SOHU vs DDI vs FIRY Stock Comparison

Sohu.com, DoubleDown Interactive and Firy Prices as of Oct 29, 2026 Peers: Industry group
SOHU Sohu.com Ltd
$13.20 +0.7% 1M -12.6% 1Y
Market cap
$365.63M
P/E
1.6x
Revenue (TTM)
$599.25M
Div. yield
–
Video Games Technology
2 wins
FIRY Firy Inc.
$13.39 +6.6% 1M +96.0% 1Y
Market cap
$203.90M
P/E
–
Revenue (TTM)
$117.48M
Div. yield
–
Video Games Technology
2 wins

Head to Head

10 decided of 12

DoubleDown Interactive leads on 6 of the 12 questions below (DoubleDown Interactive 6, Sohu.com 2, Firy 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionSOHUDDIFIRYLeader
Larger companyMarket capitalisation $365.63M $661.79M $203.90M DDI
Cheaper on earningsLower P/E, profitable companies only 1.6x 5.3x -2.9x SOHU
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 5.4x — –
Faster revenue growthRevenue growth, trailing twelve months +9.2% +14.0% +31.3% FIRY
More profitableNet margin, trailing twelve months 38.1% 32.9% -60.2% SOHU
Better return on capitalReturn on invested capital — 10.0% -28.3% DDI
Less leveragedLower net debt / EBITDA — -3.6x 0.6x DDI
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -12.6% +49.1% +96.0% FIRY
Better 5-year returnAnnualised price return, 5 years -8.2%/yr -3.6%/yr -43.1%/yr DDI
Less volatileAnnualised volatility, 1 year 32.6% 32.0% 163.9% DDI
Higher overall scoreMean of the five percentile scores vs peers 77/100 87/100 27/100 DDI

Percentile Scorecard

SOHUDDIFIRY

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisSOHUDDIFIRY
Valuation 98 #4 of 166 96 #8 of 166 12 #147 of 166
Growth 62 #59 of 153 68 #50 of 153 47 #81 of 153
Profitability 59 #63 of 153 91 #14 of 153 13 #133 of 153
Financial Health 87 #24 of 179 95 #10 of 179 25 #135 of 179
Shareholder Returns – – 37 #58 of 91
Overall 77 87 27
  • SOHU ranked among 185 companies in Internet Platforms
  • DDI ranked among 185 companies in Internet Platforms
  • FIRY ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodSOHUDDIFIRYSPY
1 month +0.7%+3.8%+6.6% +0.7%
3 months -4.1%+16.8%+36.6% +3.7%
6 months -14.3%+24.4%+66.1% +7.1%
Year to date -15.6%+57.0%+210.7% +12.8%
1 year -12.6%+49.1%+96.0% +11.9%
3 years +61.6%+69.4%+168.3% +85.2%
3 years, per year +17.4%+19.2%+39.0% +22.8%
5 years -34.8%-16.6%-94.0% +67.6%
5 years, per year -8.2%-3.6%-43.1% +10.9%
10 years -65.0%—— +262.0%
10 years, per year -10.0%—— +13.7%

Risk

MeasureSOHUDDIFIRYSPY
Volatility, 1Y 32.6%32.0%163.9% 12.7%
Downside volatility, 1Y 33.2%27.1%99.4% 12.6%
Beta vs S&P 500, 1Y 0.540.611.69 1.00
Return / volatility, 1Y -0.391.530.59 0.94
Max drawdown, 5Y -63.3%-56.9%-99.1% -25.4%
From 52-week high -23.3%-2.4%0.0% -1.2%
52-week high $17.22$13.88$13.39 $779.14
52-week low $11.74$8.25$2.28 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleSOHUDDIFIRY
P/E now vs peer median 1.6xmedian 16.7x 5.4xmedian 16.7x -3.0xmedian 16.7x
P/S now vs peer median 0.6xmedian 1.4x 1.8xmedian 1.4x 1.9xmedian 1.4x
EV/EBITDA now vs peer median —median 12.7x 1.0xmedian 12.7x -3.2xmedian 12.7x
P/FCF now vs peer median —median 10.5x 4.6xmedian 10.5x -3.6xmedian 10.5x
P/B now vs peer median 0.3xmedian 1.7x 0.7xmedian 1.7x 2.6xmedian 1.7x
PEG now vs peer median 0.02median 0.39 0.13median 0.39 -0.10median 0.39

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsSOHUDDIFIRY
Revenue $599.25M $380.04M $117.48M
Gross profit $526.14M $278.82M $103.11M
Operating income -$77.49M $136.83M -$62.78M
Net income $228.61M $125.14M -$70.76M
Free cash flow – $146.82M -$61.48M
R&D $253.49M $13.81M $22.91M
EPS (diluted) $8.10 $2.52 $-4.40
Cash & equivalents $116.22M $455.22M $163.99M
Total debt – $32.44M $128.65M
Shares (diluted) 28.23M 49.55M 16.07M
Enterprise value -$2.98B -$1.35B -$551.80M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricSOHUDDIFIRY
P/E 1.6x 5.4x -3.0x
P/FCF – 4.6x -3.6x
P/Operating cash flow – 4.6x -3.6x
P/S 0.6x 1.8x 1.9x
P/B 0.3x 0.7x 2.6x
P/Tangible book 0.3x 0.7x 2.6x
EV/EBITDA – 1.0x -3.2x
EV/EBIT 6.3x 1.1x -2.9x
EV/Revenue -0.8x 0.4x 1.6x
EV/FCF – 1.0x -3.0x
EV/Operating cash flow – 1.0x -3.0x
PEG (3Y EPS CAGR) 0.02 0.13 -0.10

Growth

14 metrics
MetricSOHUDDIFIRY
Revenue growth (1Y) 9.2% 14.0% 31.3%
Revenue CAGR (3Y) -3.1% 7.3% -14.9%
Gross profit growth (1Y) 28.2% 18.1% 34.5%
Gross profit CAGR (3Y) 2.2% 10.9% -15.3%
Operating income growth (1Y) 2.6% 4.0% 18.1%
Operating income CAGR (3Y) -6.0% 37.1% 39.4%
Net income growth (1Y) 83.6% 17.3% 12.8%
Net income CAGR (3Y) 75.0% 39.8% 36.7%
EPS growth (1Y) 108.2% 17.6% 16.0%
EPS CAGR (3Y) 83.4% 39.8% 30.8%
Operating cash flow growth (1Y) – 6.0% 0.6%
Operating cash flow CAGR (3Y) – 82.2% 6.5%
Free cash flow growth (1Y) – 6.6% 3.7%
Free cash flow CAGR (3Y) – 81.8% 11.5%

Profitability

14 metrics
MetricSOHUDDIFIRY
Gross margin 87.8% 73.4% 87.8%
EBITDA margin – 38.6% -49.3%
Operating margin -12.9% 36.0% -53.4%
Pretax margin -5.9% 43.0% -60.0%
Net margin 38.1% 32.9% -60.2%
FCF margin – 38.6% -52.3%
Operating cash flow margin – 38.7% -52.6%
Return on equity 17.8% 12.6% -75.8%
Return on assets 14.1% 11.5% -25.3%
Return on invested capital – 10.0% -28.3%
Return on capital employed -6.0% 13.0% -65.6%
Asset turnover 0.4x 0.3x 0.4x
Cash conversion (OCF / net income) – 1.2x 0.9x
Stock comp / revenue – – 16.5%

Financial Health

11 metrics
MetricSOHUDDIFIRY
Debt / assets – 2.9% 47.3%
Debt / equity – 0.0x 1.5x
Net debt / EBITDA – -3.6x 0.6x
Debt / FCF – 0.2x -2.1x
Liabilities / assets 20.6% 8.3% 68.9%
Equity / assets 79.4% 91.7% 31.1%
Interest coverage – 112.1x –
Current ratio 3.0x 18.7x 1.0x
Quick ratio 2.7x 18.6x 1.0x
Cash ratio 2.6x 17.3x 0.9x
Altman Z-score – 6.60 -5.41

Shareholder Returns

7 metrics
MetricSOHUDDIFIRY
Dividend yield – – –
Net buyback yield – – 0.7%
Shareholder yield – 0.0% 0.7%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusSOHUDDIFIRY
Forward P/E – 5.4xFY2026 –
EPS, next fiscal year $-1.38FY2026 $2.51FY2026 $-4.45FY2026
EPS growth, next FY -116.7%FY2026 +21.3%FY2026 –
EPS growth, the year after – -7.6% –
Revenue, next fiscal year $351.88MFY2026 $349.27MFY2026 $135.35MFY2026
Revenue growth, next FY -39.8%FY2026 -3.0%FY2026 +29.5%FY2026
Revenue growth, the year after -2.8% +3.8% +2.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersSOHUDDIFIRY
Held by institutions 23.4% 19.0% 18.4%
Institutions holding 52 51 73
Change in shares held, QoQ -9.0% +15.4% +49.4%
Institutions buying 18 38 31
Institutions selling 20 11 10
Buyers to sellers 0.90 3.45 3.10

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

SOHUDDIFIRY
SOHU 1.00 0.06 0.01
DDI 0.06 1.00 0.02
FIRY 0.01 0.02 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, SOHU, DDI and FIRY?

DoubleDown Interactive (DDI) is the largest by market capitalisation: Sohu.com (SOHU) $365.63M, DoubleDown Interactive (DDI) $661.79M, Firy (FIRY) $203.90M.

Which stock is cheaper, SOHU, DDI and FIRY?

Sohu.com (SOHU) trades on the lowest price-to-earnings ratio (Sohu.com (SOHU) 1.6x, DoubleDown Interactive (DDI) 5.3x, Firy (FIRY) -2.9x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Firy (FIRY) grew revenue fastest over the trailing twelve months: Sohu.com (SOHU) +9.2%, DoubleDown Interactive (DDI) +14.0%, Firy (FIRY) +31.3%.

Which company is more profitable?

Sohu.com (SOHU) has the highest net margin (Sohu.com (SOHU) 38.1%, DoubleDown Interactive (DDI) 32.9%, Firy (FIRY) -60.2%). On return on invested capital, DoubleDown Interactive (DDI) leads (DoubleDown Interactive (DDI) 10.0%, Firy (FIRY) -28.3%).

Which stock has performed better?

Over the past year Firy (FIRY) returned the most: Sohu.com (SOHU) -12.6%, DoubleDown Interactive (DDI) +49.1%, Firy (FIRY) +96.0%. Over five years, DoubleDown Interactive (DDI) compounded fastest (Sohu.com (SOHU) -8.2%/yr, DoubleDown Interactive (DDI) -3.6%/yr, Firy (FIRY) -43.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, DoubleDown Interactive (DDI) has been the steadiest (Sohu.com (SOHU) 32.6%, DoubleDown Interactive (DDI) 32.0%, Firy (FIRY) 163.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, SOHU, DDI and FIRY?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, DoubleDown Interactive (DDI) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.