% -1.8%
52-week high $40.28$85.78$90.59 $779.14
52-week low $26.62$42.53$59.57 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleVVVAFRMURBN
P/E now vs peer median 40.2xmedian 15.5x 12.1xmedian 11.0x 13.6xmedian 16.7x
P/S now vs peer median 2.1xmedian 1.3x 5.5xmedian 2.6x 1.2xmedian 0.5x
EV/EBITDA now vs peer median 12.6xmedian 10.1x 33.6xmedian 13.1x 8.1xmedian 9.0x
P/FCF now vs peer median 29.0xmedian 14.7x 23.6xmedian 6.9x 26.3xmedian 16.5x
P/B now vs peer median 9.8xmedian 2.0x 4.3xmedian 0.7x 2.7xmedian 1.7x
PEG now vs peer median -0.72median 0.35 0.22median 0.32 0.34median 0.72

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsVVVAFRMURBN
Revenue $1.96B $4.26B $6.47B
Gross profit $751.90M – $2.43B
Operating income $301.00M $416.98M $731.44M
Net income $101.50M $1.93B $569.06M
Free cash flow $140.50M $992.63M $295.21M
EPS (diluted) $0.79 $5.53 $6.57
Cash & equivalents $84.20M $1.63B $598.76M
Total debt $1.60B $10.58B –
Shares (diluted) 128.40M 348.85M 86.67M
Enterprise value $3.78B $18.05B $5.33B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricVVVAFRMURBN
P/E 40.2x 12.1x 13.6x
P/FCF 29.0x 23.6x 26.3x
P/Operating cash flow 9.9x 19.0x 10.8x
P/S 2.1x 5.5x 1.2x
P/B 9.8x 4.3x 2.7x
P/Tangible book 9.8x 4.3x 2.7x
EV/EBITDA 12.6x 33.6x 8.1x
EV/EBIT 18.6x 60.3x 9.6x
EV/Revenue 2.8x 5.9x 1.1x
EV/FCF 39.8x 25.3x 23.9x
EV/Operating cash flow 13.6x 20.4x 9.8x
PEG (3Y EPS CAGR) -0.72 0.22 0.34

Growth

14 metrics
MetricVVVAFRMURBN
Revenue growth (1Y) 16.1% 32.2% 11.0%
Revenue CAGR (3Y) 12.2% 39.0% 9.4%
Gross profit growth (1Y) 15.4% – 16.7%
Gross profit CAGR (3Y) 12.7% – 16.0%
Operating income growth (1Y) -31.6% 577.8% 31.4%
Operating income CAGR (3Y) 7.2% 32.9% 34.9%
Net income growth (1Y) -63.5% 3,598% 19.7%
Net income CAGR (3Y) -59.5% 58.2% 36.1%
EPS growth (1Y) -63.5% 3,515% 25.9%
EPS CAGR (3Y) -56.2% 54.1% 40.0%
Operating cash flow growth (1Y) 40.6% 55.1% 21.3%
Operating cash flow CAGR (3Y) 6.3% 365.8% 22.9%
Free cash flow growth (1Y) 129.6% 65.0% -26.0%
Free cash flow CAGR (3Y) -7.0% 123.3% 11.4%

Profitability

14 metrics
MetricVVVAFRMURBN
Gross margin 38.3% – 37.5%
EBITDA margin 22.6% 17.6% 13.5%
Operating margin 15.3% 9.8% 11.3%
Pretax margin 9.0% 11.6% 11.1%
Net margin 5.2% 45.3% 8.8%
FCF margin 7.2% 23.3% 4.6%
Operating cash flow margin 21.0% 28.9% 11.1%
Return on equity 26.4% 41.6% 20.8%
Return on assets 2.9% 13.3% 11.5%
Return on invested capital 8.8% 5.6% –
Return on capital employed 9.9% – 19.3%
Asset turnover 0.6x 0.3x 1.3x
Cash conversion (OCF / net income) 4.1x 0.6x 1.3x
Stock comp / revenue 0.6% 7.2% 0.5%

Financial Health

11 metrics
MetricVVVAFRMURBN
Debt / assets 46.0% 21.1% –
Debt / equity 3.8x 0.6x –
Net debt / EBITDA 3.4x 2.3x –
Debt / FCF 11.4x 3.4x –
Liabilities / assets 88.0% 65.3% 44.3%
Equity / assets 12.0% 34.7% 55.7%
Interest coverage – 0.9x –
Current ratio 0.7x – 1.6x
Quick ratio 0.5x – 0.7x
Cash ratio 0.2x – 0.6x
Altman Z-score 1.75 – 4.73

Shareholder Returns

7 metrics
MetricVVVAFRMURBN
Dividend yield – – –
Net buyback yield – -0.7% 3.9%
Shareholder yield 0.0% -0.7% 3.9%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusVVVAFRMURBN
Forward P/E 18.8xFY2026 37.2xFY2027 13.7xFY2026
EPS, next fiscal year $1.70FY2026 $1.87FY2027 $6.62FY2026
EPS growth, next FY +6.9%FY2026 -66.2%FY2027 +21.7%FY2026
EPS growth, the year after +10.0% +44.4% -3.3%
Revenue, next fiscal year $1.98BFY2026 $5.23BFY2027 $7.18BFY2026
Revenue growth, next FY +16.0%FY2026 +22.7%FY2027 +16.4%FY2026
Revenue growth, the year after +23.4% +24.0% +5.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersVVVAFRMURBN
Held by institutions 100.0% 77.1% 71.7%
Institutions holding 450 658 416
Change in shares held, QoQ -0.1% +8.1% -0.4%
Institutions buying 234 401 205
Institutions selling 143 173 150
Buyers to sellers 1.64 2.32 1.37

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

VVVAFRMURBN
VVV 1.00 0.22 0.33
AFRM 0.22 1.00 0.31
URBN 0.33 0.31 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, VVV, AFRM and URBN?

Affirm Holdings (AFRM) is the largest by market capitalisation: Valvoline (VVV) $4.07B, Affirm Holdings (AFRM) $24.36B, Urban Outfitters (URBN) $7.77B.

Which stock is cheaper, VVV, AFRM and URBN?

Affirm Holdings (AFRM) trades on the lowest price-to-earnings ratio (Valvoline (VVV) 40.1x, Affirm Holdings (AFRM) 12.6x, Urban Outfitters (URBN) 13.7x). On next year's consensus earnings, Urban Outfitters (URBN) is cheapest (Valvoline (VVV) 18.8x, Affirm Holdings (AFRM) 37.2x, Urban Outfitters (URBN) 13.7x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Affirm Holdings (AFRM) grew revenue fastest over the trailing twelve months: Valvoline (VVV) +16.1%, Affirm Holdings (AFRM) +32.2%, Urban Outfitters (URBN) +11.0%.

Which company is more profitable?

Affirm Holdings (AFRM) has the highest net margin (Valvoline (VVV) 5.2%, Affirm Holdings (AFRM) 45.3%, Urban Outfitters (URBN) 8.8%). On return on invested capital, Valvoline (VVV) leads (Valvoline (VVV) 8.8%, Affirm Holdings (AFRM) 5.6%).

Which stock has performed better?

Over the past year Urban Outfitters (URBN) returned the most: Valvoline (VVV) -5.3%, Affirm Holdings (AFRM) -7.8%, Urban Outfitters (URBN) +33.7%. Over five years, Urban Outfitters (URBN) compounded fastest (Valvoline (VVV) -1.1%/yr, Affirm Holdings (AFRM) -14.4%/yr, Urban Outfitters (URBN) +24.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Valvoline (VVV) has been the steadiest (Valvoline (VVV) 34.6%, Affirm Holdings (AFRM) 59.7%, Urban Outfitters (URBN) 42.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, VVV, AFRM and URBN?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Affirm Holdings (AFRM) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.