ULTA vs ASO vs BNED Stock Comparison

Ulta Beauty, Academy Sports & Outdoors and Barnes & Noble Education Prices as of Oct 23, 2026 Peers: Industry group
ULTA Ulta Beauty, Inc.
$624.46 +14.8% 1M +19.1% 1Y
Market cap
$26.85B
P/E
22.2x
Revenue (TTM)
$12.96B
Div. yield
–
Specialty Retail Consumer Discretionary
8 wins

Head to Head

11 decided of 12

Ulta Beauty leads on 8 of the 12 questions below (Ulta Beauty 8, Academy Sports & Outdoors 2, Barnes & Noble Education 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionULTAASOBNEDLeader
Larger companyMarket capitalisation $26.85B $3.71B $470.32M ULTA
Cheaper on earningsLower P/E, profitable companies only 22.2x 9.4x 21.2x ASO
Cheaper on forward earningsLower price / next fiscal year consensus EPS 22.3x 8.4x 14.7x ASO
Faster revenue growthRevenue growth, trailing twelve months +11.2% +3.7% +5.0% ULTA
More profitableNet margin, trailing twelve months 9.3% 6.4% 1.3% ULTA
Better return on capitalReturn on invested capital 42.9% 17.6% 8.9% ULTA
Less leveragedLower net debt / EBITDA 0.1x 0.3x 1.5x ULTA
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +19.1% +23.3% +44.8% BNED
Better 5-year returnAnnualised price return, 5 years +11.0%/yr +6.9%/yr -57.7%/yr ULTA
Less volatileAnnualised volatility, 1 year 35.7% 44.2% 63.1% ULTA
Higher overall scoreMean of the five percentile scores vs peers 67/100 64/100 58/100 ULTA

Percentile Scorecard

ULTAASOBNED

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisULTAASOBNED
Valuation 24 #79 of 104 80 #22 of 104 78 #24 of 104
Growth 58 #42 of 99 44 #56 of 99 90 #11 of 99
Profitability 98 #3 of 99 71 #29 of 99 53 #47 of 99
Financial Health 66 #39 of 113 62 #44 of 113 49 #58 of 113
Shareholder Returns 89 #9 of 73 63 #28 of 73 21 #58 of 73
Overall 67 64 58
  • ULTA ranked among 115 companies in Retail
  • ASO ranked among 115 companies in Retail
  • BNED ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodULTAASOBNEDSPY
1 month +14.8%+24.9%+20.7% -1.0%
3 months +31.4%+29.5%+13.9% +2.9%
6 months +11.8%+5.5%+24.9% +6.4%
Year to date +3.2%+20.8%+47.3% +11.4%
1 year +19.1%+23.3%+44.8% +13.1%
3 years +64.7%+37.4%-86.6% +79.4%
3 years, per year +18.1%+11.2%-48.8% +21.5%
5 years +68.1%+39.3%-98.6% +67.7%
5 years, per year +11.0%+6.9%-57.7% +10.9%
10 years +147.4%—-98.6% +255.2%
10 years, per year +9.5%—-34.7% +13.5%

Risk

MeasureULTAASOBNEDSPY
Volatility, 1Y 35.7%44.2%63.1% 12.7%
Downside volatility, 1Y 35.9%43.1%53.4% 12.7%
Beta vs S&P 500, 1Y 0.510.761.55 1.00
Return / volatility, 1Y 0.530.530.71 1.03
Max drawdown, 5Y -44.6%-54.6%-99.4% -25.4%
From 52-week high -11.7%-2.3%-2.9% -2.5%
52-week high $706.82$61.78$13.94 $779.14
52-week low $450.75$41.73$6.12 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleULTAASOBNED
P/E now vs peer median 22.2xmedian 16.7x 9.5xmedian 16.7x 21.0xmedian 16.7x
P/S now vs peer median 2.1xmedian 0.5x 0.6xmedian 0.5x 0.3xmedian 0.5x
EV/EBITDA now vs peer median 13.9xmedian 9.1x 5.5xmedian 9.1x 7.5xmedian 9.1x
P/FCF now vs peer median 23.3xmedian 16.6x 11.3xmedian 16.6x 9.6xmedian 16.6x
P/B now vs peer median 10.1xmedian 1.7x 1.7xmedian 1.7x 1.7xmedian 1.7x
PEG now vs peer median 6.29median 0.73 -2.75median 0.73 0.65median 0.73

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsULTAASOBNED
Revenue $12.96B $6.19B $1.72B
Gross profit $5.09B $2.22B $367.84M
Operating income $1.61B $591.56M $42.45M
Net income $1.21B $395.85M $22.23M
Free cash flow $1.15B $331.42M $48.80M
EPS (diluted) $28.10 $6.23 $0.64
Cash & equivalents $158.45M $298.21M $7.81M
Total debt $1.10B $494.16M $123.50M
Shares (diluted) 43.06M 63.55M 34.53M
Enterprise value $25.72B $2.46B $432.24M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricULTAASOBNED
P/E 22.2x 9.5x 21.0x
P/FCF 23.3x 11.3x 9.6x
P/Operating cash flow 17.0x 6.8x 7.2x
P/S 2.1x 0.6x 0.3x
P/B 10.1x 1.7x 1.7x
P/Tangible book 10.9x 2.3x 2.1x
EV/EBITDA 13.9x 5.5x 7.5x
EV/EBIT 16.6x 6.7x 13.8x
EV/Revenue 2.1x 0.6x 0.3x
EV/FCF 23.4x 11.9x 12.0x
EV/Operating cash flow 17.1x 7.2x 9.0x
PEG (3Y EPS CAGR) 6.29 -2.75 0.65

Growth

14 metrics
MetricULTAASOBNED
Revenue growth (1Y) 11.2% 3.7% 5.0%
Revenue CAGR (3Y) 6.5% -0.1% 3.4%
Gross profit growth (1Y) 12.1% 9.0% 5.6%
Gross profit CAGR (3Y) 6.4% 1.4% 2.5%
Operating income growth (1Y) 2.1% 21.3% 34.9%
Operating income CAGR (3Y) -0.6% -6.4% 38.4%
Net income growth (1Y) 0.7% 6.7% 12.1%
Net income CAGR (3Y) -1.4% -9.9% 30.4%
EPS growth (1Y) 5.5% 13.7% 10.6%
EPS CAGR (3Y) 3.5% -3.4% 32.6%
Operating cash flow growth (1Y) 20.9% 15.8% 781.0%
Operating cash flow CAGR (3Y) 4.6% 0.7% 84.2%
Free cash flow growth (1Y) 20.7% 38.5% 320.0%
Free cash flow CAGR (3Y) 5.7% -3.4% 49.1%

Profitability

14 metrics
MetricULTAASOBNED
Gross margin 39.3% 35.8% 21.4%
EBITDA margin 14.9% 11.6% 4.5%
Operating margin 12.5% 9.6% 2.5%
Pretax margin 12.4% 8.2% 1.6%
Net margin 9.3% 6.4% 1.3%
FCF margin 8.9% 5.4% 2.8%
Operating cash flow margin 12.1% 8.8% 3.8%
Return on equity 46.6% 18.4% 7.8%
Return on assets 17.6% 7.2% 2.8%
Return on invested capital 42.9% 17.6% 8.9%
Return on capital employed 34.7% 13.7% 9.7%
Asset turnover 1.9x 1.1x 2.2x
Cash conversion (OCF / net income) 1.3x 1.4x 2.9x
Stock comp / revenue 0.3% 0.4% 0.3%

Financial Health

11 metrics
MetricULTAASOBNED
Debt / assets 4.9% 9.0% 14.6%
Debt / equity 0.1x 0.2x 0.4x
Net debt / EBITDA 0.1x 0.3x 1.5x
Debt / FCF 0.3x 1.5x 2.5x
Liabilities / assets 62.0% 60.5% 67.1%
Equity / assets 38.0% 39.5% 32.9%
Interest coverage – – –
Current ratio 1.3x 1.7x 1.7x
Quick ratio 0.2x 0.3x 0.5x
Cash ratio 0.1x 0.3x 0.0x
Altman Z-score 6.79 2.83 1.85

Shareholder Returns

7 metrics
MetricULTAASOBNED
Dividend yield – 1.0% 1.2%
Net buyback yield 4.5% 7.3% –
Shareholder yield 4.5% 8.2% 1.2%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusULTAASOBNED
Forward P/E 22.3xFY2026 8.4xFY2026 14.7xFY2026
EPS, next fiscal year $27.98FY2026 $7.17FY2026 $0.92FY2026
EPS growth, next FY +9.1%FY2026 +24.0%FY2026 +41.5%FY2026
EPS growth, the year after +20.3% -6.4% +989.1%
Revenue, next fiscal year $13.00BFY2026 $6.03BFY2026 $1.87BFY2026
Revenue growth, next FY +4.9%FY2026 -0.3%FY2026 +9.3%FY2026
Revenue growth, the year after +13.0% +3.4% +6.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersULTAASOBNED
Held by institutions 97.9% 100.0% 77.2%
Institutions holding 1,016 362 111
Change in shares held, QoQ +0.5% +1.9% +8.3%
Institutions buying 434 179 63
Institutions selling 433 125 29
Buyers to sellers 1.00 1.43 2.17

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

ULTAASOBNED
ULTA 1.00 0.30 0.18
ASO 0.30 1.00 0.13
BNED 0.18 0.13 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, ULTA, ASO and BNED?

Ulta Beauty (ULTA) is the largest by market capitalisation: Ulta Beauty (ULTA) $26.85B, Academy Sports & Outdoors (ASO) $3.71B, Barnes & Noble Education (BNED) $470.32M.

Which stock is cheaper, ULTA, ASO and BNED?

Academy Sports & Outdoors (ASO) trades on the lowest price-to-earnings ratio (Ulta Beauty (ULTA) 22.2x, Academy Sports & Outdoors (ASO) 9.4x, Barnes & Noble Education (BNED) 21.2x). On next year's consensus earnings, Academy Sports & Outdoors (ASO) is cheapest (Ulta Beauty (ULTA) 22.3x, Academy Sports & Outdoors (ASO) 8.4x, Barnes & Noble Education (BNED) 14.7x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Ulta Beauty (ULTA) grew revenue fastest over the trailing twelve months: Ulta Beauty (ULTA) +11.2%, Academy Sports & Outdoors (ASO) +3.7%, Barnes & Noble Education (BNED) +5.0%.

Which company is more profitable?

Ulta Beauty (ULTA) has the highest net margin (Ulta Beauty (ULTA) 9.3%, Academy Sports & Outdoors (ASO) 6.4%, Barnes & Noble Education (BNED) 1.3%). On return on invested capital, Ulta Beauty (ULTA) leads (Ulta Beauty (ULTA) 42.9%, Academy Sports & Outdoors (ASO) 17.6%, Barnes & Noble Education (BNED) 8.9%).

Which stock has performed better?

Over the past year Barnes & Noble Education (BNED) returned the most: Ulta Beauty (ULTA) +19.1%, Academy Sports & Outdoors (ASO) +23.3%, Barnes & Noble Education (BNED) +44.8%. Over five years, Ulta Beauty (ULTA) compounded fastest (Ulta Beauty (ULTA) +11.0%/yr, Academy Sports & Outdoors (ASO) +6.9%/yr, Barnes & Noble Education (BNED) -57.7%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Ulta Beauty (ULTA) has been the steadiest (Ulta Beauty (ULTA) 35.7%, Academy Sports & Outdoors (ASO) 44.2%, Barnes & Noble Education (BNED) 63.1%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, ULTA, ASO and BNED?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Ulta Beauty (ULTA) leads on 8. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.