RCKY vs LEVI vs LULU Stock Comparison

Rocky Brands, Levi Strauss and Lululemon Athletica Prices as of Nov 3, 2026 Peers: Industry group
RCKY Rocky Brands, Inc.
$52.11 +11.5% 1M +82.8% 1Y
Market cap
$408.16M
P/E
11.8x
Revenue (TTM)
$521.30M
Div. yield
–
Footwear Consumer Discretionary
4 wins
LEVI Levi Strauss & Co
$22.90 +15.3% 1M +14.6% 1Y
Market cap
$9.18B
P/E
15.6x
Revenue (TTM)
$6.68B
Div. yield
–
Apparel Consumer Discretionary
3 wins
LULU lululemon athletica inc.
$106.95 +13.2% 1M -35.4% 1Y
Market cap
$12.71B
P/E
9.0x
Revenue (TTM)
$11.09B
Div. yield
–
Apparel Consumer Discretionary
4 wins

Head to Head

11 decided of 12

Lululemon Athletica leads on 4 of the 12 questions below (Lululemon Athletica 4, Rocky Brands 4, Levi Strauss 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionRCKYLEVILULULeader
Larger companyMarket capitalisation $408.16M $9.18B $12.71B LULU
Cheaper on earningsLower P/E, profitable companies only 11.8x 15.6x 9.0x LULU
Cheaper on forward earningsLower price / next fiscal year consensus EPS 9.9x 15.4x 10.4x RCKY
Faster revenue growthRevenue growth, trailing twelve months +10.8% +6.6% +1.7% RCKY
More profitableNet margin, trailing twelve months 6.6% 8.8% 12.8% LULU
Better return on capitalReturn on invested capital 10.6% 17.4% — LEVI
Less leveragedLower net debt / EBITDA 1.8x 0.3x — LEVI
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +82.8% +14.6% -35.4% RCKY
Better 5-year returnAnnualised price return, 5 years +4.3%/yr -3.2%/yr -25.8%/yr RCKY
Less volatileAnnualised volatility, 1 year 51.4% 33.3% 46.8% LEVI
Higher overall scoreMean of the five percentile scores vs peers 58/100 68/100 76/100 LULU

Percentile Scorecard

RCKYLEVILULU

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisRCKYLEVILULU
Valuation 78 #11 of 47 59 #20 of 47 87 #7 of 47
Growth 68 #15 of 45 71 #14 of 45 27 #33 of 45
Profitability 58 #19 of 44 86 #7 of 44 95 #3 of 44
Financial Health 53 #25 of 52 57 #23 of 52 77 #13 of 52
Shareholder Returns 34 #24 of 36 66 #13 of 36 94 #3 of 36
Overall 58 68 76
  • RCKY ranked among 52 companies in Apparel and Luxury
  • LEVI ranked among 52 companies in Apparel and Luxury
  • LULU ranked among 52 companies in Apparel and Luxury

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodRCKYLEVILULUSPY
1 month +11.5%+15.3%+13.2% -2.0%
3 months +3.2%-6.5%-13.1% -2.2%
6 months +43.2%+2.7%-17.9% +4.2%
Year to date +77.7%+10.4%-48.5% +10.6%
1 year +82.8%+14.6%-35.4% +10.4%
3 years +152.1%+58.0%-73.8% +73.6%
3 years, per year +36.1%+16.5%-36.0% +20.2%
5 years +23.6%-15.1%-77.4% +61.6%
5 years, per year +4.3%-3.2%-25.8% +10.1%
10 years +396.3%—+94.1% +261.3%
10 years, per year +17.4%—+6.9% +13.7%

Risk

MeasureRCKYLEVILULUSPY
Volatility, 1Y 51.4%33.3%46.8% 12.8%
Downside volatility, 1Y 40.6%29.4%51.8% 12.8%
Beta vs S&P 500, 1Y 0.591.131.18 1.00
Return / volatility, 1Y 1.610.44-0.76 0.81
Max drawdown, 5Y -74.2%-56.1%-82.0% -25.4%
From 52-week high 0.0%-10.3%-50.5% -3.2%
52-week high $52.11$25.53$215.88 $779.14
52-week low $28.51$17.91$91.88 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleRCKYLEVILULU
P/E now vs peer median 11.3xmedian 16.3x 15.0xmedian 16.3x 8.5xmedian 16.3x
P/S now vs peer median 0.8xmedian 0.8x 1.3xmedian 0.8x 1.0xmedian 0.8x
EV/EBITDA now vs peer median 8.2xmedian 11.2x 9.3xmedian 11.2x 4.0xmedian 11.2x
P/FCF now vs peer median 14.1xmedian 11.3x 13.7xmedian 11.3x 8.4xmedian 11.3x
P/B now vs peer median 1.4xmedian 2.3x 3.7xmedian 2.3x 2.4xmedian 2.3x
PEG now vs peer median 0.23median 0.55 0.49median 0.55 0.51median 0.55

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsRCKYLEVILULU
Revenue $521.30M $6.68B $11.09B
Gross profit $226.46M $4.20B $6.22B
Operating income $51.08M $753.80M $1.98B
Net income $34.50M $589.70M $1.42B
Free cash flow $27.87M $643.00M $1.35B
EPS (diluted) $4.53 $1.51 $12.56
Cash & equivalents $2.29M $641.40M $1.39B
Total debt $116.03M $1.04B –
Shares (diluted) 7.62M 390.62M 112.92M
Enterprise value $398.68M $5.76B $6.96B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricRCKYLEVILULU
P/E 11.3x 15.0x 8.5x
P/FCF 14.1x 13.7x 8.4x
P/Operating cash flow 11.0x 10.4x 5.8x
P/S 0.8x 1.3x 1.0x
P/B 1.4x 3.7x 2.4x
P/Tangible book 2.2x 4.0x 2.4x
EV/EBITDA 8.2x 9.3x 4.0x
EV/EBIT 9.9x 12.1x 5.1x
EV/Revenue 1.0x 1.4x 0.9x
EV/FCF 18.2x 14.2x 7.4x
EV/Operating cash flow 14.1x 10.7x 5.0x
PEG (3Y EPS CAGR) 0.23 0.49 0.51

Growth

14 metrics
MetricRCKYLEVILULU
Revenue growth (1Y) 10.8% 6.6% 1.7%
Revenue CAGR (3Y) 3.2% 2.9% 7.9%
Gross profit growth (1Y) 17.5% 8.0% -3.4%
Gross profit CAGR (3Y) 7.1% 6.7% 7.5%
Operating income growth (1Y) 41.5% 11.6% -20.7%
Operating income CAGR (3Y) 14.2% 30.5% 8.5%
Net income growth (1Y) 67.8% -2.2% -20.6%
Net income CAGR (3Y) 50.0% 29.2% 12.1%
EPS growth (1Y) 66.1% 0.1% -15.8%
EPS CAGR (3Y) 48.3% 30.4% 16.6%
Operating cash flow growth (1Y) 55.0% 52.1% 3.7%
Operating cash flow CAGR (3Y) -15.6% 63.6% 6.6%
Free cash flow growth (1Y) 75.2% 98.4% 15.9%
Free cash flow CAGR (3Y) -20.6% 92.1% 11.8%

Profitability

14 metrics
MetricRCKYLEVILULU
Gross margin 43.4% 62.8% 56.1%
EBITDA margin 11.8% 14.6% 22.7%
Operating margin 9.8% 11.3% 17.8%
Pretax margin 8.2% 11.5% 18.1%
Net margin 6.6% 8.8% 12.8%
FCF margin 5.3% 9.6% 12.2%
Operating cash flow margin 6.9% 12.8% 17.9%
Return on equity 12.8% 25.2% 29.5%
Return on assets 6.9% 8.7% 16.7%
Return on invested capital 10.6% 17.4% –
Return on capital employed 13.1% 15.7% 29.5%
Asset turnover 1.0x 1.0x 1.3x
Cash conversion (OCF / net income) 1.0x 1.4x 1.4x
Stock comp / revenue 0.3% 1.1% 0.8%

Financial Health

11 metrics
MetricRCKYLEVILULU
Debt / assets 22.5% 15.1% –
Debt / equity 0.4x 0.4x –
Net debt / EBITDA 1.8x 0.3x –
Debt / FCF 4.2x 1.6x –
Liabilities / assets 46.3% 65.1% 43.5%
Equity / assets 53.7% 34.9% 56.5%
Interest coverage – 14.4x –
Current ratio 2.7x 1.6x 2.2x
Quick ratio 1.0x 0.8x 0.9x
Cash ratio 0.0x 0.4x 0.8x
Altman Z-score 3.32 3.11 4.95

Shareholder Returns

7 metrics
MetricRCKYLEVILULU
Dividend yield 1.2% 2.6% –
Net buyback yield 0.1% 0.9% 10.1%
Shareholder yield 1.4% 3.5% 10.1%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusRCKYLEVILULU
Forward P/E 9.9xFY2026 15.4xFY2026 10.4xFY2026
EPS, next fiscal year $5.27FY2026 $1.49FY2026 $10.26FY2026
EPS growth, next FY +61.7%FY2026 +11.2%FY2026 -22.6%FY2026
EPS growth, the year after -25.0% +7.4% -16.3%
Revenue, next fiscal year $552.44MFY2026 $7.03BFY2026 $11.00BFY2026
Revenue growth, next FY +14.6%FY2026 +12.0%FY2026 -0.9%FY2026
Revenue growth, the year after -5.4% -3.6% -9.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersRCKYLEVILULU
Held by institutions 80.8% 22.6% 71.6%
Institutions holding 118 315 850
Change in shares held, QoQ +5.3% +2.6% -2.1%
Institutions buying 56 187 409
Institutions selling 37 78 332
Buyers to sellers 1.51 2.40 1.23

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

RCKYLEVILULU
RCKY 1.00 0.27 0.20
LEVI 0.27 1.00 0.43
LULU 0.20 0.43 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, RCKY, LEVI and LULU?

Lululemon Athletica (LULU) is the largest by market capitalisation: Rocky Brands (RCKY) $408.16M, Levi Strauss (LEVI) $9.18B, Lululemon Athletica (LULU) $12.71B.

Which stock is cheaper, RCKY, LEVI and LULU?

Lululemon Athletica (LULU) trades on the lowest price-to-earnings ratio (Rocky Brands (RCKY) 11.8x, Levi Strauss (LEVI) 15.6x, Lululemon Athletica (LULU) 9.0x). On next year's consensus earnings, Rocky Brands (RCKY) is cheapest (Rocky Brands (RCKY) 9.9x, Levi Strauss (LEVI) 15.4x, Lululemon Athletica (LULU) 10.4x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Rocky Brands (RCKY) grew revenue fastest over the trailing twelve months: Rocky Brands (RCKY) +10.8%, Levi Strauss (LEVI) +6.6%, Lululemon Athletica (LULU) +1.7%.

Which company is more profitable?

Lululemon Athletica (LULU) has the highest net margin (Rocky Brands (RCKY) 6.6%, Levi Strauss (LEVI) 8.8%, Lululemon Athletica (LULU) 12.8%). On return on invested capital, Levi Strauss (LEVI) leads (Rocky Brands (RCKY) 10.6%, Levi Strauss (LEVI) 17.4%).

Which stock has performed better?

Over the past year Rocky Brands (RCKY) returned the most: Rocky Brands (RCKY) +82.8%, Levi Strauss (LEVI) +14.6%, Lululemon Athletica (LULU) -35.4%. Over five years, Rocky Brands (RCKY) compounded fastest (Rocky Brands (RCKY) +4.3%/yr, Levi Strauss (LEVI) -3.2%/yr, Lululemon Athletica (LULU) -25.8%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Levi Strauss (LEVI) has been the steadiest (Rocky Brands (RCKY) 51.4%, Levi Strauss (LEVI) 33.3%, Lululemon Athletica (LULU) 46.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, RCKY, LEVI and LULU?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Lululemon Athletica (LULU) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.