SONY vs VIV vs INSE Stock Comparison

Sony, Telefonica Brasil and Inspired Entertainment Prices as of Oct 29, 2026 Peers: Industry group
SONY Sony Group Corp
$25.47 +9.0% 1M -9.6% 1Y
Market cap
$156.64B
P/E
–
Revenue (TTM)
$82.39B
Div. yield
0.31%
Gaming Hardware Technology
4 wins
VIV Telefonica Brasil S.A.
$11.43 +0.4% 1M -10.5% 1Y
Market cap
$18.26B
P/E
14.8x
Revenue (TTM)
$11.69B
Div. yield
7.70%
Wireless Carriers Communication Services
6 wins

Head to Head

11 decided of 12

Telefonica Brasil leads on 6 of the 12 questions below (Telefonica Brasil 6, Sony 4, Inspired Entertainment 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionSONYVIVINSELeader
Larger companyMarket capitalisation $156.64B $18.26B $94.88M SONY
Cheaper on earningsLower P/E, profitable companies only -29.8x 14.8x -11.1x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 19.3x 12.3x 18.9x VIV
Faster revenue growthRevenue growth, trailing twelve months +2.1% +15.9% -6.5% VIV
More profitableNet margin, trailing twelve months -6.2% 10.7% -3.3% VIV
Better return on capitalReturn on invested capital 12.2% — 13.0% INSE
Less leveragedLower net debt / EBITDA -0.3x -0.3x 4.5x SONY
Higher dividend yieldTrailing dividend yield 0.31% 7.70% — VIV
Better 1-year returnPrice return, last 12 months -9.6% -10.5% -53.1% SONY
Better 5-year returnAnnualised price return, 5 years +1.9%/yr +7.3%/yr -23.5%/yr VIV
Less volatileAnnualised volatility, 1 year 29.2% 35.0% 58.8% SONY
Higher overall scoreMean of the five percentile scores vs peers 55/100 88/100 51/100 VIV

Percentile Scorecard

SONYVIVINSE

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisSONYVIVINSE
Valuation 80 #23 of 112 90 #6 of 49 84 #28 of 166
Growth 20 #87 of 108 82 #9 of 45 13 #134 of 153
Profitability 61 #41 of 104 84 #8 of 45 65 #54 of 153
Financial Health 49 #60 of 116 96 #3 of 49 23 #138 of 179
Shareholder Returns 68 #26 of 78 89 #5 of 37 70 #28 of 91
Overall 55 88 51
  • SONY ranked among 121 companies in Computer Hardware
  • VIV ranked among 51 companies in Telecommunications
  • INSE ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodSONYVIVINSESPY
1 month +9.0%+0.4%+9.4% +0.7%
3 months +11.8%-11.2%-47.3% +3.7%
6 months +26.8%-28.0%-48.7% +7.1%
Year to date -0.5%-3.6%-61.5% +12.8%
1 year -9.6%-10.5%-53.1% +11.9%
3 years +55.8%+28.4%-64.4% +85.2%
3 years, per year +15.9%+8.7%-29.1% +22.8%
5 years +10.0%+42.3%-73.8% +67.6%
5 years, per year +1.9%+7.3%-23.5% +10.9%
10 years +304.3%-19.0%-64.4% +262.0%
10 years, per year +15.0%-2.1%-9.8% +13.7%

Risk

MeasureSONYVIVINSESPY
Volatility, 1Y 29.2%35.0%58.8% 12.7%
Downside volatility, 1Y 27.3%39.9%62.8% 12.6%
Beta vs S&P 500, 1Y 0.590.481.59 1.00
Return / volatility, 1Y -0.33-0.30-0.90 0.94
Max drawdown, 5Y -50.9%-44.5%-80.6% -25.4%
From 52-week high -15.8%-33.3%-63.3% -1.2%
52-week high $30.26$17.14$9.82 $779.14
52-week low $19.32$11.23$3.17 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleSONYVIVINSE
P/E now vs peer median -29.8xmedian 32.9x 14.8xmedian 11.5x -11.1xmedian 16.7x
P/S now vs peer median 1.9xmedian 2.9x 1.6xmedian 1.1x 0.3xmedian 1.4x
EV/EBITDA now vs peer median 8.5xmedian 20.0x 3.4xmedian 6.8x 6.0xmedian 12.7x
P/FCF now vs peer median 14.5xmedian 30.2x 4.8xmedian 5.9x 5.4xmedian 10.5x
P/B now vs peer median 2.9xmedian 2.9x —median 1.3x -6.1xmedian 1.7x
PEG now vs peer median 0.74median 1.08 -31.00median 0.25 0.30median 0.39

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsSONYVIVINSE
Revenue $82.39B $11.69B $281.40M
Gross profit $26.19B $5.26B $214.60M
Operating income $10.29B $1.99B $40.10M
Net income -$5.01B $1.29B -$9.40M
Free cash flow $10.78B $3.83B $17.50M
EPS (diluted) $-0.85 $0.77 $-0.32
Cash & equivalents $13.40B $1.64B $23.20M
Total debt $36.06B $29.48M $319.40M
Shares (diluted) 6.01B 1.61B 29.28M
Enterprise value $96.40B $12.28B -$50.22M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricSONYVIVINSE
P/E -29.8x 14.8x -11.1x
P/FCF 14.5x 4.8x 5.4x
P/Operating cash flow 11.6x 4.8x 2.3x
P/S 1.9x 1.6x 0.3x
P/B 2.9x – -6.1x
P/Tangible book 3.1x – -3.3x
EV/EBITDA 8.5x 3.4x 6.0x
EV/EBIT 14.6x 8.3x 9.8x
EV/Revenue 1.8x 1.4x 1.4x
EV/FCF 14.0x 4.3x 22.3x
EV/Operating cash flow 11.1x 4.3x 9.6x
PEG (3Y EPS CAGR) 0.74 -31.00 0.30

Growth

14 metrics
MetricSONYVIVINSE
Revenue growth (1Y) 2.1% 15.9% -6.5%
Revenue CAGR (3Y) -1.2% 6.2% -1.9%
Gross profit growth (1Y) 9.0% 18.6% 1.9%
Gross profit CAGR (3Y) -5.8% 7.7% 2.0%
Operating income growth (1Y) 12.4% 27.2% 19.3%
Operating income CAGR (3Y) 6.1% 12.4% -4.3%
Net income growth (1Y) -168.9% 35.5% -115.2%
Net income CAGR (3Y) -40.0% 10.9% -36.4%
EPS growth (1Y) -167.4% -15.5% -115.1%
EPS CAGR (3Y) -40.2% -0.5% -36.3%
Operating cash flow growth (1Y) -18.9% 8.3% -45.2%
Operating cash flow CAGR (3Y) 28.4% -0.5% -7.2%
Free cash flow growth (1Y) -11.4% 384.6% -62.0%
Free cash flow CAGR (3Y) 82.7% -0.5% -19.7%

Profitability

14 metrics
MetricSONYVIVINSE
Gross margin 31.8% 45.0% 76.3%
EBITDA margin 21.6% 42.0% 23.3%
Operating margin 12.5% 17.1% 14.3%
Pretax margin 12.2% 12.6% -0.8%
Net margin -6.2% 10.7% -3.3%
FCF margin 13.1% 32.7% 6.2%
Operating cash flow margin 16.4% 32.7% 14.5%
Return on equity -9.5% – –
Return on assets -5.1% 5.2% -2.3%
Return on invested capital 12.2% – 13.0%
Return on capital employed 15.1% – 11.4%
Asset turnover 0.8x 0.5x 0.7x
Cash conversion (OCF / net income) -2.7x 3.0x -4.3x
Stock comp / revenue – – 2.3%

Financial Health

11 metrics
MetricSONYVIVINSE
Debt / assets 7.5% 0.1% 81.3%
Debt / equity 0.1x – -20.5x
Net debt / EBITDA -0.3x -0.3x 4.5x
Debt / FCF 0.7x 0.0x 18.3x
Liabilities / assets 45.3% – 104.0%
Equity / assets 54.7% – -4.0%
Interest coverage 12.2x 2.5x 0.9x
Current ratio 1.2x – 2.3x
Quick ratio 0.4x – 1.6x
Cash ratio 0.4x – 0.4x
Altman Z-score 3.84 – -0.25

Shareholder Returns

7 metrics
MetricSONYVIVINSE
Dividend yield 0.3% 7.7% –
Net buyback yield 2.0% – 7.1%
Shareholder yield 2.3% 7.7% 7.1%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusSONYVIVINSE
Forward P/E 19.3xFY2026 12.3xFY2026 18.9xFY2026
EPS, next fiscal year $1.32FY2026 $0.93FY2026 $0.19FY2026
EPS growth, next FY +20.0%FY2026 +25.7%FY2026 –
EPS growth, the year after +6.8% +38.7% +78.9%
Revenue, next fiscal year $84.17BFY2026 $13.21BFY2026 $238.05MFY2026
Revenue growth, next FY +5.6%FY2026 +14.1%FY2026 -21.7%FY2026
Revenue growth, the year after +0.3% -3.2% +15.4%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersSONYVIVINSE
Held by institutions 7.9% 3.9% 74.4%
Institutions holding 740 225 100
Change in shares held, QoQ +2.1% -4.8% -1.4%
Institutions buying 334 123 43
Institutions selling 268 75 35
Buyers to sellers 1.25 1.64 1.23

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

SONYVIVINSE
SONY 1.00 0.14 0.07
VIV 0.14 1.00 0.11
INSE 0.07 0.11 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, SONY, VIV and INSE?

Sony (SONY) is the largest by market capitalisation: Sony (SONY) $156.64B, Telefonica Brasil (VIV) $18.26B, Inspired Entertainment (INSE) $94.88M.

Which company is growing faster?

Telefonica Brasil (VIV) grew revenue fastest over the trailing twelve months: Sony (SONY) +2.1%, Telefonica Brasil (VIV) +15.9%, Inspired Entertainment (INSE) -6.5%.

Which company is more profitable?

Telefonica Brasil (VIV) has the highest net margin (Sony (SONY) -6.2%, Telefonica Brasil (VIV) 10.7%, Inspired Entertainment (INSE) -3.3%). On return on invested capital, Inspired Entertainment (INSE) leads (Sony (SONY) 12.2%, Inspired Entertainment (INSE) 13.0%).

Which stock has performed better?

Over the past year Sony (SONY) returned the most: Sony (SONY) -9.6%, Telefonica Brasil (VIV) -10.5%, Inspired Entertainment (INSE) -53.1%. Over five years, Telefonica Brasil (VIV) compounded fastest (Sony (SONY) +1.9%/yr, Telefonica Brasil (VIV) +7.3%/yr, Inspired Entertainment (INSE) -23.5%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Telefonica Brasil (VIV) has the highest dividend yield: Sony (SONY) 0.31%, Telefonica Brasil (VIV) 7.70%. Inspired Entertainment (INSE) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Sony (SONY) has been the steadiest (Sony (SONY) 29.2%, Telefonica Brasil (VIV) 35.0%, Inspired Entertainment (INSE) 58.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, SONY, VIV and INSE?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Telefonica Brasil (VIV) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.