ODD vs BWMX vs HELE Stock Comparison

Oddity Tech, Betterware De Mexico, S.A.P.I. De C.V and Helen Of Troy Prices as of Oct 26, 2026 Peers: Industry group
ODD Oddity Tech Ltd
$22.41 +20.2% 1M -51.0% 1Y
Market cap
$1.24B
P/E
95.5x
Revenue (TTM)
$679.09M
Div. yield
–
Cosmetics Consumer Staples
1 win
HELE Helen Of Troy Ltd
$28.52 -0.4% 1M +39.7% 1Y
Market cap
$688.37M
P/E
–
Revenue (TTM)
$1.83B
Div. yield
–
Home Appliances Consumer Discretionary
2 wins

Head to Head

11 decided of 12

Betterware De Mexico, S.A.P.I. De C.V leads on 8 of the 12 questions below (Betterware De Mexico, S.A.P.I. De C.V 8, Helen Of Troy 2, Oddity Tech 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionODDBWMXHELELeader
Larger companyMarket capitalisation $1.24B $618.62M $688.37M ODD
Cheaper on earningsLower P/E, profitable companies only 95.5x 8.2x -6.9x BWMX
Cheaper on forward earningsLower price / next fiscal year consensus EPS 50.9x 8.1x 7.6x HELE
Faster revenue growthRevenue growth, trailing twelve months -9.7% +28.1% +0.3% BWMX
More profitableNet margin, trailing twelve months 1.9% 8.1% -5.4% BWMX
Better return on capitalReturn on invested capital -0.5% 29.4% 1.6% BWMX
Less leveragedLower net debt / EBITDA 50.2x 2.0x 8.3x BWMX
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -51.0% +25.5% +39.7% HELE
Better 5-year returnAnnualised price return, 5 years — -12.2%/yr -33.6%/yr BWMX
Less volatileAnnualised volatility, 1 year 106.7% 37.0% 54.0% BWMX
Higher overall scoreMean of the five percentile scores vs peers 26/100 84/100 43/100 BWMX

Percentile Scorecard

ODDBWMXHELE

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisODDBWMXHELE
Valuation 29 #37 of 52 96 #3 of 52 81 #9 of 42
Growth 14 #43 of 50 92 #5 of 50 39 #26 of 42
Profitability 32 #31 of 45 98 #2 of 45 49 #21 of 40
Financial Health 49 #29 of 56 36 #36 of 56 29 #31 of 43
Shareholder Returns 7 #29 of 31 97 #2 of 31 19 #23 of 28
Overall 26 84 43
  • ODD ranked among 60 companies in Household and Personal Products
  • BWMX ranked among 60 companies in Household and Personal Products
  • HELE ranked among 45 companies in Household Durables

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodODDBWMXHELESPY
1 month +20.2%+0.4%-0.4% -0.8%
3 months +36.4%-0.5%+0.9% +3.5%
6 months +44.1%-0.1%+21.9% +7.0%
Year to date -44.2%+17.9%+34.2% +12.2%
1 year -51.0%+25.5%+39.7% +13.0%
3 years -12.2%+58.8%-70.5% +86.3%
3 years, per year -4.3%+16.7%-33.4% +23.1%
5 years —-47.8%-87.1% +68.6%
5 years, per year —-12.2%-33.6% +11.0%
10 years ——-64.0% +258.0%
10 years, per year ——-9.7% +13.6%

Risk

MeasureODDBWMXHELESPY
Volatility, 1Y 106.7%37.0%54.0% 12.7%
Downside volatility, 1Y 130.4%31.4%48.3% 12.7%
Beta vs S&P 500, 1Y 0.880.590.97 1.00
Return / volatility, 1Y -0.480.690.74 1.02
Max drawdown, 5Y -87.3%-81.0%-94.5% -25.4%
From 52-week high -52.4%-13.8%-5.6% -1.8%
52-week high $47.05$19.44$30.22 $779.14
52-week low $9.81$13.56$13.88 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleODDBWMXHELE
P/E now vs peer median 98.1xmedian 18.6x 8.3xmedian 18.6x -6.7xmedian 16.1x
P/S now vs peer median 1.9xmedian 1.6x 0.7xmedian 1.6x 0.4xmedian 0.7x
EV/EBITDA now vs peer median 236.5xmedian 13.0x 5.5xmedian 13.0x 16.8xmedian 12.1x
P/FCF now vs peer median -53.0xmedian 18.4x 3.4xmedian 18.4x 4.5xmedian 11.9x
P/B now vs peer median 5.2xmedian 2.1x 4.6xmedian 2.1x 0.8xmedian 1.2x
PEG now vs peer median -2.51median 0.97 0.54median 0.97 0.17median 0.64

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsODDBWMXHELE
Revenue $679.09M $926.97M $1.83B
Gross profit $475.42M $468.65M $864.98M
Operating income -$7.74M $265.18M $23.94M
Net income $15.16M $76.07M -$99.23M
Free cash flow -$24.08M $182.16M $147.21M
EPS (diluted) $0.21 $2.02 $-4.11
Cash & equivalents $167.27M $28.94M $22.58M
Total debt $2.29B $1.26B $3.17B
Shares (diluted) 61.64M 37.24M 24.15M
Enterprise value -$273.64M $458.70M $598.08M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricODDBWMXHELE
P/E 98.1x 8.3x -6.7x
P/FCF -53.0x 3.4x 4.5x
P/Operating cash flow -64.6x 3.6x 3.7x
P/S 1.9x 0.7x 0.4x
P/B 5.2x 4.6x 0.8x
P/Tangible book 6.5x -5.4x 1.4x
EV/EBITDA 236.5x 5.5x 16.8x
EV/EBIT -209.3x 3.7x 54.9x
EV/Revenue 2.4x 1.1x 0.7x
EV/FCF -67.3x 5.4x 8.9x
EV/Operating cash flow -82.0x 5.7x 7.3x
PEG (3Y EPS CAGR) -2.51 0.54 0.17

Growth

14 metrics
MetricODDBWMXHELE
Revenue growth (1Y) -9.7% 28.1% 0.3%
Revenue CAGR (3Y) 14.4% 9.6% -3.1%
Gross profit growth (1Y) -13.3% -3.8% 0.5%
Gross profit CAGR (3Y) 14.7% -2.5% -1.7%
Operating income growth (1Y) -106.3% 152.8% 103.7%
Operating income CAGR (3Y) -28.4% 32.1% -52.1%
Net income growth (1Y) -86.2% 44.8% 84.9%
Net income CAGR (3Y) -33.6% 8.5% -39.6%
EPS growth (1Y) -88.2% 43.8% 85.7%
EPS CAGR (3Y) -39.1% 15.5% -39.5%
Operating cash flow growth (1Y) -109.5% 99.6% 97.1%
Operating cash flow CAGR (3Y) -30.1% -1.0% -25.9%
Free cash flow growth (1Y) -111.4% 104.0% 192.7%
Free cash flow CAGR (3Y) -31.1% 68.6% -25.7%

Profitability

14 metrics
MetricODDBWMXHELE
Gross margin 70.0% 50.6% 47.4%
EBITDA margin 1.0% 19.2% 4.3%
Operating margin -1.1% 28.6% 1.3%
Pretax margin 3.8% 13.6% -1.5%
Net margin 1.9% 8.1% -5.4%
FCF margin -3.5% 19.7% 8.1%
Operating cash flow margin -2.9% 18.5% 9.8%
Return on equity 0.8% 56.6% -11.7%
Return on assets 0.2% 9.0% -4.8%
Return on invested capital -0.5% 29.4% 1.6%
Return on capital employed -0.9% 49.9% 1.5%
Asset turnover 0.7x 1.1x 0.9x
Cash conversion (OCF / net income) -1.3x 2.3x -1.8x
Stock comp / revenue 5.1% – 1.0%

Financial Health

11 metrics
MetricODDBWMXHELE
Debt / assets 57.5% 47.0% 32.1%
Debt / equity 2.2x 2.9x 0.8x
Net debt / EBITDA 50.2x 2.0x 8.3x
Debt / FCF -22.3x 2.1x 4.6x
Liabilities / assets 74.0% 83.6% 59.3%
Equity / assets 26.0% 16.4% 40.7%
Interest coverage – 6.2x 0.5x
Current ratio 3.5x 1.0x 1.7x
Quick ratio 1.8x 0.4x 0.7x
Cash ratio 1.7x 0.1x 0.0x
Altman Z-score 2.62 2.88 1.73

Shareholder Returns

7 metrics
MetricODDBWMXHELE
Dividend yield – 7.6% –
Net buyback yield -6.3% – -0.1%
Shareholder yield -6.3% 7.6% -0.1%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusODDBWMXHELE
Forward P/E 50.9xFY2026 8.1xFY2026 7.6xFY2026
EPS, next fiscal year $0.44FY2026 $2.06FY2026 $3.74FY2026
EPS growth, next FY -80.1%FY2026 +32.9%FY2026 +5.4%FY2026
EPS growth, the year after +154.5% +22.8% +13.9%
Revenue, next fiscal year $699.01MFY2026 $1.02BFY2026 $1.76BFY2026
Revenue growth, next FY -13.7%FY2026 +28.3%FY2026 -1.8%FY2026
Revenue growth, the year after +10.6% +13.8% -2.6%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersODDBWMXHELE
Held by institutions 67.0% 12.9% 96.3%
Institutions holding 136 46 198
Change in shares held, QoQ +3.0% +0.5% +5.7%
Institutions buying 80 24 120
Institutions selling 35 14 46
Buyers to sellers 2.29 1.71 2.61

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

ODDBWMXHELE
ODD 1.00 0.11 0.16
BWMX 0.11 1.00 0.15
HELE 0.16 0.15 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, ODD, BWMX and HELE?

Oddity Tech (ODD) is the largest by market capitalisation: Oddity Tech (ODD) $1.24B, Betterware De Mexico, S.A.P.I. De C.V (BWMX) $618.62M, Helen Of Troy (HELE) $688.37M.

Which stock is cheaper, ODD, BWMX and HELE?

Betterware De Mexico, S.A.P.I. De C.V (BWMX) trades on the lowest price-to-earnings ratio (Oddity Tech (ODD) 95.5x, Betterware De Mexico, S.A.P.I. De C.V (BWMX) 8.2x, Helen Of Troy (HELE) -6.9x). On next year's consensus earnings, Helen Of Troy (HELE) is cheapest (Oddity Tech (ODD) 50.9x, Betterware De Mexico, S.A.P.I. De C.V (BWMX) 8.1x, Helen Of Troy (HELE) 7.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Betterware De Mexico, S.A.P.I. De C.V (BWMX) grew revenue fastest over the trailing twelve months: Oddity Tech (ODD) -9.7%, Betterware De Mexico, S.A.P.I. De C.V (BWMX) +28.1%, Helen Of Troy (HELE) +0.3%.

Which company is more profitable?

Betterware De Mexico, S.A.P.I. De C.V (BWMX) has the highest net margin (Oddity Tech (ODD) 1.9%, Betterware De Mexico, S.A.P.I. De C.V (BWMX) 8.1%, Helen Of Troy (HELE) -5.4%). On return on invested capital, Betterware De Mexico, S.A.P.I. De C.V (BWMX) leads (Oddity Tech (ODD) -0.5%, Betterware De Mexico, S.A.P.I. De C.V (BWMX) 29.4%, Helen Of Troy (HELE) 1.6%).

Which stock has performed better?

Over the past year Helen Of Troy (HELE) returned the most: Oddity Tech (ODD) -51.0%, Betterware De Mexico, S.A.P.I. De C.V (BWMX) +25.5%, Helen Of Troy (HELE) +39.7%. Over five years, Betterware De Mexico, S.A.P.I. De C.V (BWMX) compounded fastest (Betterware De Mexico, S.A.P.I. De C.V (BWMX) -12.2%/yr, Helen Of Troy (HELE) -33.6%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Betterware De Mexico, S.A.P.I. De C.V (BWMX) has been the steadiest (Oddity Tech (ODD) 106.7%, Betterware De Mexico, S.A.P.I. De C.V (BWMX) 37.0%, Helen Of Troy (HELE) 54.0%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, ODD, BWMX and HELE?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Betterware De Mexico, S.A.P.I. De C.V (BWMX) leads on 8. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.