VRA vs UAA vs VFC Stock Comparison

Vera Bradley, Under Armour and V F Prices as of Oct 27, 2026 Peers: Industry group
VRA Vera Bradley, Inc.
$6.08 +50.9% 1M +178.9% 1Y
Market cap
$174.40M
P/E
–
Revenue (TTM)
$274.49M
Div. yield
–
Apparel Consumer Discretionary
3 wins
UAA Under Armour, Inc.
$4.68 +5.9% 1M -3.5% 1Y
Market cap
$2.00B
P/E
–
Revenue (TTM)
$4.93B
Div. yield
–
Apparel Consumer Discretionary
1 win
VFC V F Corp
$17.06 +20.6% 1M +2.7% 1Y
Market cap
$6.71B
P/E
24.4x
Revenue (TTM)
$9.51B
Div. yield
2.11%
Apparel Consumer Discretionary
6 wins

Head to Head

10 decided of 12

V F leads on 6 of the 12 questions below (V F 6, Vera Bradley 3, Under Armour 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionVRAUAAVFCLeader
Larger companyMarket capitalisation $174.40M $2.00B $6.71B VFC
Cheaper on earningsLower P/E, profitable companies only -17.3x -4.1x 24.4x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 39.0x 15.5x VFC
Faster revenue growthRevenue growth, trailing twelve months -1.7% -3.6% +0.2% VFC
More profitableNet margin, trailing twelve months -3.7% -10.0% 2.9% VFC
Better return on capitalReturn on invested capital — -5.2% 8.3% VFC
Less leveragedLower net debt / EBITDA — -18.3x 3.3x UAA
Higher dividend yieldTrailing dividend yield — — 2.11% –
Better 1-year returnPrice return, last 12 months +178.9% -3.5% +2.7% VRA
Better 5-year returnAnnualised price return, 5 years -9.1%/yr -26.7%/yr -25.2%/yr VRA
Less volatileAnnualised volatility, 1 year 87.1% 54.1% 48.8% VFC
Higher overall scoreMean of the five percentile scores vs peers 55/100 28/100 49/100 VRA

Percentile Scorecard

VRAUAAVFC

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisVRAUAAVFC
Valuation 73 #13 of 45 27 #33 of 45 52 #22 of 45
Growth 52 #21 of 43 2 #42 of 43 74 #12 of 43
Profitability 25 #31 of 41 13 #36 of 41 58 #18 of 41
Financial Health 69 #17 of 52 49 #27 of 52 26 #39 of 52
Shareholder Returns – 49 #18 of 34 36 #22 of 34
Overall 55 28 49
  • VRA ranked among 52 companies in Apparel and Luxury
  • UAA ranked among 52 companies in Apparel and Luxury
  • VFC ranked among 52 companies in Apparel and Luxury

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodVRAUAAVFCSPY
1 month +50.9%+5.9%+20.6% -0.2%
3 months +66.1%-34.4%-6.5% +3.9%
6 months +47.2%-26.9%-8.8% +8.2%
Year to date +151.2%-5.8%-5.6% +12.9%
1 year +178.9%-3.5%+2.7% +12.3%
3 years -15.4%-28.8%+0.9% +87.4%
3 years, per year -5.4%-10.7%+0.3% +23.3%
5 years -38.0%-78.9%-76.6% +67.9%
5 years, per year -9.1%-26.7%-25.2% +10.9%
10 years -53.3%-85.1%-68.6% +261.1%
10 years, per year -7.3%-17.3%-10.9% +13.7%

Risk

MeasureVRAUAAVFCSPY
Volatility, 1Y 87.1%54.1%48.8% 12.7%
Downside volatility, 1Y 75.8%55.6%50.9% 12.7%
Beta vs S&P 500, 1Y 1.111.301.67 1.00
Return / volatility, 1Y 2.05-0.060.06 0.97
Max drawdown, 5Y -84.0%-84.5%-87.5% -25.4%
From 52-week high -0.7%-42.5%-20.8% -1.2%
52-week high $6.12$8.14$21.55 $779.14
52-week low $1.80$4.17$12.62 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleVRAUAAVFC
P/E now vs peer median -17.3xmedian 16.4x -4.1xmedian 16.4x 24.4xmedian 16.4x
P/S now vs peer median 0.6xmedian 0.7x 0.4xmedian 0.7x 0.7xmedian 0.7x
EV/EBITDA now vs peer median -51.1xmedian 9.9x -205.9xmedian 9.9x 11.2xmedian 9.9x
P/FCF now vs peer median 5.9xmedian 12.0x -24.7xmedian 12.0x 10.7xmedian 12.0x
P/B now vs peer median 1.3xmedian 2.2x 1.4xmedian 2.2x 3.8xmedian 2.2x
PEG now vs peer median -1.00median 0.64 0.08median 0.64 0.75median 0.64

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsVRAUAAVFC
Revenue $274.49M $4.93B $9.51B
Gross profit $138.42M $2.31B $5.23B
Operating income -$9.93M -$119.70M $580.11M
Net income -$10.03M -$492.49M $274.18M
Free cash flow $29.33M -$81.12M $628.20M
EPS (diluted) $-0.33 $-1.14 $0.70
Cash & equivalents $34.25M $395.98M $670.06M
Total debt – $591.16M $3.51B
Shares (diluted) 30.00M 431.94M 392.11M
Enterprise value $98.40M -$1.37B $3.33B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricVRAUAAVFC
P/E -17.3x -4.1x 24.4x
P/FCF 5.9x -24.7x 10.7x
P/Operating cash flow 5.6x -135.2x 8.9x
P/S 0.6x 0.4x 0.7x
P/B 1.3x 1.4x 3.8x
P/Tangible book 1.3x 1.4x 22.2x
EV/EBITDA -51.1x -205.9x 11.2x
EV/EBIT -14.1x -18.4x 16.5x
EV/Revenue 0.5x 0.4x 1.0x
EV/FCF 4.8x -27.1x 15.2x
EV/Operating cash flow 4.5x -148.4x 12.7x
PEG (3Y EPS CAGR) -1.00 0.08 0.75

Growth

14 metrics
MetricVRAUAAVFC
Revenue growth (1Y) -1.7% -3.6% 0.2%
Revenue CAGR (3Y) -17.8% -5.7% -4.5%
Gross profit growth (1Y) 1.5% -6.2% 2.0%
Gross profit CAGR (3Y) -17.9% -4.3% -2.7%
Operating income growth (1Y) 76.9% -201.6% 70.5%
Operating income CAGR (3Y) 35.7% -35.1% -14.4%
Net income growth (1Y) 89.8% -585.0% 680.4%
Net income CAGR (3Y) 31.2% -48.7% 32.8%
EPS growth (1Y) 90.5% -579.6% 677.3%
EPS CAGR (3Y) 17.3% -49.7% 32.3%
Operating cash flow growth (1Y) 228.0% 90.9% 115.2%
Operating cash flow CAGR (3Y) 1.5% -26.5% 96.9%
Free cash flow growth (1Y) 187.3% 74.8% 141.9%
Free cash flow CAGR (3Y) 6.8% -29.1% 60.4%

Profitability

14 metrics
MetricVRAUAAVFC
Gross margin 50.4% 46.8% 55.0%
EBITDA margin -1.0% -0.2% 9.0%
Operating margin -3.6% -2.4% 6.1%
Pretax margin -3.7% -3.4% 3.8%
Net margin -3.7% -10.0% 2.9%
FCF margin 10.7% -1.6% 6.6%
Operating cash flow margin 11.3% -0.3% 7.9%
Return on equity -7.7% -34.6% 15.2%
Return on assets -4.4% -11.6% 2.9%
Return on invested capital – -5.2% 8.3%
Return on capital employed -5.6% -4.1% 9.0%
Asset turnover 1.2x 1.2x 1.0x
Cash conversion (OCF / net income) -3.1x 0.0x 2.8x
Stock comp / revenue 1.3% 0.9% 0.8%

Financial Health

11 metrics
MetricVRAUAAVFC
Debt / assets – 14.4% 37.1%
Debt / equity – 0.4x 2.0x
Net debt / EBITDA – -18.3x 3.3x
Debt / FCF – -7.3x 5.6x
Liabilities / assets 44.7% 65.2% 81.4%
Equity / assets 55.3% 34.8% 18.6%
Interest coverage – – 3.8x
Current ratio 2.4x 1.8x 1.4x
Quick ratio 0.9x 0.8x 0.6x
Cash ratio 0.7x 0.3x 0.2x
Altman Z-score 3.37 1.94 1.74

Shareholder Returns

7 metrics
MetricVRAUAAVFC
Dividend yield – – 2.1%
Net buyback yield – 1.1% –
Shareholder yield – 1.1% 2.1%
Payout ratio (earnings) – – 51.4%
Payout ratio (FCF) – – 22.4%
Dividend growth (1Y) – – 0.5%
Dividend CAGR (3Y) – – -39.1%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusVRAUAAVFC
Forward P/E – 39.0xFY2026 15.5xFY2026
EPS, next fiscal year $-0.23FY2026 $0.12FY2026 $1.10FY2026
EPS growth, next FY – 0.0%FY2026 +31.0%FY2026
EPS growth, the year after – +58.3% +14.5%
Revenue, next fiscal year $259.29MFY2026 $4.60BFY2026 $9.78BFY2026
Revenue growth, next FY -3.8%FY2026 -7.5%FY2026 +1.8%FY2026
Revenue growth, the year after +11.9% +9.4% -4.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersVRAUAAVFC
Held by institutions 37.6% 100.0% 91.8%
Institutions holding 67 376 553
Change in shares held, QoQ -2.1% +3.7% +3.6%
Institutions buying 30 178 267
Institutions selling 17 120 182
Buyers to sellers 1.76 1.48 1.47

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

VRAUAAVFC
VRA 1.00 0.24 0.20
UAA 0.24 1.00 0.43
VFC 0.20 0.43 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, VRA, UAA and VFC?

V F (VFC) is the largest by market capitalisation: Vera Bradley (VRA) $174.40M, Under Armour (UAA) $2.00B, V F (VFC) $6.71B.

Which company is growing faster?

V F (VFC) grew revenue fastest over the trailing twelve months: Vera Bradley (VRA) -1.7%, Under Armour (UAA) -3.6%, V F (VFC) +0.2%.

Which company is more profitable?

V F (VFC) has the highest net margin (Vera Bradley (VRA) -3.7%, Under Armour (UAA) -10.0%, V F (VFC) 2.9%). On return on invested capital, V F (VFC) leads (Under Armour (UAA) -5.2%, V F (VFC) 8.3%).

Which stock has performed better?

Over the past year Vera Bradley (VRA) returned the most: Vera Bradley (VRA) +178.9%, Under Armour (UAA) -3.5%, V F (VFC) +2.7%. Over five years, Vera Bradley (VRA) compounded fastest (Vera Bradley (VRA) -9.1%/yr, Under Armour (UAA) -26.7%/yr, V F (VFC) -25.2%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: V F (VFC) 2.11%. Vera Bradley (VRA) and Under Armour (UAA) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, V F (VFC) has been the steadiest (Vera Bradley (VRA) 87.1%, Under Armour (UAA) 54.1%, V F (VFC) 48.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, VRA, UAA and VFC?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, V F (VFC) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.